Public number promotion methods are micro-channel push, internal resource diversion, content operation and so on.

1, microblogging push

The premise is that you need to find users who match their own micro-signals, and push them together. This way has the advantages of fast, good results; the disadvantage is that you need to have a certain fan base, the threshold is higher. Therefore, the operation of this method requires a good foundation of fans to ensure that the push to achieve good results.

2, internal resource diversion

Now, for many companies, the main product is their own website or APP software, other ways are just auxiliary means of publicity. Therefore, it is important to know that you can also make full use of internal resources.

3, content operation

WeChat public number in addition to the need to promote, their own content is also very important, a good WeChat public number need to start from the content and promotion of both. Therefore, we must ensure that the content is of high quality, valuable to users, you can focus on dry goods, experience, skills category to start, maximize the benefits of the content, the content will allow more target groups to see, to attract more users.

Functions of the public number

1, publicity and promotion: the public number can be used to publicize and promote enterprises, brands, products or services. By publishing articles, pictures, videos and other content, it attracts users' attention and spreads.

2, interaction and communication: public number can be used to interact and communicate with users, establish good user relations and enhance user stickiness by replying to comments and providing customer service.

3, provide information and content: public number can publish the latest information, news, articles and other content to meet the needs of users and access to information.

4, sales and e-commerce: through the public number can carry out product display, online shopping, order management and other functions to realize online sales and e-commerce transactions.

5, member management: public number can provide member management functions, including member registration, points management, member rights and interests, etc., to enhance user stickiness and loyalty.