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Investigation Report on Food Market Consumption (2)

Investigation Report on Food Market Consumption III

1. Purpose of the survey:

We have lived in school for almost two years, and the catering industry around the school is closely related to our lives. We began to investigate the catering industry close to us. Through the visit to the snack street of Ocean University, we got a deeper understanding of the catering industry around us and knew the problems existing in the surrounding catering industry.

second, survey methods:

1, questionnaire survey

2, field visit, interview

3, observation

third, respondents

all kinds of snacks in snack street.

IV. Investigation Methods and Specific Steps

(1) Conduct a thorough investigation of restaurants, snack bars and mobile booths around the school. Mainly investigate the following aspects:

1. The main features of the operation

2. How about the price of snacks

3. Whether they have the relevant qualifications for catering

4. The profit and cost of the operators

5. Are they satisfied with the income

6. Investigate the consumption of students in this respect

(2) Investigate the above three places.

(3) collation and analysis of survey results

1. objective analysis of relevant information

2. analysis of questionnaire survey

3. writing research report and survey plan

5. investigation and analysis

(1) according to the characteristics of snacks around the school, snacks are divided into the following categories:

1. local snacks. Such as: fried rice, mala Tang, etc.

2. exotic snacks: we see more exotic snacks, such as saute spicy chicken and rice noodles. This kind of snacks are more attractive to foreign students, because they are more in line with the tastes of consumer students. Snack operators are well aware of this factor. Regular customers of this kind of snacks account for a considerable part.

(II) Distribution characteristics and business forms of snacks around the school Through field observation, we found that the distribution characteristics of snacks around the school have the following rules:

(1) Centralized business locations: snacks are mainly distributed in snack streets, and most of them are small stalls.

(2) There are few high-end snacks, which are generally popular.

Through investigation, I summarized the management forms of snacks around the school:

(1) small stall type

(2) snack car type: such as Osmanthus Jelly.

(3) mobile type

(4) Restaurant type and shop type are better.

(5) Franchise chain

(3) Consumption situation and attitude of consumers (students)

In the survey, we found that in terms of students' lifestyle, everyone's preferences are more balanced, and they all choose sweet and sour tastes, while in terms of production technology, more people choose steaming, boiling and baking. From the consumption level, everyone thinks that the price of snacks is 2? 5 yuan is more reasonable, accounting for 49.82%, which is considered as 6? 11 yuan is acceptable for 38, 46%, 5.49% above 11 yuan, and 6.23% below 2 yuan. From the health point of view, people are still very concerned about their health. 56.78% think that healthy eating habits are very important to their health, 36.63% think it is more important, 1.46% think it is not important, and 5.13% say they have never known it. Despite the high degree of concern for health, when it comes to correcting their bad habits, 49.18% people think they may correct them, only 44.69% say they will, 3.31% say they don't want to pay attention to them, and 2.93% say they won't.

(4) Analysis of the present situation According to the results of investigation, it is concluded that snacks around the school have the following shortcomings:

Snacks around the school are an indispensable part of our lives, but through investigation, it is found that most students have opinions on the hygiene of snacks around the school, mainly in the following aspects:

? The surrounding environment of snacks is poor.

In addition to causing a lot of pollution, occupying roads to operate, blocking traffic and destroying school green space, urban sanitation is dirty, chaotic and poor, which will bring about chaotic management order, affect everyone's study and life, and operators will easily avoid management, which is difficult to rectify and is not conducive to urban construction and management.

 ? Lack of a standardized mechanism.

Although snacks have their own unique flavor, they lack a centralized point of sale. Most of the snack stalls are scattered and scattered in various stalls. Moreover, the operators have not stipulated uniform clothes, which makes them look chaotic.

 ? Sanitary conditions are inconsistent and infrastructure is not sound enough.

This is also the most common problem in snacks around the school. According to my observation, there are the following hygiene problems to be solved:

(1) Personal hygiene: A large number of restaurant operators around schools do not dress as required, and their personal hygiene is not satisfactory.

(2) Hygiene during operation: Many bosses use a chopping board and a knife to mix raw and cooked, which is very unsanitary. There are some fried snacks, and the oil is used repeatedly, which affects your health!

(3) Hygienic conditions of snack ingredients: The sources, utensils and sanitary conditions in the processing of various snacks, mala Tang and fish barbecue products are also unsatisfactory.

(4) The eating conditions of snacks around the school are unsanitary, such as the hygiene of tables and chairs in food stalls and the washing and disinfection conditions of dishes and bowls.

(5) Environmental problems: The environmental problems brought by snacks around the school are also the most serious problems. ? Lack of innovation, few patterns and single form. When people think of snacks around the school, their first impression is that there are many kinds of snacks, but a snack stall often only deals in 1 or 2 kinds of snacks, which makes the market competitiveness of snacks around the school insufficient and it is difficult to survive in today's diversified market.

 ? Lack of a mood and atmosphere.

Many times, snacks are used as snacks to enhance and connect feelings, so snacks pay attention to an atmosphere and emotional appeal in addition to color and fragrance.

VI. Suggestions and Countermeasures

In view of the shortcomings of snacks around the school, I put forward the following suggestions and countermeasures:

1. Relevant departments should make greater efforts to check the sanitary conditions of various snacks. Let teachers and students eat with confidence and peace of mind.

2. With the continuous improvement of people's living standards, people's requirements for food are getting higher and higher, especially in the pursuit of quality, characteristics, nutrition, brand and green food, which will show an upward trend, which provides a broader development space for the development of food culture. However, although there are various snacks around the school, the production form is relatively simple, so it is suggested that operators should strengthen the development of local snack tastes and provide diversified choices while maintaining the original flavor.

3. Snacks street with a certain scale should be built around the school, so that everyone can have a place to eat local snacks, instead of looking everywhere and not necessarily eating them all.

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