When we walk in the streets of the city at night, we can often see rows and rows of dazzling light boxes, which catch our eyes. It is an advertising product, and at the same time, it constitutes the urban landscape in a certain sense. So what kind of light box can attract our attention, so as to achieve a satisfactory advertising effect? Then Xiaobian will analyze some related knowledge of light box design from the perspective of a professional!

Proper plane

First of all, we should design the plane of the light box. The advertisement of the light box generally achieves an advertising effect through the plane design of some illuminants, and in the plane design of the light box, graphics is a very important part of the light box design. Most light boxes are placed outside shops, so like other outdoor advertisements, they can make us achieve a strong attention effect in an instant, so we must pay attention to a visual impact when designing pictures and texts of light boxes, and don't forget the truth at the same time. If the plane effect of the light box is too small to introduce more content. Then we require that the advertisement on the light box must be very concise and clear, so that people will feel very amazed after reading it, and they will never forget it when they look back for the second time.

The picture is neat

The next step is the picture effect of the light box, because most of the pictures of the light box are made of some glass or some new materials. Therefore, we should not choose a variety of colors as a combination. If it is a variety of colors, it will not only increase the production cost, but also affect the advertising effect, which will be counterproductive. We only need to choose one or two or three colors, and the picture of the light box must keep a bright effect, which can give people an eye and a visual stimulus, so as to attract people to observe the advertisements on the light box.

concise text

at the same time, in the advertising and design of light boxes, we generally don't want to make too many words, because first, too many words are not easy to design, and second, it is not easy for people to remember after reading them, so we must remember that words are the soul of light box advertising, and we must seize a good idea? Use a catchy advertising language so that people can remember our light box. And in the form design of characters, because there are many forms of Chinese characters in China, at the same time, when we use characters, we must pay attention to keeping up with the trend of the times, which looks scientific and concise, and at the same time, we must pay attention to avoiding typos, so that even if it causes onlookers, it is ridiculous and generous.

The above is some relevant knowledge about light box design compiled by Xiaobian. As a carrier of advertising, light box involves a lot of knowledge. So if we want to design a light box, we can make some simple collocation according to what Xiaobian said above, and if we want to have a deeper understanding, we can also log in to Tubatu. com, where there will be more knowledge.