# Planning # Introduction Sales expansion can make a team grow and develop, and ultimately "invincible". The following is a sorted sales expansion plan, welcome to read!

1. Sales expansion plan

I. Training background

Due to the rapid expansion of the company's business, the scale is expanding day by day. The demand for personnel is increasing, and there are more and more new employees. Some new employees have not been fully professionalized, and their sense of responsibility, communication, innovation and team awareness needs to be improved. In order to achieve the goal of special training for new employees and build an excellent human resources team in Lan Yun, the Training and Development Department, after full discussion, considers it necessary to add team development training to the special training for new employees.

Second, training objectives

1. Establish a sense of active communication and learn effective team communication skills.

2. Break the rules, re-examine yourself and enhance your creative thinking ability.

3. Enhance students' mutual cognition and understanding, and improve the trust and tolerance of the team.

4. Melt team spirit, strengthen team cohesion, and establish the belief of winning together.

3. Significance of training

1. Proactive communication spirit

2. Win-win thinking, awareness of compensation

3. Correct management methods in the face of change

4. Have a high sense of responsibility for the team

5. Be innovative and take the initiative to change

6. Appreciate and encourage others. Praise others

IV. Theoretical characteristics of scheme design

The content of project integration training includes indoor projects and outdoor projects, and physical and mental activities are fully combined in the whole training, so as to fully experience and feel in the implementation of the project, and * * * enjoy other people's experiences and experiences. A series of activities make the trainees maintain a high degree of enthusiasm and participation in the whole training, and the project design is closely linked. Some basic theories are realized, experienced and understood in the game, and then shared and discussed to form theories, and then applied to practical work and life.

V. Expanding training discipline requirements

1. During training, we must strictly abide by the training rules and relevant company disciplines, and it is strictly forbidden to act without the team.

2. You must wear sports shoes when attending the training. The dress is simple and suitable for sports. Ladies are advised not to wear skirts.

3. Persons who suffer from diseases that are not suitable for strenuous exercise should inform the training organizer in advance to make unified arrangements.

4. Please keep the training area clean and tidy. Please take away the garbage or waste generated, and consciously protect the environment and sanitation.

VI. Course design scheme

1. Participants: all employees of the new employee special training class.

2. expansion place: the company expands the training ground.

3. Training form: 15 to 18 people form a group, and each group chooses a team leader to play the game under the guidance of the coach, who guides the students on the purpose and function of the game, so that the students can further experience and feel the game process.

2. Sales expansion plan

1. Specific quantitative tasks of sales work

1. Work out monthly and weekly work plans and daily workload. Make at least 31 phone calls every day and visit at least 21 customers every week, so as to make potential customers change from quantitative to qualitative. Call back and make an appointment with customers in the morning, and arrange to visit customers in the afternoon for a long time. Considering the vast land, large population and traffic congestion, choose customers in the same or close place when making an appointment.

2. Before meeting the customer, you should know more about the main business and potential needs of the customer, first understand the personal hobbies of the decision maker, prepare some topics of interest to the other party, and provide targeted solutions for the customer.

3. Collect more project information from the bidding network or other channels for the reference of the engineering contractor, and make suggestions for the engineering contractor to cooperate with the technical and commercial project operation of the engineering contractor.

4. keep a daily work record in case you forget important matters and mark important unfinished matters.

5. fill in the project tracking form, follow up according to the project progress: preliminary design, bidding, deepening design, stocking implementation, acceptance, etc., and complete the work in each stage.

6. Focus on the follow-up of pre-design projects, and pay a return visit to customers at least once a week, and cooperate with the engineering contractor to do the owner's work when necessary, and pay a return visit to projects tracked in other stages at least once every two weeks. The bidding date of the engineer and the important date of the project progress should be kept in mind, followed up and paid a return visit in time.

7. In the early design stage, actively strive to participate in project drawing and scheme design, and solve the design work of this major for the engineers.

8. During the bidding process, the corresponding business documents should be sorted out two days in advance and sent to the engineer by express delivery to prevent any omissions and mistakes.

9. After bidding, pay a return visit to customers in time and ask about the bidding results. After winning the bid, take the initiative to ask for deepening the design, help the engineer to undertake all or part of the design work, and prepare the drawings (equipment installation drawings and pipeline drawings) required for construction.

11. Try to sign the supply contract with the engineer as soon as possible, collect the advance payment, arrange the stocking in advance, respond to the needs of the engineer with the fastest supply time, and try to get the payment back as soon as possible.

11. After the goods arrive at the site and the equipment is installed in the project, apply for the technical department to arrange debugging personnel to the site for debugging.

12. Prepare the acceptance documents in advance, and collect the money in time after the acceptance to ensure a good capital turnover rate.

second, the understanding of sales work

1. Market analysis, according to market capacity and personal ability, objectively and scientifically formulate sales tasks. Tentative annual task: sales of 1 million yuan.

2. Make a work plan in time, and make a monthly plan and a weekly plan. And communicate with business-related personnel at regular meetings to ensure that the heads of various disciplines follow up in time.

3. Pay attention to performance management, and pay attention to and track the performance plan, performance execution and performance evaluation.

4. target market positioning, distinguish between major customers and general customers, treat them separately, strengthen communication and cooperation with major customers, and win market share in the same time.

5. Keep learning new knowledge and new products in the industry to bring practical information to customers and better serve them. And get to know the excellent product providers of various industries and grades of weak current, so as to prepare the project cooperation in time when the engineers need it, and share the industry contacts and project information with their peers to achieve win-win results.

6. Make friends before orders, develop good friendship with customers, consider customers everywhere, treat customers as your good friends, and achieve ideological and emotional integration.

7. Don't hide or cheat from customers, and honor what you promised to customers in time. Honesty is not only the foundation of doing business, but also the foundation of being a person.

8. strive to maintain harmonious relationship with colleagues, be kind to colleagues, and ensure the smooth implementation of various functions of various departments in project implementation.

3. Give consideration to both sales and life, and work happily

1. Organize peers to hold Sharon meetings regularly to enhance mutual friendship and better communication.

Although there is competition between customers and peers, they also need to learn and communicate with each other. I have attended similar parties and asked customers, and they are all willing to attend such parties. Therefore, I think there is no contradiction, and peers can enjoy life besides work, so that salons can become a part of life and work can be carried out in a happier environment.

2. For old and regular customers, always keep in touch, and when time and conditions permit, send some small gifts or entertain customers. Of course, entertaining is not the purpose, but communication can enhance mutual feelings and better communication.

3. Take part in some study classes after work and on weekends, learn more about marketing and management, try to combine theory with practice constantly, check the latest information and products in the industry online, and constantly improve your ability.

3. Sales expansion plan

The catering industry has been formed for thousands of years. It can be said that catering has been formed since human politeness began. The food investigation report points out that after thousands of years of development, the catering industry has made great progress, and has a unique style. Every store and every place has its own unique and distinctive characteristics, which constitute the eight major cuisines in our country, and there are many unique snacks in other places. These characteristics constitute the unique catering industry in China. Let's take a look at the model essay and analysis of the food marketing plan.

with the development of catering enterprises, the progress of society and the improvement of people's ideology, the public's demand for food is not just to have a full stomach. In the past, the consumption habit of "big fish and big meat, ostentation and extravagance" has been gradually abandoned, and consumers pay more and more attention to the combination of diet nutrition and hygiene, environmental protection and catering culture. In order to reflect my own value, I summarized my practical experience in the catering industry for more than ten years and applied it to medium-sized vegetarian restaurants and corporate planning. Expect to cooperate with people with lofty ideals and create a healthy brand catering company.

Since ancient times, food is the most important thing for people. From the perspective of the balance of nutrition and diet in people's daily life, Huangdi Neijing, the first medical classic in China, requires people to achieve "five grains for nourishment, five fruits for help, five animals for benefit, and five vegetables for filling", and to supplement the essence and support the life, in which coarse cereals, seasonal vegetables and fruits are the main positions. Usually, restaurants attract customers by being economical, affordable and convenient, but I don't take advantage of low price to absorb the advantages of existing vegetarian restaurants, combining myself with innovative ideas. Through site selection, interior decoration, personnel recruitment and training, as well as personalized service and complete marketing methods, customers can understand the correct diet method of perfection, health, green and nutrition, which reflects the core competitiveness of enterprises, that is, what special benefits and added value of products enterprises bring to customers.

1. Site selection

Investigate and analyze the market in detail, and understand the surrounding environment and geographical location, visibility of service facilities, and supply of raw materials for production. Whether there are residential buildings, office buildings, large manufacturers and the consumption potential, eating habits and preferences of the targeted consumer groups, and understand the strength and scale characteristics of the surrounding competitors. Be sure to make a preliminary determination yourself. Proposed business area is 511 square meters. Be sure to have three links (water, electricity and gas) and consult the relevant departments whether to ban the establishment of restaurants.

second, positioning

while choosing a good store location, according to the analysis and investigation of the market, determine the consumption positioning. Per capita 51 yuan-61 yuan, featuring natural food and wild fungi, highlights the cultural concept of food nutrition and health preservation.

iii. After-sales

Establish a customer file and complaint handling team. Establish detailed customer files, and send messages or call for blessings and greetings on holidays, birthdays or special days. Establish a good customer base. Complaint handling group. Deal with complaints in the first time and get a satisfactory result from customers, so as to prevent the situation from expanding or having a negative impact on the corporate image, and handle customer complaints reasonably and perfectly.

IV. Institutionalization of internal management

Improve various forms and systems, employee handbook, kitchen post responsibility system, service manual, food standard production list, employee information list, inventory report, monthly expenditure list, take-away record list, order list, membership card and employee suggestion box.

V. Personnel recruitment

The foreman in the front office and the main staff in the kitchen are held by our own people, and other personnel are recruited by the society. The front office waiters are recruited by the school in a unified way, and at the same time, the pre-examination, training, menu customization, employee manual and various systems are studied. Training staff: be familiar with corporate culture, fully abide by various rules and regulations, work flow, job skills, professional ethics, gfd requirements, and ten habits:

1. Understand the restaurant's target values and work scope.

2. Use surnames to address guests, increase affinity, and give them friendly service and warm welcome when they need money.

3. Guests are preferred at any time and place.

4. be gentle, courteous and smile.

5. make full use of the power given by the restaurant to meet the needs of guests.

6. constantly put forward the shortcomings of the restaurant and improve the service and food quality.

7. There must be no negative emotions when communicating with your heart.

8. handle customer complaints.

9. Comply with gfd requirements of service industry.

11. Take good care of public property in the restaurant. The salary of the front desk attendant plus foreman and 11 people, two people serving dishes, and 13 people in the back kitchen (2 cold dishes, 3 fried dishes, 3 side dishes, 2 pasta dishes, 3 lotus tables and 2 rough dishwashing) will be controlled within 45,111/month, and the training will last for 21 days.

VI. Pre-publicity and marketing

Determine the marketing plan and make advertising leaflets, websites, billboards and commercial advertisements.

VII. Equipment procurement, pre-stocking.

Kitchen equipment, lobby equipment, staff dormitory appliances, kitchen raw materials, know the market first, compare more, and purchase equipment reasonably according to the overall positioning. At the same time of renovation, kitchen equipment and dormitory appliances are in place. Do a good job in every link of equipment procurement: inspection, procurement, acceptance, installation, debugging and arranging management personnel.

VIII. Trial operation (11 days)

Before the trial operation, conduct the final assessment of employees and adopt the principle of survival of the fittest. At the same time, product marketing (internal marketing and external marketing)

IX. Decoration

The basic pattern is 511 square meters, the kitchen is 151 square meters (cold dishes are 21 square meters, pasta is 21 square meters, rough machining is 11 square meters, and hot dishes are 111 square meters), the dressing room is 11 square meters, the warehouse is 33 square meters, the office is 11 square meters, and the front hall is 311 square meters. It can hold 151 seats (2 square meters for each seat) and set up 4 private rooms (the partition is movable or foldable, which is convenient for meeting reception, birthday party, etc. The decoration is based on the perfect combination of retro, original ecology and fashion, which reflects the business philosophy and visual recognition effect of the enterprise, and is based on the principle of convenience for customers, operation and equipment operation. The decoration and decoration cost per square meter is between 311 yuan and 451 yuan. Completed in 21 days, the lighting is based on warm colors.

X. license processing

leasing of industry and commerce, taxation, fire protection, environmental protection, epidemic prevention station, public security bureau and dormitory.

Only by making the above preparations can catering enterprises be established, or they are incomplete and incomplete. Only by doing these jobs well and developing constantly will catering be more perfect and progressive!