Business is to be learned, can not always feel generous customers will be more , if it is a small business will lose money, only to close. Recently, a very interesting phenomenon was discovered. The more stingy the owner, the more calculating, the more prosperous the business of the restaurant, the more generous the restaurant. The more dismal the business, the more it will soon close down. Perhaps many people will think that this is unreasonable. The truth is that there is nothing unreasonable about it, except the marketing strategy.

Picking weight, instead of increasing quantity, improves the guest list. The containers are getting bigger and bigger to give customers a sense of taking advantage. Most of the time, they always want to take advantage. Only when customers have the feeling of taking advantage and fulfill their psychological needs, they can have business. Some restaurants have chosen a generous route. They offer rice and noodles with the slogan "free food for all" and keep eating until they are satisfied. It's all well and good, but in the end it's all about the leftovers.

Some people also have big appetites. They left bowl after bowl,especially during peak hours, occupying the spot, which seriously affected the turnover rate, which plummeted. On the other hand, for someone with a big appetite, if the amount of noodles is a little less, he will consider adding side dishes or toppings, such as adding vegetarian chicken, poached egg, chicken wings, etc. This would actually increase my unit price and would not increase the number of customers or have the same turnover rate.

Finally, make the customer feel like he can't get enough of the food, and then he'll remember it, and the next time he thinks about it, the number of regular customers will grow.Nowadays, it's so valuable to get a new customer, and so hard to maintain an old one. Today, starting a restaurant business is difficult if you don't have a grasp of consumer psychology and behavior.