Personally, I think the brand is important, that is to say, word of mouth is very important, and there are many ways to use WeChat to promote it. In fact, you just need to master the operation methods you are used to!
1. Meituan, Hungry, and Takeaway Platforms
These platforms are important platforms for drainage, brand value and word-of-mouth. Due to the problem of profit space, you don't need long-term investment, but the initial suggestion is to use them. After all, delivering value and attracting fans is your first choice.
You can use the QR code attached to the lunch box, and introduce the policies of adding WeChat offline, or WeChat official account, the first order discount and so on.
note: to make word of mouth and brand is to burn a little money in the early stage!
2. WeChat applet
If you have the ability, you can make a WeChat applet, because the WeChat client comes with a nearby applet, which is also a channel for draining WeChat. Based on the development cost, you can choose some free platforms to do it.
3. Virus spread, beauty tasting
H5 activity, inviting beautiful women to organize a group to taste. It is required that there must be more than 311 beautiful women's personal WeChat friends, and each group of five people will forward the H5 activity to a circle of friends, and everyone will like it for free. Try to finish eating, take a beautiful picture, forward it to a circle of friends, and leave without a single order! As for the food to eat, try your own courage.
the same activity can be jointly operated based on local wechat public tuba. If you can afford it, this activity can be repeated. Set the date of each month as the free tasting day.
4. local wechat groups
add more local wechat groups, and use group management software to regularly send information on preferential activities of catering shops. If you add groups, you will definitely give the group owners benefits, and you will get a few discounts when you come to the store for dinner.
catering is all about popularity and connections, so it is meaningful to serve these group owners well.
how to join a local group?
I don't have 11 groups, so I have to have 5 WeChat groups. Play a particularly simple game in 5 WeChat groups, and the group will come!
after joining the group, you can send a red envelope first to attract everyone's attention.