The employment direction of tourism management major includes hotel management direction, travel agency management direction, scenic spot management direction, exhibition tourism management direction, catering management direction, leisure and entertainment management direction, and tourism administration management direction. As far as hotel management is concerned, there are 9751 star-rated hotels in China at present, and they are in the transition period of hotel restructuring. More than 8111 public-owned hotels will enter the market economy, which greatly increases the demand for hotel management talents, and the treatment of hotel managers is relatively high in the management. At present, the local managers of hotels in China are basically students from secondary technical schools and vocational technical schools who have been engaged in hotel business and accumulated experience, and there is a general lack of theoretical knowledge. Therefore, college graduates with certain experience are quite popular. According to relevant statistics, the tourism management major ranks in the top three among the top ten specialties with the best employment in China, which shows that the employment prospects of this major are very good. In today's environment of increasing employment pressure and unemployment upon graduation, the graduates of tourism management major can be described as hot talents.
1. Tourism administrative departments
The employment of tourism administrative departments should be through the way of obtaining civil servants, and the specific process includes online registration, on-site registration, written interview, physical examination, list publicity and other links. Employment units include provincial, city and county tourism bureaus and their affiliated enterprises and institutions. The specific positions of each unit depend on the needs. Please refer to the civil servant enrollment brochure of that year.
2. Travel Agency
The functional departments of travel agencies are divided into: business department, planning and dispatching department, reception department, tour guide department, external liaison department, finance department, etc.
3. The main business of travel consulting company
includes: outbound travel consulting, domestic travel consulting, travel agency, business investigation consulting, immigration and study abroad consulting, booking hotels all over the country, booking travel (business) cars, conferences and exhibitions, travel consultants and tour guide training services.
4. Tourism e-commerce enterprises
Tourism is considered to be one of the industries with the strongest sensitivity to the Internet, and together with finance, software and online bookstores, it is called the four most suitable industries to operate online. Thus, tourism e-commerce enterprises have a bright future. The main business scope of tourism e-commerce enterprises includes providing tourism information, booking hotels, air tickets, travel routes and practical information retrieval of business travel, etc. For example, Ctrip.com and eLong.com are well-known tourism e-commerce enterprises at home and abroad.
5. Tourism planning and planning institutions
Graduates can engage in tourism planning and planning. Tourism planning and planning institutions mainly include tourism development planning, scenic spot planning and tourism planning. By 2115, there were 9 first-class qualified tourism planning units, 154 second-class qualified tourism planning units and 62 third-class qualified tourism planning units in China, covering all provinces, municipalities, autonomous regions and municipalities directly under the central government. In addition, there were some unqualified planning agencies.
6. Tourism marketing planning enterprises
In recent years, the emerging tourism marketing planning enterprises have expanded from the marketing planning work of the original travel agency business department to an independent tourism market, which is a new tourism industry generated by the new division of labor in the development of tourism industry. The business includes the marketing planning of tourist attractions, large-scale tourist performances, large-scale tourist activities, tourist routes and tourist destinations; Also engaged in the organization and marketing of exhibitions. They are the bridge between the tourism demand market and the tourism supply market, providing tourists with tourism consumption products and their combinations (entities and information), and providing consumer groups (entities and information) for tourism products and tourism destinations; In recent years, the popularity of some large-scale tourism products in the market is not unrelated to the operation of tourism marketing planning enterprises, such as the large-scale live song and dance "Impression, Liu Sanjie" is an example. As a new tourism marketing planning enterprise, the business volume is huge and the enterprise personnel are capable; Employees are required to have higher education, understand the development status of tourism enterprises, understand the trend of tourism consumption, have higher communication and immediate response to market changes, and have good team spirit and integrity. Most tourism marketing planning enterprises have e-commerce business.
7. Tourist attractions
Graduates can engage in the operation and management of tourist attractions. National Tourism Administration's Report on the Development of Tourist Attractions in China in 2115 shows that as of October 2115, there are about 21,111 tourist attractions in China, including 1,411 A-level tourist attractions, 1,77 national key scenic spots, 1,54 national nature reserves, 565 national forest parks, 1,115 national geological parks and 316 industrial and agricultural tourism demonstration sites, which are listed in the World Heritage List. Tourist attractions have formed half of China's tourism industry. These scenic spots are all over the country, and any kind of tourist attractions is a way out for employment. So many tourist attractions have created good opportunities for employment of tourism and leisure management majors.
8. theme parks
graduates can engage in the operation and management of theme parks. Theme parks are divided into paradise type, folk type, historical type, concentrated landscape type, science and technology type and so on. Paradise types include Happy Valley, Ocean World, Ice and Snow World, etc. There are folk culture villages, ethnic culture villages and so on. Historical types such as Song Cheng in Hangzhou, Tang Cheng and San'guo City in Wuxi; Guangxi's Happy Land, Xanadu, Yuzhi Paradise, etc. Concentrated landscape types such as Window of the World, splendid china, etc. Science and technology such as dinosaur hall, aerospace science center, etc.
9. Travel and leisure clubs
Graduates can engage in the operation and management of industries such as golf clubs, fitness clubs, rock climbing clubs, beach baths, desert sand-sliding clubs, and other entertainment places such as bars and KTV. In addition to the above-mentioned traditional clubs, small and medium-sized club houses have appeared in some large and medium-sized cities or tourist destinations, such as pottery clubs, batik bars, fishing clubs and cooking clubs.
11. tourist resort
tourist resort is a tourist place integrating entertainment, accommodation, catering, dance halls, conference halls and large parking lots, with beautiful environment and complete facilities. It is a good place for holiday and leisure travel and is increasingly favored by tourists. Graduates majoring in tourism and leisure management can engage in the operation and management of tourist resorts.
11. Teaching in tourism vocational secondary schools and vocational secondary schools
With the rapid development of tourism, there is an increasing demand for grass-roots talents in tourism. Tourism classes in tourism vocational secondary schools, vocational secondary schools or vocational secondary schools around the country have developed rapidly, and engaging in tourism vocational education is also a good choice for graduates of tourism.
12. Self-employment in tourism and leisure industry
Various tourist souvenir shops with individuality, small tourist hotels with economical characteristics, bars and teahouses with cultural tastes, restaurants with local flavor, snack industries, pottery bars and batik bars mentioned above, gardening bars for teaching to plant flowers and plants and make bonsai, flower bars for arranging flowers, and photography bars, etc. The independent entrepreneurship of tourism and leisure in cities and tourist destinations can be said to be colorful, and many entrepreneurial doorways can be found from the investigation and analysis of contemporary people's tourism and leisure consumption needs.