1. Choose the right product: In small shops in Tik Tok, it is very important to choose products with market demand and potential. Conduct market research, understand the preferences and needs of the target audience, and choose products that are hot-selling, competitive and meet the needs of users. 2. Creative video content: On the vibrato platform, video is the most important content form. Create attractive and unique video content, show product features and attract users' attention. 3. Video marketing strategy: Develop video marketing strategy, including the arrangement of frequency, time and content.

Tik Tok store operation method:

Tik Tok store is an individual or merchant store opened on the vibrato platform. The following are the operation methods of some Tik Tok stores:

1. Choosing the right products: In Tik Tok store, it is very important to choose products with market demand and potential. Conduct market research, understand the preferences and needs of the target audience, and choose products that are hot-selling, competitive and meet the needs of users.

2. Creative video content: On the vibrato platform, video is the most important content form. Create attractive and unique video content, show product features and attract users' attention.

Tik Tok's special effects, filters and editing tools can be used to increase the interest and visual effects of the video.

3. video marketing strategy: formulate video marketing strategy, including frequency, time and content arrangement. Publish videos regularly to keep users' attention and participation.

You can try different content forms, such as product display, tutorial, user evaluation, etc., to attract different types of users.

4. Social interaction: actively interact with users, reply to comments and private letters, and establish good user relationships. Encourage users to participate, such as lottery, comment interaction, etc., to increase users' participation and loyalty.

5. Create brand image: Brand image is very important in small shops in Tik Tok. Through unified brand design, logo and slogan, create a brand image consistent with product characteristics.

Visual and language styles consistent with the brand can enhance users' cognition and memory of the brand.

6. Joint promotion: Cooperate with other Tik Tok users or related brands for joint promotion. You can cooperate with Tik Tok users with similar target audiences to make cooperative videos and promote them to each other. This helps to expand brand awareness and user base.

7. Data analysis and optimization: regularly analyze the operation data of small stores in Tik Tok, such as page views, conversion rate and order volume. According to the results of data analysis, optimize the marketing strategy and product promotion scheme, and improve the operation effect and sales results.

It should be noted that the operation method of Tik Tok Store needs to be adjusted and optimized according to the specific situation and target audience. Only by constantly trying and improving, and adjusting according to user feedback and market changes, can we improve the operation effect and sales results of small stores in Tik Tok.