The profits from selling boxed lunches are indeed quite substantial. A data shows that the production cost and packing cost of a box lunch is about 5 yuan, but the market price can reach 15 yuan, which means that its profit margin is amazing, reaching 50%. The cost of a three-meat, three-vegetable boxed lunch, for example, is about 5-6 yuan, and its profit margin is as high as 67%. This means that if 100 such boxed lunches are sold every day, the profit is expected to be between 500-600 yuan.

China's food and beverage industry has been developing rapidly in recent years, according to statistics, the sales of the catering industry broke the trillion dollar mark in 2007, reaching 1,210 billion, and in 2010 it grew to 17 trillion. As of 2015, the catering industry continues to prosper, with the boxed lunch market dominating. According to statistics, Chinese boxed lunch occupies a whopping 78.9% of food and beverage capital investment, while Western-style boxed lunch only accounts for 21.1%. As a typical representative of Chinese boxed lunch, boxed lunch not only has a huge market share, but also quite attractive profit margins.