How to promote the small program mall

According to the latest observation of New Retail Xiaobian, although many people earn a lot of money through small programs at present, most people are still confused about how to promote small programs. After all, this is a new thing, but if you wander around the internet all the year round, there are still many things you can learn from.

1. Promotion of WeChat activities

The huge user base of WeChat has become the first choice for numerous businesses. The promotion of WeChat activities includes online and offline activities, such as introducing friends into the mall to get discounted gifts and encouraging customers to pay attention to WeChat to get free small gifts. These activities can enable businesses to gain a large number of fans and successfully promote the WeChat applet mall.

1. Pre-sale and free trial of new products

The new products to be put on the shelves of WeChat applet mall can be marketed in two ways: pre-sale and free trial. Wechat applet mall can give online and offline consumers and potential fans a trial experience in advance to improve the product experience. In addition, the pre-sale of new products can effectively create momentum for the listing of products. By paying the product deposit in advance and paying the final payment at the time of purchase, merchants can estimate the product needs according to the amount of deposit, so as to avoid the squeeze caused by excessive product inventory in WeChat applet mall.

2. Wechat applet mall praises, prints pictures and shares rewards

Wechat applet mall merchants can encourage users to evaluate purchased goods, and prints pictures and shares products can get corresponding rewards provided by merchants. This practice has improved the reputation and trust of WeChat applet mall, which can attract new and old customers and fans and enhance the customer buying experience.

3. Wechat marketing activities such as customers love to fight together and bargain.

Bargaining, customers love to fight together and customers buy tools have become one of the hottest marketing activities of merchants at present. It is an effective way for WeChat applet mall to attract powder and increase sales by fission spread among friends.

second, sub-commission promotion

one of the most distinctive functions of wechat applet mall is sub-commission, so sub-commission can also be used as a way to promote the operation of wechat applet mall. Divide the promotion with consumers and promoters. As long as you become a distributor of micro-mall, share the products through channels such as WeChat and Weibo, and other members enter the WeChat applet mall through these channels to browse the mall for purchase, the distributor can earn promotion commission.

3. Explosive marketing

There are many factors to be considered in building explosive products. First, we must ensure the quality, cost and sufficient inventory of products, and make enough profits. Then let users know the information of preheating products through more online and offline channels, and get users through pre-sale activities.

IV. Soft Text Marketing

At the moment when paid promotion is booming, high-quality soft text marketing is still an effective way to get traffic and customers for free. Merchants can publish some operating experience or popular science knowledge about the goods in their own stores in the WeChat WeChat official account bound by WeChat applet mall to share with users. These contents have strong pertinence, and it is easier to form the sales of goods and the realization of fans.

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