I. Network Marketing
Hualai Black Tea pays attention to the consumption needs and shopping habits of young people all the time, comprehensively displays its product features, and promotes them through social media platforms (WeChat, Jittery, B Station, etc.). On these platforms, Hualai Black Tea will release pictures and introductions of new products, interact with consumers, and provide professional product answers and buying tips. It will also organize various activities, such as limited product rush, punch card check-in, etc., to enhance brand awareness and user stickiness.
Two, word-of-mouth marketing
Hualai Black Tea is very attentive in the production of the product, and the taste of each cup of tea is very authentic, which is highly recognized by consumers. Therefore, consumers always keep recommending this brand to others. Hualei black tea in the service is also very affinity, the staff will greet each customer, in the production of tea will explain in detail the origin of each material and the use of methods. This kind of careful and considerate service, so that consumers feel warm, willing to convert into loyal users of the brand, so as to promote the reputation of Hualai Black Tea.