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TMP, which is a service platform developed by Tongka Company based on the concept of member precision marketing according to the development status and market demand of enterprises, to help enterprises carry out marketing activities quickly and efficiently. At present, in the catering, retail and service industries, Tongka Marketing has been widely used and recognized. The main customers are Bigpizza, Dadong Roast Duck, Li Laodie Fish Head Hotpot, Jiutouying Restaurant, make it mine, Xibei Youmian Village, Yama Teppanyaki, Yangfang Dadu, Laoshe Teahouse, Xiaoshizao Restaurant, Tokugawa Family, Huang Jihuang, Jinfeng Chengxiang, Jin Million and so on.

membership management system supports the management of individual members and group members. Member entry, modification, balance inquiry, membership card loss reporting, card replacement, membership grading and other management functions are readily available.

points marketing points are distributed flexibly, which supports different points rewards for members of different grades, different points rewards for different stores and consumption by members. The system will automatically calculate the rewards according to the consumption amount and put them into the card.

points can be used in a variety of ways, such as cashing in points, redeeming points for gifts and redeeming points for electronic coupons, so as to give full play to the stickiness of points and encourage members to spend repeatedly.

the preferential rules for members' stored value can be set at will, and rewards such as stored value money, points or electronic coupons are supported when members store value. When members store value, the system will automatically calculate the rewards according to the stored value and put them into the card.

under the unified brand, the system has completely solved the settlement problem of online stored value of direct stores and franchise stores, and the accounts receivable and payable of each store are clear at a glance.

electronic coupons can be stored in the electronic coupon card, and the system will automatically identify the type, face value, expiration date and other usage restrictions of coupons when members consume. Advantages over traditional paper coupons: convenience > With the card, it will not be lost or damaged; Accuracy-> Customize and present all kinds of electronic vouchers based on customers' spending power, and implement the best platform for precise marketing; Efficiency-> Simple operation flow, fast marketing efficiency and real-time tracking of marketing process.

data analysis

precision marketing can freely screen member groups through members' data, consumption behavior, habits and other factors, and distinguish high-quality members, members whose customer unit price needs to be increased, members whose consumption frequency needs to be increased, and bad members, so as to formulate accurate promotion activities. After selecting the member groups through analysis, various accurate promotion activities can be easily formulated in the system, and a clear activity analysis report is provided after the activity is over.

after analyzing and screening out the member groups, SMS will send targeted SMS.

member care for holidays-the system has preset a lot of warm holiday greeting messages for you. As long as you set it to enable, the system can automatically send your most sincere wishes to members.

Birthday Care-It can be set a few days in advance after the birthday of a member, and you can send your sincere birthday wishes and an electronic birthday coupon.

The statistical report comprehensively counts the new members, transactions, points, pre-deposits, and the distribution and use of electronic coupons.

transaction reminder with other functions-you can set an automatic SMS reminder to report the transaction amount of the membership card and the real-time balance when the membership card has a transaction.

abnormal monitoring-it can be set as abnormal trading behavior in certain time periods, with large transaction amount and high transaction frequency. After setting, the system will automatically monitor, and when such transactions occur, the system will automatically send out SMS notification and system announcement to ensure risk generation.

event notification-show you the latest developments. What is the implementation result of the promotion activities? A suspicious transaction occurred in a store, when the system was upgraded, what was the content of the upgrade, and so on, and the system gave you real-time feedback.

business report-users can easily understand the business situation through mobile phone mail. What is the daily consumption? How about the distribution and use of pre-deposit, coupons and points? Will be automatically sent to your mobile phone or email on time.

In order to reduce the workload of terminal operators, Tongka Marketing Pass provides a standard API interface with cashier software, and provides system docking services to achieve the goal of system integration.

The outstanding features of Tongka Marketing Communication

The user-centered interface design makes it easy to use.

aiming at establishing the most professional and perfect member marketing platform, the system has perfect functions.

data encryption, authorization, monitoring, backup and other processing time to protect the security and stability of the system.

it also has the advantages of no investment, no risk, no need to buy, cheap use, no installation, no maintenance, free upgrade and so on.