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Urgently ask for an example of the decline of an enterprise due to non-transformation! thank you
The cost of Shanxi coal boss's transformation is that the rusty door is closed, and the same "rusty gas" is the littering of steel pipe racks in the hospital. The dry swimming pool, the old clothes discarded everywhere in the room ... The "Tianyuan Sunshine" in front of us is completely like an abandoned factory. Tianyuan Sunshine Agricultural and Sideline Products Co., Ltd., once the "leader" of medium-sized modern agricultural and sideline products processing enterprises in xiaoyi city, has long lost its star demeanor. Guo Liansheng, the chairman of the company, is a famous local coal boss. It took him only two or three years to change from "the stars are holding the moon" to "nobody cares" and finally ended in failure. Among many enterprises that have switched from the field of coal coke to other industries, "Tianyuan Sunshine" is not the first to fall, nor will it be the last to fall. The abandoned "Tianyuan" Shaanxi Tianyuan Sunshine Agricultural Products Co., Ltd. is a comprehensive private enterprise established in 2003. The company integrates characteristic breeding, ecological forestry, flowers and seedlings, agricultural products processing, catering service, leisure and holiday, etc. It covers an area of more than 2,000 mu, with fixed assets of more than 58 million yuan and 326 employees. It is one of the leading enterprises in Lvliang's economic restructuring. Its completed projects include 50,000 breeder farms, 500 sika deer farms, 200 mu of industrial vineyards, 180 mu of high-quality nurseries, 42 fruit tree greenhouses and 800 mu of ecological forests. It has invested more than 4.5 million yuan to build more than 7,000 square meters of multi-span intelligent greenhouses. When the reporter approached "Tianyuan Sunshine", it was difficult to find its prosperous scene in the past. The four red characters of "Tianyuan Sunshine" more than one meter high are almost black. Abandoned steel pipes and steel supports are piled together and rusty. The swimming pool on the right side of the gate has been dry for a long time. There are some rattan chairs by the pool, and the dust on them is already very thick. In the dormitory building, most bedding and some sundries that can't be taken away are piled up on the bed at will, and the excitement of parting can be seen everywhere. On the left is a 7000-square-meter multi-span intelligent greenhouse. Now the door is closed, and tools such as rain boots and pesticide watering cans left by workers are scattered in the greenhouse. There are only two people left behind in such a big company, one is the security guard at the gate, and the other is the boss who opens a small shop on the left side of the gate. "It has been abandoned for a long time, and no one has come to see it for more than a year. It is a pity that such a good place is not cleaned up. " A nearby resident told reporters. Former star "At the beginning, it was very hot here. My business was easy to do and I made a lot of money every day." Sister Zhang of the store told the reporter. "For such a big stall, you can't do it if you sayno." This makes Zhang Jie feel very strange. The business of the small shop has also plummeted. There used to be hundreds of kinds of goods in the store, but now there are only cigarettes and some ordinary daily necessities. Levin Agricultural Science and Technology Park is a brand-new attempt to use the achievements of modern agricultural technology for industrial development since the adjustment of xiaoyi city's economic structure, which is expected to break the shortage of coal resources in the city. Tianyuan Sunshine is one of the five agricultural products processing enterprises that have settled here. After the enterprise became a "star enterprise", Chairman Guo Liansheng also won many honors. In 2003, he was awarded the "Model of Socialist Construction" by Lvliang Administrative Office, and was elected as the representative of xiaoyi city People's Congress. In 2004, he was hired as the special liaison of the mayor of xiaoyi city, and was elected as the representative of Lvliang Municipal People's Congress in June 2004. In the same year, he was awarded "Outstanding Entrepreneur of Private Animal Husbandry" by Agriculture and Industry Office of Shanxi Provincial Committee and Shanxi Provincial Department of Agriculture, and "Re-employment Star" by Shanxi Provincial Bureau of Labor and Employment. Before the transition to agriculture, Guo Liansheng was elected as the vice president of xiaoyi city Federation of Industry and Commerce (General Chamber of Commerce) and the vice president of Glory Promotion Association in 2002. However, it is such an "enterprise star" that rose in Ran Ran, but the speed of its fall is beyond everyone's expectation, and the crowd at the beginning of the venture no longer exists. "The main problem is management." A coal coke boss who met Guo Liansheng said, "Besides, Guo's previous coal industry made great profits, and extensive management can also ensure great economic benefits, while the service industry can best reflect the core management value in nuances. Extensive management cannot make the service industry profitable. " Guo Liansheng is not satisfied with the agricultural industry. With the establishment of Tianyuan Sunshine Agricultural Products Co., Ltd., the pace towards other industries has just begun. The company has established long-term cooperative relations with Shanxi University, Shanxi Agricultural University and Provincial Academy of Agricultural Sciences, and introduced 28 kinds of landscaping seedlings such as Castanopsis fargesii and Boxwood. Techniques such as greenhouse seedling raising, large-scale arch shed breeding, drip irrigation and sprinkler irrigation have been adopted, which has improved the scientific and technological content of the park as a whole and become a gathering place for new varieties and technologies. In 2004, the company invested more than 3.4 million yuan, cooperated with Japanese Bayunamachi Beverage Club, and introduced domestic advanced beverage production lines, mainly producing calcium-fruit series beverages such as shellfish fossil high-calcium water, aloe grape juice, iced roses, ginkgo fruit tea, etc., with an annual production capacity of 5,000 tons, making it the largest beverage enterprise in Lvliang. Tourism, leisure and vacation are another goal of the company. Then, we will build a sunshine bathing center, fully simulate natural bathing beaches and artificial beaches, plant tropical crops such as coconut trees, and form a natural landscape with southern characteristics. In terms of catering, a special ecological restaurant with a business area of 7,000 square meters has been built to provide tourists with comprehensive enjoyment of catering, leisure, bathing and nature. A four-star comprehensive service building integrating guest room, sauna, KTV, performing arts and coffee shop is unique in Xiaoyi. "The diversified and one-stop development model is good, but can your supporting facilities keep up? Such as talent and management skills. " The excessive expansion of Tianyuan Sunshine puzzled Zhang Wen (a pseudonym). Like Guo Liansheng, Zhang Wen, who is also a coal boss, also runs an ecological company in Xiaoyi. The difference is that Zhang Wen's company has been focusing on the agro-ecological industry for more than ten years, and has not involved anything else. "Guo has done too much work in running projects and expanding, but it has delayed his own business." After the second opening in 2006, the company's business went from bad to worse, and some industries owned by Tianyuan Sunshine began to be sold and transferred, and velvet antler production and other projects were transferred out one after another. Some projects under construction have also stopped. On June 9, 2008, 65438, Tianyuan Sunshine Ecological Park was once again opened in the festive sound of firecrackers and gongs and drums. At this time, the boss is no longer Guo Liansheng. After the re-integration, Tianyuan Sunshine has also been highly valued by Xiaoyi Municipal Party Committee and Municipal Government, and attracted the attention of many media. An official from xiaoyi city said at the opening ceremony, "Tianyuan Sunshine integrates catering, accommodation, ecological landscape and special food, and occupies an important position in the catering industry in xiaoyi city. I hope that Tianyuan Sunshine will strengthen its management and improve its service level in the future, and make positive contributions to enriching the catering culture of our city, stimulating the tourism industry and promoting economic and social development. " After more than 20 days, it closed again. However, this reorganization did not last long. After more than 20 days, Tianyuan Sunshine was closed again. "Almost no one came after the opening and closed soon." In the eyes of the industry, management and geographical issues are important reasons for the failure of reopening. It is understood that the new boss has spent a lot of time in management after entering Tianyuan Sunshine. In the "Management System of Sunshine Kitchen in Xiaoyi Tianyuan" circulating on the Internet, all aspects of the division of labor, reward and punishment system, including chef, supervisor, team leader, primary processing, pastry chef, etc., are clearly defined, down to the ideological work of each employee. A kitchen management system is so detailed, not to mention the management of the entire ecological park. Obviously, the new boss doesn't want to get into management, but the location is not something his successor can choose. A local functional department official said, "This resort is far from xiaoyi city, and Xiaoyi is not far from Taiyuan. Regardless of geographical location or market positioning, this resort has no advantages or even disadvantages. " The embarrassment of the transformation of private enterprises lies in Xiaoyi, a place full of coal coke enterprises, and many people participate in the transformation. In Xiaoyi, there are not a few coal bosses like Guo Liansheng. Many of his friends went out of Shanxi when they were "small and big" and then invested in coal mines in Gansu and Inner Mongolia. However, coal bosses like him are full of filial piety. After several years of operation, they have realized the primitive accumulation of assets and have already possessed the investment strength that cannot be ignored. "The key is where they want to invest their money, how to invest it, and how to ensure their own interests." A government official said. However, in Xiaoyi coal coke circle, we are not optimistic about the transformation of such enterprises. "The coal coke enterprises transformed by Xiaoyi have almost been eliminated in recent years and are forced to transform." Xiao Yi, a well-known vice president of Coal Coke Group, said. In fact, some small coal mines, coking plants and other enterprises that have been forced to shut down do have the color of being forced to transform. "The business that I am familiar with and can make a lot of money can't be done at once. There are only two ways in front of them, transforming or slowly spending all their savings. " An official of xiaoyi city government said. "There are not many coal bosses who take the initiative to change production. Only a few people have tried this and the results are not satisfactory, so they are still willing to invest in the energy industry. Although there are many investments in the energy industry, the risks are relatively small and the profits are high. " So some people went to Xinjiang, Inner Mongolia, Shaanxi and other places to contract coal mines, oil fields and gas fields. Just as merchants from Wenzhou and other places came to Shanxi and other places to contract coal mines, it is also because this industry has low risks and high profits. "However, the flow of capital itself is often a highly profitable industry. How can the coal boss change production? " The above-mentioned person said. But no matter what industry, after all, it can't compare with the huge profits of coal tar, what's more, these people are familiar with this industry and haven't even thought about other industries. Some enterprises unable to invest in coal mines in other places have to find a new way out in Xiaoyi. In fact, these coal coke bosses are in urgent need of government guidance and support now, just as they were supported to engage in coal mines in the past. From: China Coal Information Network dedicated channel for coal reorganization.