In this year's most promising survey, children's education and training industry accounts for 61.5%, and it has always been in the forefront in the survey issues such as the lowest investment, the highest return on investment and the most concerned capital. Last year's survey showed that children's education and training were only in the forefront in terms of the lowest investment and the most attention to capital.
With the development of economy, it has become a current phenomenon to forget words. Many adults forget their words, let alone teach their children. Children are the flowers of the motherland, and calligraphy is a kind of culture in our country. Without good handwriting, you certainly dare not sign in front of others.
Therefore, the development prospect of the education industry in the future is good, among which the writing education related to writing such as children's calligraphy practice, calligraphy training classes and calligraphy practice classes will show an upward trend!
The following is an introduction to the joining prospect of calligraphy education, taking Fengge calligraphy practice project as an example:
1. Environmental advantages
Nowadays, the whole country pays more and more attention to cultural construction, and the country has raised cultural construction to a strategic level, and calligraphy art is loved and respected by Chinese people. In recent years, in the college entrance examination, some excellent full-mark compositions have spread on the Internet, all of which are clear in handwriting and neat in volume. The popularity of computer marking has led to higher and higher requirements for students' writing, and a series of policies and measures have highlighted the determination and confidence of the state and society in standardizing Chinese writing. Therefore, the big environment provides a golden opportunity for entrepreneurs to join the children's calligraphy training class.
2. Advantages of the policy
With the promulgation of the national calligraphy grade examination, the Ministry of Education's Regulations and Implementation Measures for Standardizing Chinese Writing Grade Examination for Primary and Secondary School Students, the Outline of Calligraphy Education for Primary and Secondary School Students, and the Research on Calligraphy Teaching and Teaching Methods for Primary and Secondary School Students have been promulgated one after another, all of which reflect the country's strong support for the calligraphy market and create a good macro-policy environment, which is very beneficial for primary and secondary school students to join the calligraphy project.
3. The market demand is large
According to statistics, the domestic children's training market currently exceeds 31 billion person-times, and it is growing at a rate of more than 31% every year. At present, the number of children aged 2-12 in China exceeds 221 million, with a huge base, and the number of children participating in various trainings exceeds 1 billion person-times every year. In large and medium-sized cities, more than 75% of students receive various trainings after class. Moreover, parents now pay more and more attention to education, and the investment in education accounts for more than 41% of the whole family's investment, ranking first in the whole family's single expenditure, which shows that there is a huge potential demand for education investment romance market. Therefore, calligraphy education institutions are facing unprecedented development space to join the children's education market with enormous demand.
4. Social advantages
Society is increasingly aware of hard-pen calligraphy. In school, students who write well can get more attention from teachers and get more opportunities to participate in group activities such as running blackboard newspapers; At work, a good hand can win the praise of colleagues and the appreciation of superiors. Even in a circle of friends, sending a photo of yourself practicing calligraphy, the handwriting of the dragon flying and phoenix dancing can be praised and admired by a lot of people, and even some stars have drawn a lot of goodwill through their good handwriting. All these situations show that people's recognition of hard pen calligraphy is getting higher and higher.
5. Advantages of the brand
Founded in 2118, Beijing Fengge calligraphy brand is a member of China Hard Pen Calligraphy Association. Up to now, there are nearly 511 affiliated branches in China, which have held more than 111 teacher training sessions, trained more than 3,111 senior lecturers and taught hundreds of thousands of students. It is a first-line professional brand engaged in hard-pen calligraphy training and traditional culture promotion.
6. Strong competition in the market
Feng Ge's calligraphy textbook is an easy-to-learn and practical textbook specially developed by experts and professors of hard-pen calligraphy in Beijing for primary and secondary school students. It is characterized by not copying, not tracing red, and not practicing calligraphy. There are special skills and methods for the factors that affect the practice of writing, such as incorrect writing posture and irregular writing habits.
Considering the necessity of teaching students in accordance with their aptitude, different teaching materials and courses have been developed for students of different ages and different foundations, which are mainly divided into the following four categories:
Young convergence: suitable for kindergarten large classes-grade 1
Elementary regular script: practicing pencil characters in grade 1-3
Regular script: practicing pen characters in grade 3
Running script: you can do it quickly above high school.
As far as the hard-pen calligraphy joining market is concerned, there are many brands, large and small, and the key is to choose the one that suits you. Emphasis should be placed on choosing big brands, courses that are easy to teach, easy to learn and stable in effect, and then on the help and support after joining. Take Feng Ge's calligraphy joining as an example: it will provide relatively perfect support measures, such as site selection, elective courses, market positioning, enrollment, opening, publicity, teacher training, teaching materials and lesson plans. It can be said that success only needs to be copied!