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Friends who are concerned about the new energy vehicle market should have been brushed by the recent news of cross-border cooperation between Du Yun automobile and airlines. This week, the author walked into the factory of Du Yun Automobile to talk about what changes have taken place in Du Yun Automobile since it joined the "Lucky Travel" strategy on February 28th.

Since the implementation of the national "double carbon" strategy, Fujian Province has attached great importance to the development of new energy automobile industry. Multi-departments * * * have jointly formulated an action plan to expand consumption with the theme of "All Fujian Tesco enjoys happiness products", which constantly activates the market vitality.

Du Yun Automobile was founded in Putian, Fujian Province on 20 15, and it is the first new power enterprise in China to obtain qualification and launch products. As a representative new energy automobile enterprise in Fujian Province, Du Yun Automobile actively responded to the call of the provincial party committee and government to boost automobile consumption. After joining Auspicious Travel, the following contents were changed and upgraded:

1. Du Yun's service brand (YUDOer? Care); 2. Pure electric technology ("Sky" intelligent platform, "Extreme" intelligent cockpit, "Ruyi" intelligent driving technology); 3. Model product strength (maximum conformity with aviation quality);

Basically, you can understand it as:

1. The brand goal remains unchanged, and it will continue to build a "quality, safety, intelligence and barrier-free national boutique car", but after the upgrade, the service experience will be greatly upgraded, reaching:

"Let consumers enjoy the same high-quality experience as Jixiang Airlines even when traveling on the ground."

2. In essence, Du Yun Automobile will still focus on being a good car within the reach of ordinary people, first as "economy class" and then consider "first class".

As the first model launched after cross-border cooperation, Du Yun Cloud Map is undoubtedly the best display of its upgrade in terms of service, vehicle quality and technology.

The cloud image locates the A0 pure electric SUV, with the length, width and height of 4035/ 1736/ 1625mm respectively, and the wheelbase of 2480mm, which is larger than other vehicles of the same class, such as Nezha V, etc. At the same time, the second row of seats in the vehicle supports 4/6 ratio down, which is more flexible than geometry E in loading.

The upgrade of car and intelligent configuration, the improvement of cloud degree in the early stage is mainly concentrated on the line. This time, I am proud to experience the new car directly. To be responsible, its intelligent configuration has indeed been greatly upgraded, which has opened the gap between the early models and the two eras.

Visible to the naked eye, the screen has become larger, and BOE's narrow-edge 12.3-inch screen is adopted. The built-in chip is also a more advanced Qualcomm Snapdragon eight nuclear 64-bit high-computing ARM chip, and the screen supports high touch response of more than 5 points, 120Hz. The overall performance speed is fast.

In the cockpit system, the cloud image also adopts the latest Amber OS intelligent operating system, and the whole set of technology is independently developed by Du Yun. Obviously, the whole cockpit is also a qualitative leap compared with other vehicles in Du Yun. Let me give you a few examples:

1. can support the interconnection of vehicles and machines;

2. You can download more apps.

3. The car machine has added the function of car KTV, which is also NVC KTV； like Tesla;

4. Yuntu has a music atmosphere light, and it is quite willing to reach 256 colors. You know this is just a small SUV.

5. Intelligent voice assistants are becoming more and more cross-country and have a more Cyberpunk image. They follow the style of the mecha, saying that they can evolve and grow with the use of the owner;

6. The cloud picture has three major themes. The dream travel theme in the interior design can be associated with the dream travel flower 787 aircraft of Jixiang Airlines, which looks more emotional;

7. The cloud map is also equipped with car games, mobile phone wireless charging and other configurations;

8. The details of daily commuting have become more user-friendly, such as supporting intelligent remote air conditioning function, and the owner can remotely turn on the air conditioner before using the car. Du Yun also said that this is only a small part of it, and more functions will be gradually added to the cloud map in the future, such as allowing car owners to charge in their own time, preheating the battery in advance when using the car in winter, and so on.

9. This car also supports external V2L discharge with a power of 3.3kW, which means that you can choose it for outing and camping, and you can also watch movies and barbecues outdoors, which will enrich the applicable scenarios.

In terms of user group segmentation, the cloud image subdivides three different types of user needs for the cloud image, providing three cost-effective choices for users who like to play games, users who like sports decoration and female users, among which:

Entertainment package: includes a microphone with reverberation effect, a subwoofer, a Bluetooth wireless connection and a game pad.

Sports suit: the visual part is decorated with fluorescent yellow (only in Xinghan gray body color), covering the front and rear bumpers and axle cover fog lights.

17 inch multi-spoke aluminum alloy wheel hub adopts high brightness multi-spoke design scheme. At the same time, the handling and sports performance of 205/55 R 17 sports tire is further improved on the basis of ensuring comfort.

Women's suit: Yuntu is equipped with a co-driver's movable soft light cosmetic mirror and a central front storage box, so that the hostess of Yuntu can easily make up anytime and anywhere.

In the joint part, Yuntu also cooperated with 3M officials to create six themes, namely, Hot Blood Pursuing Dreams, rainbow sweetheart, Legend of Green Shadow, Cat Map of Mecha, Racing Attack and Purple Gas Coming from the East.

In the power part, the cloud picture has many bright spots, giving a power of 70kW. The maximum battery life of 4 1.7kWh and CLTC are 320 and 4 15km respectively, which is statistically superior to many similar vehicles.

But then again, whether starting from the strategic concept of "Auspicious Great Travel" or from the brand revival of Du Yun, in fact, in essence, Auspicious Airlines and Du Yun Automobile hope to provide high-quality integrated service experience for users' aviation and land travel through the media of building cars from the three dimensions of hardware, software and service.

A key point is drawn: the cloud degree after being bundled with airlines will be significantly upgraded in the service system.

Only in this way can a brand-new cloud car service brand be born-cloud user service Yuduoer Care. With it, future cloud users can get more money-saving basic guarantee and more worry-free exclusive services around online services, store services, mobile services, monitoring platforms and service colleges.

At the seminar, Du Yun also said that this user service will also provide consumers with exclusive butler group, exclusive service, service network, user activities and other services. Through high-frequency service interaction, the product will be extended to every link of users' travel life.

Let the100,000 yuan user group also enjoy the leapfrog user travel service and enjoy auspicious and worry-free travel.

Off-topic:

The new car has come on the market. It can be confirmed that this car is not the same dimension as the products released by Du Yun Automobile in the early stage, and its competitiveness is still high enough in the same level. The most important thing is that since it is further tied up with airlines and joined the auspicious journey, the extra aviation BUFF bonus for such a car will naturally not be weak. At present, what we can know is that the membership rights of Jixiang Airlines & Du Yun Automobile are * * *, and the user points of Jixiang Airlines and Du Yun Automobile can be freely exchanged. Yuntu owners can upgrade their membership of Jixiang Airlines Gold and Silver Card for free, get the Jixiang Airlines gift package for free, and enjoy additional membership privileges when flying/buying a car. ...

This also means that if you need to buy a cheap city commuter car, which is more comfortable than other cars and convenient for you to travel frequently, Du Yun Cloud Map is indeed a very good choice.

This article comes from Che Ze, the author of Che Yi, and the copyright belongs to the author. Please contact the author if reproduced in any form. The content only represents the author's point of view and has nothing to do with the car reform.