First of all, you can be sure that Lanzhou ramen very early before there is no yellow plaque, yellow plaque is just the last few years, and in fact, yellow plaque Lanzhou ramen and blue plaque Lanzhou ramen in the actual meaning of not a big difference, but there are still some subtle differences, slightly different, the following let's talk about the difference.

The first point; the size of the shop

I said that, may be careful friends can think of, the general choice of blue plaques Lanzhou ramen stores are mostly smaller stores, and plaques are yellow plaques most of the store area belongs to the medium-sized or large ramen store, this is why, you continue to look down, you'll see the difference. We continue to look down, you will get the answer.

The second point; business model different

Generally, the blue plaque is mostly a personal store or a family store, and the yellow plaque of the store will be divided into a variety of things, usually a chain of ramen stores, or a personal store, and there is another kind of special, that is not a franchise shop but the labeled ramen store, and the yellow plaque is not a franchise shop, but the yellow plaque of the store. Is not a franchise store but marked a ramen brand, this is why, in fact, it is very simple, that is, the owner of this ramen store and a brand of ramen have a cooperative relationship, and this partnership is mostly the owner of the ramen store in a ramen brand long-term purchase of soup, so generally like this brand of ramen will be directly out of the money to help this ramen store to change the plaque, or to pay out a part of the cost of this type of The form.

From the description of the appeal can be seen in general the use of yellow plaques ramen store basic store size are larger than the blue plaque ramen store, this is why, it is very simple, yellow plaques production and installation costs are far greater than the cost of blue plaques, yellow plaques are very high cost, this plaque belongs to the class of light box, the material is very expensive, so the general small store is often because of cost issues Most will choose the cheaper blue plaque.

The third point; store decoration upgrade

Based on the first two points I said above, we all know the difference between the yellow plaque and the blue plaque. The blue plaque belongs to the earliest decoration style of Lanzhou ramen, and with the branding and scale of Lanzhou ramen, Lanzhou ramen operators also pay more attention to brand awareness, so they tend to increase the decoration style of the store. The most important point of the decoration style is the production of the facade plaque, that's why you will see the yellow plaque, but this yellow plaque is definitely not designed casually, in fact, this kind of yellow plaque is designed by a specialized advertising company after a scientific method, you can take a close look at it, the yellow plaque with red characters, such a style in the street will be particularly eye-catching, and it will make people Impressive, like this type of design style, color collocation of many well-known chain restaurants are this design concept.