Yong 'an Department Store Co., Ltd. is a subsidiary of Ambry Group. The company was founded in 19 18, and passed through Shanghai Yong 'an Company, Shanghai Tenth Department Store and Shanghai Hualian Department Store. In 2005, it turned over the brand Yong 'an Department Store Co., Ltd.
Shanghai Yong 'an Company, which is characterized by "Global Department Store", is a symbol of elegance, fashion and dignity in Shanghai before liberation, and is the leader of high-end department stores in Shanghai. 1969 changed its name to Shanghai Tenth Department Store, and 1988 changed its name to Shanghai Hualian Department Store. It has succeeded in taking clothing products as its operating characteristics and gained fame in Shanghai and even the whole country. From 65438 to 0992, the enterprise was restructured into Shanghai Hualian Department Store Co., Ltd., and Shanghai Hualian Department Store became its subordinate enterprise. In 2003, Hualian Department Store became an important new force under the newly established Ambry Group. Yongan Department Store Co., Ltd. is located in the center of Nanjing Road Pedestrian Street, which is known as "the first commercial street in China", with a total area of about 32,000 square meters and five commercial floors. Is a "classic department store" as the business philosophy, the main personalized, branded and characteristic high-end clothing products of the classic department store. After years of efforts, the company has established a good social image, becoming the only municipal retail store that has won the title of "Shanghai Civilized Unit" for nine consecutive years and four "trustworthy" honors of "price, measurement, quality and service" in Shanghai and the whole country for ten consecutive years. Model worker service brands Lou Guoling Warm Home Studio and Zhang Peihua Clothing Image Design Studio are well received by consumers.
Yong 'an Department Store Co., Ltd. is a typical representative of eclectic architectural style in the early 20th century. It is one of the first outstanding modern protected buildings in Shanghai and has been designated as "Shanghai Cultural Relics Protection Unit". Along the top of Nanjing Road, there is a tower called Yun Qi Pavilion, where the first red flag of Nanjing Road was raised when Shanghai was liberated. It has become a major cultural landscape of Nanjing Road.
In 2004, the commercial building implemented a comprehensive upgrading project of "Rebuilding the Brilliance of Famous Historical Stores", which completely restored the original historical appearance of European classical style.
Yong 'an Department Store Co., Ltd. is located in the middle and high-end characteristic brand management and comprehensive function development. While the 1 fifth floor shopping mall is completely transformed, the product layout is redesigned to form the characteristics of clothing, cosmetics and gold jewelry. The first floor is a classic boutique hall, which mainly deals in world-famous clothing and cosmetics, and also deals in jewelry, gold, ladies' leather goods, watches and glasses, tobacco and alcohol, and high-end imported gift food, so as to create a brand hall with famous products and identity; On the second floor is the elegant ladies' pavilion, which highlights professional women's formal wear, professional casual women's wear and classic women's wear, and becomes a shopping world for successful women to show their "perfect and unique temperament"; On the third floor is the dynamic women's pavilion, which specializes in women's wear, casual wear and sports series, reflecting the theme of dynamic women and becoming a leisure garden for young women's youth. On the fourth floor is the Blue Gentleman Pavilion, which specializes in men's formal wear, business casual wear, men's and women's bags and men's underwear accessories, realizing one-stop personalized service for men and becoming a brand world that highlights men's charm and deduces gentlemanly demeanor; The fifth floor is the Warm Home Pavilion, which specializes in bedding and home furnishing.
Home gifts, digital home appliances, show the modern home concept and become a home garden to create a warm home; VIP club is opened on the sixth floor; The roof garden was built on the seventh floor, highlighting the theme of "seeing the scenery of Nanjing Road and tasting the feelings of old Shanghai", and Yongan Fresh Wall Restaurant was introduced on the fourth and fifth floors.
With elegant architecture, elegant environment and elegant service, Yongan Department Store Co., Ltd. strives to build a classic department store with profound historical background and unique culture, which integrates shopping, catering and leisure.
Dongfang shopping center co., ltd
Oriental Commercial Building Co., Ltd., founded in 1992, is the first large-scale retail commercial enterprise with Sino-foreign joint venture in China. Oriental Commercial Building, located in the center of the most prosperous Xujiahui business district in Shanghai, is one of the top department stores in Shanghai. The products of Oriental Commercial Building are mainly international first-line and high-end brands. There are more than 80,000 kinds of commodities, mainly including gold jewelry, watches and glasses, craft gifts, tobacco and alcohol, clothing, shoes and hats, household items, household appliances, food, daily necessities, luggage, washing cosmetics and so on. Oriental Commercial Building adheres to the gift-oriented business philosophy of focusing on high-end goods and creates an all-round service concept. For a long time, it has established a good corporate image among consumers and the same industry. After years of careful management, Oriental Commercial Building has become a benchmark enterprise in Shanghai's retail industry. In the eyes of Shanghainese, shopping in the Oriental Commercial Building is a kind of enjoyment, a kind of taste and a noble experience. Oriental Commercial Building has a steadily growing group of ⅵ P consumers, and the annual sales of Xujiahui Store alone has exceeded 654.38+04 billion yuan. In 2003, Oriental Commercial Building was merged into An Baili, thus becoming the core commercial brand of Anbaili, and eight chain oriental commercial buildings were quickly established throughout the country.
Hualian supermarket co., ltd
Hualian Supermarket Co., Ltd. is a directly affiliated enterprise of Anbaili Group. After fifteen years of development, the company has formed a business pattern with standard supermarkets and hypermarkets as the main formats, franchising as the operating characteristics, and modern logistics and information management as the core.
Under the guidance of An Baili Group's enterprise spirit of "strength in case of strength, honesty is far away", the company adheres to the working policy of "development, promotion, transformation and saving" and the business philosophy of "convenient life and high quality". Through effective development, positive transformation and efforts to improve, we will accumulate momentum for the sustainable development of enterprises and make due contributions to the achievements of Ambry.
Hualian Supermarket is the earliest enterprise in the same industry in China to explore franchising and export management, and has always paid attention to the quality of franchising. Focusing on the Yangtze River Delta region, the company actively strengthens the guidance and management of franchisees, enhances the gold content of franchise brand reputation through the star management of franchise stores, expands its influence in the domestic franchise field, and becomes a well-known franchise enterprise in China. In the field of franchising, the company has won the highest award awarded by China Chain Store & Franchise Association for many years-China Franchise Award, Shanghai Chain Store & Franchise Association's Most Influential Franchise Brand Award, and Yangtze River Delta Excellent Brand Award awarded by the Yangtze River Delta Excellent Brand Construction Promotion Committee.
Hualian Supermarket seizes the opportunity, meets the challenge and actively adjusts the standardized supermarket management strategy. Hualian Supermarket closely follows the pulse of market development, meets different consumption requirements, adopts differentiated management methods, actively carries out transformation and adjustment, and taps potential to improve performance. At the same time, the super-standard operation has promoted the synchronous development of franchise stores, making the successful exploration of direct store operation a resource enjoyed by franchise operations.
According to the vision of An Baili Group's development strategy, Hualian Supermarket will aim at improving the performance of single stores and meeting the needs of consumers, adhere to the road of quality development and adhere to sound and rapid development; Explore the three systems of fresh product base construction, supply chain construction and store operation management system construction, build a relatively mature fresh procurement supply chain and advanced logistics distribution system to meet the development needs of the market and enterprises, and further strengthen the company's operational capabilities; Actively explore new formats and markets, consolidate and develop Shanghai's advantages, and continuously expand the market share of the Yangtze River Delta; Actively carry out corporate culture construction, comprehensively enhance the company's service function, create a harmonious corporate culture atmosphere, and create a municipal civilized unit.