Poster flyer how to design

Flyer design:

1.First set the scene

If you imagine a flyer as a play, then the paper is the stage. As with theater, the role of good advertising is to keep people's attention focused on your product.

2. Set a good reference line:

Add a very thin border, you can think of it as a curtain, guiding the reader's eyes to the center of the content. This wireframe must be very thin, if too thick and bright will distract the reader's attention.

3. Push the product to the foreground

Put your product on the page in a conspicuous place, just as you greet friends at home in the backyard to eat barbecue, you will be the same will be placed in the yard of the conspicuous place of the same table and chairs, so that every guest can see and touch.

4. Add a caption:

Once you add the product image on the page, the role of the text is to reveal various details and guide the reader to pay attention to those who just watch the product and can not be found in the product benefits or features.

5, choose the right font:

There are a lot of classic fonts that give a sense of understatement, confidence, and can make the product out of the limelight. These fonts are well-designed, very suitable for text, so whether it is used for the main title or subtitle, are fully capable of.

Poster flyer how to design templates

Poster flyer how to design templates? Poster design templates. Poster is a way for people to carry out activities, poster design is exquisite, often directly determines the public's first impression of the poster, so how to make a poster image with texture? The following small make a poster for you to do the introduction and introduction to the poster design will be introduced to you. First, the size of the poster design poster size is determined by what? A good poster size must be able to adapt to any poster size is generally 72, 120, 150, 200 and other sizes. Poster in general to the size of the benchmark. Second, the production of posters how to reflect the contrast performance in a poster? For example, through the text, picture content, color contrast to show the theme, the same need in poster design through this contrast effect. In the poster design process how to choose the text, the text of the expression is very important, it is a good, singing. The choice of text mainly includes. The most important step in poster design is it.

How to design a flyer

No matter which kind of commercial design, its ultimate goal is to help customers to promote products, promote sales, otherwise the beautiful design is meaningless. In this article, we through a few low-cost leaflet design cases to explore how to make the design of the information more effectively conveyed. Some of the basic principles involved are suitable for any design project. A leaflet design points 1. First set the scene if you imagine a leaflet as a play, then the paper is the stage. And theater, the role of good advertising is to let people's attention is focused on your product. Because the background of the product picture is relatively dark, then the background of the leaflet is also dealt with black with it, OK, the stage has been darkened, waiting for the show to begin. Of course, the background is not necessarily black, but processed into black is the easiest way to form a dramatic atmosphere. Add a very thin border, you can think of it as a curtain, to guide the reader's eyes to the center of the content. This wire frame must be very thin, if too thick and too bright will distract the reader's attention. 2 to push the product to the front of the page will be placed in a conspicuous position on your products, just as you greet friends at home in the backyard to eat barbecue, you will be the same will be placed in the yard of the conspicuous place of the same table and chairs, so that every guest can see and touch. Product images must be clear, in-kind photos are the most appropriate, general manufacturers to provide photos of higher quality, such as the example of the photo, you can try to manufacturers to obtain. If not, then ask the photographer to take a high-quality photos of the product, which may cost more, but remember: if customers can not clearly measure the product, they will not pay. Maybe sometimes you have an impulse to add some special effects to the product picture, wait! In a product leaflet, the product is the focus of the need to show, do not be clever to engage in some tilt, deformation of the effect, which will appear to be flashy; do not make the photo too small, that customers will pick up a magnifying glass to study carefully; not to be like a poster cropped picture, the customer will only ignore the product itself, or even think you want to deliberately hide what. 3 plus the title of the product once displayed, the following should be added some text to more detailed information. The following should be added to some of the text to more detailed description of the product, introduce some of the advantages and uses that are not immediately apparent. Customers like to experience a variety of new products, if you imagine customers as a very eager to learn more about the audience, then you can write a good promotional title. Imagine if you were introducing this product to a good friend, which aspect would you introduce first, starting with the most exciting part. In this example, the furniture looks like it's made of rattan, but it's actually fiberglass and very sturdy, and that's the feature. If you want to promote is a screwdriver, bath towels and other general merchandise, then think about what your product is the most favorite, why customers want to buy them, and then expressed in words. Rule 1: short title is more appropriate. We usually speak, if a person to say a sentence on each of the more than 20 words, will only make the people listening to go crazy. Customers may like your products, but you can not stand this nagging. The same words, a hundred kinds of say, it is best to find a most concise, accurate statement. Rule 2: Do not yell some flashy slogans. Strong twisted melon is not sweet, shouting these slogans can not help you sell things, you will because of some kind of car claiming that they are on behalf of the "new man" to buy it? No, you buy a car because it looks beautiful, authentic workmanship, affordable or just to meet some of your needs. 4, the following plus text description when you write your text description, remember: the customer will only be able to find some of the information he is interested in when it will be reading it, so you write when you must find the customer's point of interest. A good look at your product, think about what information can let customers know more about it, and what details can be emphasized, but also can suggest what good use, with this information, customers are more likely to pick up the phone to order. Rule three: the customer is God. Customers are always the first, you can only stand aside. Only customers out of money to really buy your products, the world is good, otherwise everything becomes meaningless. You have to respect the fact that a good advertisement should accurately reflect the real advantages of the product, the text is not in defense of the product, but to strengthen this fact. If you think a customer will buy your product for no reason at all, you're just daydreaming. What kind of font to choose 1.Times font is a good choice. These traditional fonts give customers a sense of trust, and the plainer fonts make the product more noticeable. Headline and text phase of the font must match, but the spacing of the characters to deal with a little more compact. Times, Century, Garamond, Caslon these fonts are good choices. 2. BauhausHeavy font. Bauhaus style decorative fonts are not very suitable, this is a heavy font, the decorative nature of the overall page is a little too eye-catching, will allow readers to ignore the product itself. This type of font used in the poster is more appropriate, rather than used in product advertising leaflets. 3. SnellRoundhand and FuturaHeavy font with. This choice is very good, elegant font style at the same time also with the meaning of the text itself, the title of the "WicherBeautiful" (beautiful rattan weaving) of the font is very beautiful, and "Fibrglassstrong" (hard). "(hard tempered glass) of the font is very strong, the characteristics of the font with the literal meaning. Generally if the font is very eye-catching or very stylized, the connection between this font and the text will be obvious, remember: our goal is to highlight the characteristics of the product.