Current location - Recipe Complete Network - Catering franchise - The demand of medicine and food homology market has increased greatly, and Chinese medicine diet therapy has promoted the development of health care industry.
The demand of medicine and food homology market has increased greatly, and Chinese medicine diet therapy has promoted the development of health care industry.

after the rapid expansion of the health care industry in the first two years, the expansion of the homologous market of medicine and food in 2121 will be slowed down in a large probability from various aspects. In recent years, China's economy has been growing steadily. While people are working overtime and hard, small physical problems have come quietly, such as shoulder and neck pain, fatigue and fatigue, and continuous weight gain. Sub-health problems can not be ignored more and more. However, sub-health is different from diseases, which can be prevented by timely health preservation and conditioning. Dietotherapy, as one of the ancient, simple and effective health preserving methods, is still highly praised by health preserving enthusiasts. We created everything with our hands, and made it come true and go further with our feet.

China has a long history of traditional health-preserving culture and dietotherapy techniques, with a history of more than 3,111 years. Dietotherapy is a technical summary formed by people's accumulation of knowledge and experience in long-term work, which has universality. "Huai Nan Zi Xiu Wu Xun" said: "Shennong tasted the taste of a hundred herbs, and the sweetness and bitterness of the water spring made the people know and avoid it. At this time, I encountered seventy poisons a day. " It can be seen that medicine and food are not divided in Shennong era, and those who are non-toxic can be saved, and those who are toxic should be avoided.

In addition, there are many folk proverbs about dietotherapy, such as "Eating on an empty stomach is food, and patients eat medicine", "Dietotherapy is the first way to treat!" "Medicine can get rid of it, and food can follow it" reflects the idea of "medicine and food are homologous", which are all concepts about dietotherapy, and the brand of Chennongfu's medicated diet dietotherapy has passed on these long-standing health culture to a wider group, especially young people, through the cooperation of stores, so that people can pay more attention to dietotherapy.

Dietotherapy is not a general nutritious food, but a modern functional food. When Chinese medicine is matched with food, it can make medicine taste and food help medicine, and change "bitter medicine" into "delicious medicine". Therefore, dietotherapy is a delicious food that gives full play to the efficacy of traditional Chinese medicine, especially to satisfy people's nature of "being tired of medicine and being fond of food". Dietotherapy is not only a functional food, but also a special and popular dosage form of traditional Chinese medicine.

There are more and more brand dietotherapy shops on the street like mushrooms after rain. For example, Chen Nongfu's medicated diet shop focuses on Chinese medicine diet plus community health care, so customers who come for diet therapy often have to queue up for a long time. Therefore, the business of the store is very good. In addition, due to the low cost of the dietotherapy health service industry, the market profit space is very large. Compared with other industries, the net profit of Chen Nongfu's medicated diet is quite gratifying.

Through the excellent performance of the store, it can be seen that dietotherapy has become the first choice for business people, elite white-collar workers, middle-aged and elderly people and even children for leisure and health prevention. With the increasing awareness of great health, the market demand for dietotherapy is increasing, the market development trend is good, there is a lot of room for development and innovation, and the investment is good. Therefore, dietotherapy franchise stores cater to the market demand, and there are many brands that join in chain cooperation. Franchise stores have won the favor of investors because of their own strength and remarkable curative effect.

Chen Nongfu's medicated diet was founded in 198 and has been researched and developed up to now. On the basis of inheriting the dietotherapy culture, it not only changed the bitterness of traditional Chinese medicine, but also improved the technology, and developed the first 65-degree fermentation temperature extraction equipment in the world, thus subverting people's misconception about the slow effect of traditional Chinese medicine, truly realizing that medicated diet takes root and blooms among ordinary people and realizing the grounding of national health.

Precious medicinal materials, tonics and health products can't make ordinary people reap the health of grounding gas. Only dietotherapy has both the taste of food and the recuperative effect of traditional Chinese medicine. Farmer Chen advocates taking food as medicine, taking nourishment as medicine, and making medicine and food work together. The real health comes from delicious food. With the help of unpalatable medicine, the health of three meals a day can be achieved, so as to achieve the health at the source. After this epidemic, people will certainly raise their health awareness and advocate a healthy lifestyle, so that people can gain health imperceptibly in the simple three meals a day without increasing their economic burden.

In addition, dietotherapy, as a new field of service industry, is not only a simple health care, but also a way of fitness. The function of dietotherapy has completely broken the traditional simple functional limitations and is also a good choice for social interaction. Among some customers of Chen Nongfu's medicated diet, we found an intriguing phenomenon. That is, some customers' dietotherapy halls not only have the above functions, but also have the functions of business negotiation, private tea room, friendship hall and so on.

In the 21th century, most people were in a sub-healthy state due to various pressures from work, life, family and society. With the development of economy and society, material life is no longer our first choice, and we are pursuing a higher level of spiritual life. Good health, prevention or elimination of sub-health, can carry more spiritual needs. In this regard, Chinese medicine diet therapy is a very competitive choice, both now and in the future.