Business plan is a company, enterprise or project unit in order to achieve investment financing and other development goals, according to a certain format and content requirements and I organize a written material to the audience to comprehensively demonstrate the current status of the company and the project, the potential for future development. Below I bring you a business plan directory, welcome to read, for reference only.
Business Plan Directory (I)--------------------------------- Limited
Business Plan
Year Month Day
Table of Contents
Chapter 1: Company Overview ...... .............................. .............................
Chapter 2: Strategic Development Objectives ........................ .............................. ...
Chapter 3: Technology and Patent ..................... .............................. ...........
Chapter 4: Products, Production, Manufacturing and Equipment ........................ .......................
Chapter 5: Industry, Market Competitiveness ........................ ..............................
Chapter 6: Marketing, Sales Promotion and Service ........................ ..........................
Chapter 7: Company Team and Management ........................ .............................. ...
Chapter 8: Financing Needs and Usage ........................ .............................. ...
Chapter 9: Operating conditions and analysis over the years ........................ .......................... .
Chapter 10: Financial projections for the next 5 years ........................ ...........................
Chapter 11: Investment value of the project ........................ .............................
Chapter 12: Investment Risk and Control ........................ .............................
Chapter 13: Summary of Recommendations ........................ ..............................
Chapter 14: Investment Security Exit Options ........................ ..........................
Table of Contents (Details)
Chapter 1: Company Overview ..................... .............................. .............................. ..............
I. History
II. Brief introduction of current situation
III. Technology and products
IV. Share capital structure
V. Management team
VI. Financials of the past years
Chapter II Company Development Strategy ...... .............................. .............................. ......................
I. Overall Objectives
II. Development Strategy Steps and Main Development Indicators in the Next 5 Years
III. Development Ideas of the Company
1. Overall Ideas 2. Capital Operation Ideas 3. Capital Operation Ideas 4. Cooperation with Various Sectors
Chapter III Core Technology and Research and Application Plans... .............................. .............................. ..........
I. Background
II. History of R&D
III. Achievements and certifications, patents
IV. Main features
V. Economic (social) value and application prospects
VI. Continued R&D and application plan
Chapter IV Products and services... .............................. .............................. ...........................
I. Series products Introduction
II. Manufacturing Process, Techniques
III. Equipment
IV. (Unit and Total) Cost, Various Expenses, Selling Price, Gross and Net Profit
V. Future R&D Product Planning
Chapter 5 Competitive Analysis of Industry and Market ...... .............................. .............................. ..........
I. Industry history, status quo, characteristics, development forecast
II. Competitive situation analysis, profiles of major manufacturers
III. Competitive advantages/disadvantages analysis of the project/company
Chapter 6 Marketing, Sales, Promotion and Service ......... .............................. .............................. .........
I. Market positioning, pricing strategy
II. Sales channels, networks, partners, and expansion strategies
III. Short, medium and long-term marketing and sales plan objectives (including domestic and foreign)
IV. Product service support
Chapter VII: Company Management ...... .............................. .............................. ............................
I. Detailed introduction of the company's management personnel
II. Organizational chart of the company's board of directors, management departments, and branch offices
III. The company's management, finance, sales, incentives for scientific and technological personnel, and employee system
Chapter VIII: Financing Needs and Use Plans ...... .............................. .............................. .............
I. Amount of fund-raising
II. Plan for the use of fund-raising
III. Other investors or the solution to the remaining funding gap
Chapter IX: Past years' operating conditions and analysis ............ .............................. .............................. .......
I. Current operating financial situation and analysis
II. Static financial indicators analysis
III. Dynamic financial indicators analysis
Chapter X. Financial forecast for the next five years ............ .............................. .............................. ...........
I. Assumptions of forecasting conditions
II. Forecasted financial return data for 5 years
III. Analysis and summary
Chapter 11 Investment Risk Analysis ............ .............................. .............................. ..............
I. Risk Factors: Policy Risk, Management Risk, Technology Risk, Market Expansion Risk, Talent Risk, Intellectual Property Rights
Risk, Management Risk, Financing Risk, Other Risks
II. Intellectual Property Risk, for Financing Risk
III. Conclusion
Chapter 12 Reasons for Recommendation ..................... .............................. .............................. ...........
Overall the project's key points: team, core technology, market, financial returns, development prospects, social and economic benefits, etc.
Chapter 13 Investment Guarantee and Investment Exit ............ .............................. .............................. ...
I. Guarantees for investment appreciation/minimum return
II. Rights of investment only
III. Ways of investment exit
Annexes: Balance Sheet, Profit and Loss Statement, Cash Flow Statement of the Company in the last three years
Table of Contents of the Business Plan(II)Business Plan
Contents
strong> Table of Contents
Chapter 1: Project Overview and Business Model Design
I. Project Overview
II. Business Model Design: Professional and Diversified Services around the Direct Selling Industry
III. Core Competitiveness (Irreproducibility) Analysis
IV. Business Models and Processes
Chapter 2 Products and Services
I. Catalog of Scheduled Services
II. Product Positioning and Target Customer Groups
III. Technical Explanation of Product Platforms
IV. Certification, Licensing, and Accreditation of Technical Platforms
Chapter 3: Marketing and Promotional Strategies
I. Internet Promotional Strategy
II. Strategy: Business Development
III. Activity Planning and Promotion
Chapter IV Project Operation and Business Support
I. Operation Strategy
II. Membership and Points Feedback Strategy
III. Operation Bundle Sales Strategy with Resource Interchange
IV. Business Operation Support System for Dining Reservation Network
V, Customer Service
Business Plan Table of Contents (III)Project Business Plan
I. Company Profile
II. Company's Aims and Objectives (Marketing Objectives and Financial Objectives)
III. Company's Main Business Models (Introduction of Products or Services)
IV. Market Overview
V. Market Analysis
1, Market size
2. Market structure and segmentation
VI. Industry policy
VII. Competitive analysis
VIII. Marketing
IX. Branding strategy and market penetration
1. The basic concept of brand business positioning
A. Grade positioning:
B. Functional positioning:
2. Positioning of the main basis
A. The relevant grade
B. The relevant function
3. Business philosophy
X. Costs, Pricing and Revenue
XI. Investment Description
1. Description of the capital requirements (amount/period)
2. Plan and progress of the use of funds
3. Forms of investment (loan/interest rate/interest rate payment terms/conversion - common shares, preferred shares, optional shares/corresponding price, etc.)
4. Capital structure
5. Returns/reimbursement plan
6. Description of the original capital and debt structure (time/conditions/security/interest on each debt, etc.)
7. Collateralization of the investment (whether or not there is a collateral/collateral value and Pricing basis/pricing certificates)
8, investment guarantees (whether or not there is collateral/guarantor's financial report)
9, after the investment of the shareholding structure of the company
10, the cost of equity
11, investors involved in the management of the company's degree of description
12, reports (regular reports provided to the investor and the budget of capital expenditures)
< p> 13, miscellaneous payments (whether to pay intermediary fees)XII, investment compensation and exit
1, stock listing
2, equity transfer
3, equity buyback
4, dividends
XIII, risk analysis
1, resource (raw materials/suppliers) risk
2, market uncertainty risk
1, the company is not the same as the company's investment in the company. > 2. Market Uncertainty Risk
3. R&D Risk
4. Production Uncertainty Risk
5. Cost Control Risk
6. Competition Risk
7. Policy Risk
8. Financial Risk (Account Receivable/Bad Debt)
9. Management Risk (Including Personnel/Staff Turnover/Key Employee Dependency)
10. Bankruptcy Risk
14. Management
1. Organizational Structure of the Company
2. Management System and Employment Contracts
3. Personnel Plans (Staffing/Recruitment/Training/Assessment)
4. Salary and Welfare Programs
5. Equity Allocation and Stock Warrant Plan
XV. Business Forecast
Estimation of sales volume, sales, gross margin, growth rate, ROI and basis of calculation for 3 to 5 years after the capital increase
XVI. Financial Analysis
1. Description of Financial Analysis
2. Indicators reflecting financial profitability
(2) Indicators reflecting project solvency
Appendix
I. Annexes
1. Photocopies of business license
2. List of the board of directors and their resumes
3. List of the main management team and their resumes
4. Explanation of professional terminology
5. Patent certificates/production licenses/appraisal certificates, etc.
4. Patent Certificate/Production License/Appraisal Certificate, etc.
6. Registered Trademarks
7. Corporate Identity Design/Promotional Materials (Logo Design, Instruction Manuals, Publications, Packaging Instruction, etc.)
8. Newsletters and Reports
9. Certificate of Venue Rental
10. Process Flow Diagrams
11. Product Market Growth Forecasting Chart
< p> II. Schedules1. Main Product Catalog
2. Main Customer List
3. Main Supplier and Distributor List
4. Main Equipment List
5. Main Survey Form
6. Estimation and Analysis Sheet
7. Various Financial Statements and Estimated Financing Sheets