"Some restaurants have ordinary tastes, but their business is still so hot" because of their location and good service. Especially for restaurants serving nearby residents, the more they need to pay attention to the service, because they are your regular customers. If the service is not in place, they can't do long-term business. The threshold of catering industry is low and the return on capital is fast. Through the pilot operation, it can be predicted whether the business is smooth or blocked. Once it is big, the profit is considerable. This industry will never shrink, so it attracts a lot of attention.

restaurants should pay attention to taste and positioning. The reason why taste and orientation are put together is that they are closely related. Taste can determine the orientation of a restaurant, and orientation can change taste. Only when taste and positioning are closely linked can we get rid of the problem of homogenization. Only when the taste and positioning meet the needs of specific consumers can restaurants do well. In order to ensure that taste and orientation are not easily changed by external factors, it is necessary to take the road of standardization. Because it is difficult for China's catering industry to reach a unified standard, it is also difficult for China's catering industry to expand.

pay attention to knowledge development and protection. Food and beverage stores also need knowledge development to be more unique. Random use of other people's technology will inevitably lead to inconsistent styles and messy products. Of course, attaching importance to the development of knowledge must also attach importance to the protection of knowledge. Otherwise, if competitors hire a few chefs and do a little research, they will get the same taste and technology as you, which is not conducive to their own development.

all these realities mean that only by implementing the standardization strategy can Chinese catering enterprises become bigger and stronger. This is also the trend of development. Only by implementing the standardization strategy can we give full play to our management experience and technology, emphasize the consistent brand image, develop more scientific green catering that conforms to China people's eating habits, and then constantly adjust our strategic thinking and copy the successful model, so as to achieve success on the bumpy road.