1, storage condition

The specific conditions for applying for a sports lottery station are as follows:

(1) outlets must be set in a solid and safe room, facing the main roads or commercial and residential areas with large traffic, and have relatively spacious venues;

(2) equipped with program-controlled telephone;

③ The business area shall not be less than15m2;

④ It is required that the distance between the new outlets and the original outlets nearby should be not less than 300 ~ 500m in principle;

(5) The sewage outlet must be far away from the pollution of lampblack and other chemicals.

Sports lottery centers in all provinces and cities have specific requirements for bidding at betting stations. If you plan to open a sports lottery station, you can consult the local sports lottery center.

2. Market research

After understanding the basic betting conditions, the next step should be to do some research on the local lottery market, so as to give yourself an accurate positioning of the betting station to be opened. Shopkeepers had better often go to local betting stations for a period of time to inquire about the sales of various lottery tickets, understand the psychology of local lottery players, or learn from more successful betting stations and sum up practical experience.

Step 3 choose a store address

The location of the shop is very important. "If the location of the betting station is well chosen, you are half successful." Experienced people say so. According to the requirements of the lottery issuing department, the distance between betting stations is 300 ~ 500 meters. The reason why the lottery issuing department wants to control this distance is mainly because if the betting stations are too dense, the sales volume of each betting station cannot be guaranteed, which will cause a waste of resources.

It is most suitable to set up lottery betting stations in places with large traffic. According to experience, there are factories and urban-rural fringe in crowded places. There are a large number of rental houses in the urban-rural fringe, and migrant workers are concentrated. They are important consumers of lottery tickets. There are many migrant workers in the factory. Their income is not high, and they are most eager to get rich. In addition, the flow of people in residential areas, vegetable markets, bus stops and shopping malls is very concentrated. A lottery betting station in Shuiyin Road 15 in Guangzhou has a monthly sales volume of more than 100,000 for two reasons: First, the betting station is surrounded by residential areas, thus ensuring a large number of fixed lottery consumers; In addition, there is a bus stop 0/00 meters away from the betting station/kloc, which also brings many customers. It should be noted that although the traffic at the railway station is also large, it is not suitable to set up lottery betting stations because the crowd is too mobile and there are not many buyers. Therefore, the site should consider the flow of people, and the flow of people should be relatively stable. Shop opening process

Taking Guangdong Province as an example, the specific procedures for applying for a sports lottery betting station are as follows:

(1) The application submitted by the applicant shall specify the detailed address of the branch to be established and the current business scope of the branch;

(2) Indicate the nature of the place where the outlets are set up (i.e. self-use or rental of shops) and the nature of business (i.e. the applicant runs concurrently or associates with others);

(3) indicate the telephone number and pager number of the applicant and contact person;

(4) Require the staff of lottery centers in each city to send staff to inspect the lot after accepting the application for online signing, and give a clear answer to the feasibility within 5 working days;

⑤ Where the lottery center is recognized, the owner must carry out facade decoration according to the decoration requirements of the sales outlets of the lottery center. After the renovation, notify the lottery center staff to check that it meets the standards, and wait for the lottery center to notify the signing of the sports lottery sales contract;

⑥ In order to arrange the opening of outlets in an orderly manner, the production cycle of lottery terminals is 15 ~ 30 days. If the applicant needs to wait a little because of the arrangement of equipment production cycle, the lottery center should specify the specific time;

⑦ When signing a sports lottery sales contract, the outlet applicant should bring his/her ID card, household registration book, written application for selling sports lottery tickets, pavement lease contract, and a copy of business license (all originals are required), and pay the equipment deposit after signing the contract (specifically subject to local standards). The sales expenses of lottery outlets are 6% of the sales. Non-local personnel need to hold a letter of guarantee from local hukou personnel;

(8) The lottery center arranges time to train the operators, who can get the sales terminal to sell lottery tickets after passing the examination;

Pet-name ruby sales outlets such as sales within three months did not meet the prescribed standards, the last elimination system. Take back the terminal, refund the equipment deposit and automatically terminate the sales contract. Management stage

The main income source of lottery betting station is sales fee. Take Beijing Computer Sports Lottery as an example, the sales expenses of betting stations are 8% of the lottery sales, that is to say, if the betting stations sell lottery tickets 1000 yuan a day, then the gross profit of betting stations on that day is 80 yuan. The more lottery tickets are sold, the more money the betting station earns. Therefore, lottery sales and management are very important for lottery betting stations.

1, sales environment

Whether the lottery betting station is run concurrently or exclusively, a clean and comfortable environment is the most basic requirement. Relatively speaking, the lottery franchise store has a good environment, but the rent, water and electricity costs are also high. If the location of the betting station is not good and the sales situation is not ideal, it is recommended not to specialize.

2, sales skills

Lottery sales skills are very important, and the key lies in the salesman. A good salesman needs to skillfully operate the sales terminal and be a good consultant for lottery players, so that lottery players can know the information about the game in time. In addition, the salesman should communicate effectively with the management department and keep abreast of the changes in various gameplay. It can be said that an excellent salesman is the basis for lottery betting stations to attract lottery players and achieve high and stable sales.

3. Quality of service

In terms of service, lottery betting stations should remember that patience and thoughtfulness are the way to make money. Many owners of lottery betting stations realize that "selling lottery tickets is also doing business", and constantly improve their services, or make suggestions for lottery players, or provide an exchange atmosphere for lottery players, so as to achieve good returns while serving lottery players. investment analysis

If properly managed, the income of lottery betting stations is quite stable. Taking Beijing Computer Sports Lottery franchise store as an example, its input and output are shown in the following table:

Early investment

The deposit is 20000 yuan.

The decoration cost is 4000 yuan.

Publicity expenses 1000 yuan.

Working capital 3000 yuan

fixed input

The rent is 2000 yuan/month

Water and electricity miscellaneous fees 400 yuan/month

Labor cost 600 yuan/month

The monthly turnover is 80000 yuan.

The monthly profit is 80,000× 8% = 6,400 yuan.

● The net profit is 3,400 yuan/month.

Conditions for opening a lottery betting station:

1. There is a fixed pavement at the place where the lottery betting station is applied; The paving area should be greater than 4 square meters; The sidewalk should be clean and tidy.

Two, the distance between the location of the lottery betting station and other lottery betting stations should be greater than 500 meters;

3. It is required to install a special line program-controlled telephone in the pavement to obtain sales authority, transmit sales data and facilitate contact;

Four, betting stations must have one or two salesmen with junior high school education or above;

Five, pay 23 thousand yuan for the lottery betting station betting equipment deposit. (Note: When the person in charge of the betting station ends the sales contract, the betting equipment will be returned intact, and the Welfare Lottery Center will return the equipment deposit of 23,000 yuan in full after settling the sales money owed at the time of sales.

Earn 0. 14 yuan to 0. 16 yuan per bet, depending on local conditions.