At present, restaurant owners are extremely cautious about opening stores. Lang Luyuan believes that since we have chosen to operate stores, the increase in the number of stores means the development of restaurant enterprises, and not opening stores means not developing. In the post-* * era, opening a store is still the most important means for the development of restaurant enterprises. The key is how to drive and where to drive. From the perspective of long-term wartime state, the high-efficiency and high-yield business model that adapts to small and medium-sized business districts will be the direction of future restaurants. Building super cost-effective stores and high-yield independent take-away stores are two key points of this business model. 11. Super-cost-effective stores, the transformation of the key indicators of the mode of improving single-store revenue is the maximization of customer repurchase and the optimization of overall efficiency. How to build it specifically? She cited several catering cases: the main categories of the new high-yield model strengthen the category to attract customers, and then expand through the combination of various packages and dishes to meet more consumption motives. Jingogo has created a high-yield operation mode with higher turnover and more labor saving. After the optimization of the front office and kitchen, the specialty store model has realized less human operation, high human efficiency, high floor efficiency and better income structure. Single product mode The single product store mode is also very powerful. However, many single product stores are suitable for large business districts. If they are opened in small business districts, they need a very high repurchase rate to open. Customer level change 12. High-yield take-away independent specialty store, accelerating the brand to become the first category in the business circle. At present, there are many food enterprises doing this kind of high-yield take-away independent specialty store, such as: Haidilao delivery store, paying attention to the sense of experience, and paying attention to convenient take-away. The difference between it and Haidilao is that it chooses low-rent shops; The starting price, delivery price and personnel structure are different. In order to ensure that the minimum starting price is set for each order and the delivery fee is set in line with the delivery distance. Guimanlong Longwai, the brother brand of takeaway specialty store developed by Guimanlong, is located in a good business district and operates with small-scale stores to achieve high turnover. Most of its product lines are dedicated to the dishes in take-away stores, but some dishes can also be ordered in the hall. Domino's is a street shop that pays attention to take-away demand. In order to increase the proportion of take-out, we set up take-out windows and special take-out prices in street shops, and flexibly used the mixed mode of self-operated distribution and third-party logistics, and developed more than 111 stores in Shanghai. How to choose the business circle and business model is the key to build an independent takeaway store. A special reminder: take-away independent specialty stores are the thinking of manufacturing industry, and improving the operation efficiency of personnel and store equipment is closely related to improving performance.

Therefore, decoration and the like are not the first factor, but the operation model of the store's moving line, equipment and personnel should be considered. That is to say, from the perspective of operation, we should design products, workstations, equipment matching and moving line layout, and choose efficient and automated kitchen equipment, so as to improve efficiency in an all-round way.

Conclusion _

Do you have to open a store in a first-tier city, choose a big business district or open a big store? Or choose the best mode that suits you?

in fact, no matter whether it is a big business circle or a small business circle, whether it is a super cost-effective store or a take-away independent specialty store, as long as the model is strong, the store is right and the quality is emphasized, it can win the living space.

in the post-* * era, as long as we comply with the changes in consumer demand, choose the right business model, choose the right business circle location, and design the product line and process reasonably, we will certainly achieve the expansion and development against the trend.