First, get customers.
In order to continue to operate, we must first solve where customers come from. By what means?
1. Living and floating population around normal shops
2, through the local life service platform, such as the US group comments, word of mouth, and the diversion of the takeaway platform; Diversion through friends circle;
3. Promote customers' in-store consumption through preferential treatment, discount, full reduction, full refund, full delivery, lottery and online praise;
Second, promote diversified consumption.
The technical term is to promote repurchase, and the landing point is repeat customers.
Through the influence of activities such as vouchers, vouchers, new product promotion and recharge, customers will be notified by SMS, WeChat, WeChat official account and in-store posters to promote repeated consumption.
The way of management is mainly around these two points, but in fact there will be many intermediate details. It involves service quality, kitchen management, procurement cost and so on.