let's talk about the service experience: the traditional meticulous service, nanny service and housekeeper service that we know have been gradually replaced by "problem-solving" service.
Young consumers are more looking forward to providing me with appropriate services at the right time, demanding faster response and accurate provision. Many consumers don't want heavy service to make them feel uncomfortable or disturbed.
we classify consumers' praise or bad comments on services, which can be divided into four categories, namely, speed, accuracy, skill and attitude.
Speed is the speed expected by consumers. Can you serve all the dishes in 31 minutes after a dinner, and whether you can serve all the bottom, scraps and dishes in 11 minutes after a hot pot? If we achieve it, it means that we have exceeded expectations and consumers naturally experience it well. If we are lower than consumers' expectations, consumers will be dissatisfied and start to urge food and complain.
For example, when we go to Xibei for dinner, there is an hourglass telling consumers to "have a good table in 25 minutes" to relieve consumers' anxiety about waiting for food, and at the same time, it also forces the speed of the kitchen.
So, what is accuracy? It means that all aspects of the service experience can be accurate, such as ordering accuracy, serving accuracy and service demand accuracy.
In addition, I think skills and attitudes are easier to understand, such as service proficiency, enthusiasm, vitality, friendliness and positivity.
service has become the basic equipment and project of catering competition, which must be done well.