2. Because the Dutch are in the catering market first, then want to enter the beef processing market, and then want to enter the aquaculture market, they are blind before entering these markets. He didn't conduct market research seriously, and the market positioning casually entered an industry, which was doomed to failure. He is a man who doesn't understand marketing. After Crocker entered the catering industry, after determining the target market strategy, he has been constantly improving his own enterprise by combining the 4P principle. From the initial product winning bid to the later brand winning bid, the enterprise has carried out a series of brand marketing and actively sought the international market.
3. Before entering an industry, you must conduct market research, swot analysis and then determine your own target market strategy, and you can't blindly follow.
I hope you can give me your opinions and point out the inappropriate and wrong places.