(1) Urban built-up areas;
(two) the scope of the highway crossing the built-up areas of cities and towns and the building control areas on both sides. Article 3 The term "outdoor advertising" as mentioned in these Measures refers to the act of setting up outdoor advertising facilities, drawing, hanging and posting various forms of advertisements that meet the standards of city appearance by using public, owned or owned buildings, outdoor venues, spaces and other carriers for the purpose of publishing commercial or public service advertisements.
The term "signboard setting" as mentioned in these Measures refers to the act of setting up signboards, electronic display screens, light boxes, neon lights and text symbols. Indicate the name, font size and logo of the unit on the buildings (structures) and their ancillary facilities in the office or business premises. Fourth outdoor advertising should follow the principles of unified planning, rational layout, standardized setting, civilization and beauty. Signboard setting shall meet the requirements of "City Appearance Standard" and technical specifications for signboard setting.
The setting of outdoor advertisements and signboards should be coordinated with the style of the building and the surrounding environment. Fifth city appearance and environmental sanitation administrative department is the competent department in charge of the management of outdoor advertisements and signboards in this Municipality, and is responsible for the supervision, management and comprehensive coordination of outdoor advertisements and signboards in this Municipality.
The market supervision and management department shall perform the statutory duties of the advertising supervision and management organ and be responsible for guiding the planning and related management of public service advertisements.
The competent department of urban and rural planning is responsible for the supervision and management of setting up outdoor advertisements in violation of the special planning of outdoor advertisements.
Transportation, public security, meteorology, finance and other relevant departments shall, in accordance with their respective responsibilities, coordinate the supervision and management of outdoor advertisements and signboards. Article 6 The administrative punishment power of outdoor advertisements and signboards and the administrative compulsory power related to the administrative punishment power as stipulated in these Measures shall be exercised by the urban management and comprehensive law enforcement departments in the field of comprehensive law enforcement.
According to the requirements of functional transformation and institutional reform, the responsibilities related to the supervision and management of outdoor advertisements and signboards will be handed over to the urban management and comprehensive law enforcement departments, and the original competent departments will no longer exercise them. Chapter II Planning and Technical Specifications Article 7 The technical specifications for outdoor advertising planning, outdoor advertising and signboard setting are the basis for outdoor advertising setting, examination and approval, supervision and signboard setting management. Eighth outdoor advertising planning includes outdoor advertising guidelines and outdoor advertising special planning.
Outdoor advertising guidelines are the overall planning of outdoor advertising in this city, which provide a guiding basis for the management of outdoor advertising in this city and put forward the basic principles and overall requirements of outdoor advertising.
Outdoor advertising special planning is a detailed outdoor advertising planning based on outdoor advertising guidelines, with specific blocks and roads as the applicable objects, combined with regional characteristics and specific requirements.
The special planning of outdoor advertising should specify the specific requirements such as the location, location, form and specifications of outdoor advertising, and plan a certain proportion of public service advertising spaces. Article 9 The guidelines for setting outdoor advertisements in this Municipality shall be compiled by the municipal administrative department of city appearance and environmental sanitation according to the overall urban planning, and published after being approved by the Municipal People's Government.
County (city) city appearance and environmental sanitation administrative department shall, jointly with the competent department of urban and rural planning at the same level, prepare the special planning of outdoor advertising in this administrative region according to the guidelines for outdoor advertising in this Municipality, solicit the opinions of the administrative department of city appearance and environmental sanitation, and report it to the people's government at the same level for approval and promulgation.
Rongcheng District, Jiedong District outdoor advertising special planning by the municipal administrative department of city appearance and environmental sanitation in conjunction with the municipal administrative department of urban and rural planning, published after the approval of the Municipal People's government. Tenth opinions of ecological environment, public security, market supervision and management, transportation, emergency management, meteorology and other relevant departments. The preparation of outdoor advertising special planning shall solicit opinions, and listen to the opinions of experts, industry associations and the public through hearings, demonstration meetings and symposiums. Eleventh approved outdoor advertising special planning should be published, and published on the government website for a long time, so as to facilitate public inquiry and supervision. Twelfth county (city) city appearance and environmental sanitation administrative departments shall, jointly with relevant departments, formulate technical specifications for outdoor advertising and signboard setting, and put forward specific requirements for the design, production, installation, maintenance and safety inspection of outdoor advertising and signboard setting. The technical specifications for outdoor advertisements and signboards are published after being approved by the people's government at the same level.
The technical specifications for outdoor advertisements and signboards in Rongcheng District and Jiedong District shall be compiled by the municipal administrative department of city appearance and environmental sanitation jointly with relevant departments, and published after being approved by the Municipal People's Government. Chapter III Administration of Outdoor Advertising Setup Article 13 Outdoor advertising setup shall meet the following requirements:
(a) in strict accordance with the specific location, form, specification, quantity, structure diagram, real-life effect diagram and other requirements approved or planned, and shall not be changed without authorization; If it is really necessary to change, the change procedures shall be handled in accordance with the corresponding setup procedures;
(2) The design shall meet the structural load, lightning protection, wind resistance, earthquake resistance, fire prevention and electrical safety requirements of national buildings (structures), and meet the installation technical specifications;
(three) the use of electronic display devices, should be installed brightness level button, scientific control of brightness and display time, to avoid affecting the surrounding environment and hinder the normal life of residents;
(four) the construction shall strictly implement the relevant safety technical specifications and standards to ensure the construction safety and firm facilities;
(five) after the completion of the setting, the idle time of the layout shall not exceed 30 days (except for the published rental advertisements).
For the construction of large-scale outdoor advertising fixed facilities, the setters shall, in accordance with the provisions of laws and regulations and the requirements of outdoor advertising special planning and technical specifications, organize relevant units such as design, construction and supervision to carry out the project completion acceptance, and hand over the project files of outdoor advertising facilities such as real drawings to the examination and approval authority within 15 days from the date of acceptance.