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Hot pot consumption scenarios are diversified, and it is an important trend to build a cold chain supply system for ingredients.

Faced with the advantages of China's consumer market scale and the improvement of people's living standards in recent years, hot pot, a kind of meal and drink, has maintained a booming development trend for a long time.

In the face of the uncertainty brought by the epidemic to the catering industry, the hot pot industry is also exploring the development space of the consumer market and forming a series of hot pot ingredients supply systems with cold chain facilities as the core.

As a major consumer market in the catering industry, hot pot has always been favored by capital.

the reason may be that the key point of the hot pot industry is whether the ingredients are fresh or not, compared with some stores where cooks need to cook dishes.

Therefore, the hot pot market has always been considered by people in the industry to be a standardized catering category.

when we look down, as the consumption scene of hot pot expands from conventional stores to take-away distribution and home cooking, the next step of standardization of hot pot industry will obviously focus on the quality and freshness of hot pot ingredients on the basis of completing the standardization of hot pot bottom materials.

It is also pointed out in the recently released Blue Book of Catering Operating Parameters for 2121-2121 that with the rapid increase in the attention of merchants and consumers to food quality and safety, the food supply chain, warehousing and transportation will become the next competitive focus of the hot pot industry.

nowadays, around the supply of hot pot ingredients, a domestic food enterprise not only pays more attention to the upstream ingredients procurement, but also specially builds an efficient cold chain logistics storage system to empower the hot pot ingredients supply chain.

It is reported that this food enterprise has now formed 11 self-built storage centers all over the country, and further equipped with corresponding infrastructure such as cold storage, cold storage, normal temperature storage and cold storage trucks by classifying the ingredients, so as to realize an efficient supply chain integrating procurement, storage, transportation and sales, and also enable the ingredients to effectively maintain their own quality in high-quality circulation.

relevant data show that the turnover of hot pot food in this food enterprise has reached the level of about 211,111 pieces per day.

in addition, after realizing the importance of the upstream food supply chain, many hot pot brands have also expanded to the upstream food links and made efforts to build a hot pot industry-wide chain.

At present, a hot pot brand relies on more than ten cold chain logistics centers and thousands of refrigerated trucks, freight trucks and other warehousing and logistics systems to ensure the freshness of ingredients and form standardization of ingredients.

It is understood that in order to ensure the freshness of the ingredients after leaving the warehouse, the hot pot brand also uses digital information technology to monitor the food demand of each store in real time and distribute the ingredients according to different needs.

At present, with the launch of delivery service for hot pot brands and the emergence of various supermarkets for hot pot ingredients, the rapid increase in demand for hot pot ingredients shows a broad development prospect for the industry.

under the premise of a large amount of capital, the hot pot industry is developing rapidly to industrialization and retailing under the establishment of a cold chain supply system for ingredients, which will also become a major direction for the future development of the industry.