You need to go through relevant documents and procedures, such as business license, food business license, fire protection instructions, tax registration, etc. You also need to apply for health certificates for you and your employees to ensure food hygiene and safety.
You need to choose a suitable store and location, preferably a place with high traffic, high consumption level and few competitors, such as commercial street, near schools and around office buildings. You also need to consider whether the rent and transfer fee of the store are reasonable, whether you can recover the cost and make a profit.
You need to master the production technology and taste characteristics of mala Tang, and don't blindly join a certain brand or teach yourself. Joining a brand may have some advantages, such as brand awareness, technical support and material supply. But there are also some disadvantages, such as high joining cost, more profit sharing and single taste. Self-study may have some freedom, such as diverse tastes, low cost control and high profit retention, but there will also be some difficulties, such as difficulty in mastering technology, difficulty in opening the market and great competitive pressure.
You need to carry out effective publicity and promotion before and after opening the store to attract and retain customers. You can use online platforms, social media, leaflets and other ways to improve the visibility and exposure of the store. You can increase the attraction and competitiveness of the store through coupons, membership cards and discount activities. You can improve the satisfaction and return rate of the store by providing quality products and services, collecting customers' feedback and suggestions, and establishing good reputation and loyalty.