Zenkoufu has become the largest and fastest growing Chinese fast food chain in China. The origin of this is traced back to the "168 Dessert House" on National Highway 107 in Chang'an Town, Dongguan, in 1990. The then 17-year-old Pan Yu Hai, in Dongguan Changan Town, Xiaobian Village, opened a dessert house next to National Highway 107, because opened next to the national highway, so named "168 dessert house", mainly engaged in desserts, congee and soup powder, due to the management of the way, in the local gradually famous. 1994, "168 dessert house In 1994, "168 Dessert House" was renamed "168 Steam Shop".

Because of the focus on real ingredients, produce delicious and nutritious, soon, "168" attracted more and more repeat customers. Every noon, the container drivers to eat here in an endless stream, trucks parked in a long line on the national highway, becoming a local moment of beauty. 1997, the founder of the Pan Yu Hai in the university professor's assistance in the research and development of the "computer program-controlled steam cabinets", a one-off attack on the standardization of industrialized production of Chinese food problems. At the same time, the enterprise introduced McDonald's professional managers, drawing on the advanced management experience of the fast-food industry, developed from the counter to the kitchen of the restaurant's more than 100 positions operation of the job manual. From equipment to management are standardized, Pan Yu Hai realized that to further expand the scale of the restaurant, the restaurant will be opened to the town, and "all the way to the hair" (168 resonance) of the name and the target customers began to seem incongruous.

Because the company was no longer dealing with drivers passing by on national highways, but with townspeople. Double Seed officially changed its name from "168" to "Double Seed" in an effort to grow even more. The logo of Double Seed looks like two small seeds, which means "Seeds sprouting, hand in hand to promote Chinese food culture". Their design is based on the yin and yang symbols of the Chinese I Ching. In 1997, the first "Double Seed" steamed food restaurant opened in Humen Town, Dongguan, and in 2002, the performance of the "Double Seed" steamed food restaurant chain was in the leading position in the industry, and it has become the development goal of Double Seed to go out of South China and to the whole country. The goal. After in-depth research and discussion, double seed and Ye Mao-zhong planning company in 2003 began to cooperate on the "double seed" steamed food restaurant chain to do brand research and brand planning.

Zhenkongfu, after the repositioning and planning of the company's brand and national business strategy by Yip Mao-zhong Marketing Planning Agency, the brand "Zhenkongfu" was formally established and a dynamic kungfu dragon character shape was created as the logo, and the company hoped that the customers could be attracted by the fashionable store front and at the same time, they could also feel the "Zhenkongfu" brand. "In June 2004, the company opened the first "Real Kung Fu" Original Steamed Rice Restaurant in Guangzhou. After the market test, the turnover of "Zenkungfu" restaurant was significantly higher than that of "Double Seed" restaurant. After that, Zenkungfu successfully developed rapidly in Guangzhou and Shenzhen markets, and the new brand change was well received by consumers. 12 December 2011, Zenkungfu formally launched the customer-oriented "China Taste Program": adhering to the corporate development concept of "All for the Customer Adhering to the corporate development philosophy of "All for Customers", ZKF formulated and implemented measures centering on three key words: products, restaurant design and talents. The "China Taste Program" was named one of the top ten innovation cases in China in 2012.