Facing the increasingly fierce international competition, hotel managers should seriously think about countermeasures and proceed from their own reality to do a good job in five aspects: innovation, truth-seeking, survival, profitability and precision.
Seeking novelty
Innovation is innovation. Hotel management should keep pace with the times, study new situations, solve new problems and sum up new experiences. Innovation is the main theme of hotel management and the basic skill of hotel managers. Seeking novelty, first, let thoughts rush out of traditional routines, procedures and formulas, thus sublating and developing existing knowledge and ability, and boldly exploring and creating new things, new knowledge and new situations; Second, pay attention to new business practices, be good at observing the needs of the tourist market from a new angle, and solve problems with new service methods; Third, we must persist in innovating in the combination of business theory and business practice, not only inheriting predecessors but also not sticking to the rules, drawing on experience and not copying.
Be realistic
Seeking truth from facts means paying attention to the reality of business work. What you think is better than what you do. You must do it well. Prevent the phenomenon of emphasizing form over process, quantity over quality, and surface over effectiveness. To be realistic, the most important thing is to "work hard". The determination and implementation of objectives run through the whole process of hotel management. Empty talk can only "mistake the country" and pragmatism can "enrich the country".
make a living
Business should be flexible. Indeed, there are too many stereotypes in our business operations, especially state-owned enterprises, which are rigid, rigid and lifeless. I remember a hotel put forward the slogan "Everything is for development". Under the premise of not violating national laws and regulations, it is worth learning to do anything beneficial to the development of business, customers and enterprises. To survive in business, we must first understand the market and what the market needs us to do. We will focus on our own advantages, market demand as the guide, marketing strategy as the means, product quality as the basis, and meeting the demand as the goal, and concentrate our time and energy on doing a good job to invigorate our business in all directions. Secondly, the management should have personality, be good at seeing the potential market demand, and cultivate and grow after development. Grow up and become your own characteristics. With personalized products, business will naturally live.
Seek profit
Profit is the purpose of hotel management and the source of power for the survival and development of enterprises. Hotel profit is not only the financial achievement of hotel business activities, but more importantly, it is closely related to hotel management. The profit of the hotel can not only comprehensively reflect the financial achievements of the hotel's operating vitality, but also measure the economic benefits of the hotel's operating vitality, and to a great extent, reflect the situation of increasing revenue and reducing expenditure, saving energy and reducing consumption and the management level. It can be seen that the profitability of hotel management is not only an important comprehensive index of hotel finance, but also an important quality index of hotel management. We have a lot of work to do to do this article well. For example, hotels should reduce the scale of jobs that are poorly managed and poorly managed, lose money every year, hire out and turn to management; We can't let those places with low profits, high costs and overstaffed people block the development of the whole enterprise. For another example, we still have a lot of room to make a fuss about high-tech applications. How can we use energy effectively? How to adopt energy-saving equipment, energy-saving operation and energy-saving management for water, electricity, coal and gas? How to realize the optimal utilization of human resources through intelligent management? When this problem is solved, the profit of the hotel will naturally come into being.
improve
Excellence is to establish a sense of quality products, advocate the benefits of quality products, pay attention to Excellence and produce more quality products. To strive for perfection, we must first have a strict management attitude, stress quality, and avoid sloppy and shoddy work. Secondly, we should proceed from the existing objective reality and specific conditions, adhere to effective thinking methods, boldly put forward new ideas, gradually establish hotel brands in business and create quality services. Thirdly, to prevent short-term behavior, fine products should stand the test of market, time and value. In a word, hotel management should have quality consciousness, highly responsible quality consciousness and scientific and rigorous management spirit.