Higher education is a condition for opening a store more likely to succeed, but not a determining factor.
Whether it is easier to succeed with a high degree of education, we have to speak with facts. Go to search for "college students entrepreneurship", there will be a lot of success stories. For example, the following:
Well, you are moved, it seems that the high degree of open store is great, is very easy to succeed, do you want to change the life plan, first go to a famous university, and then sell something?
Before going to plan your grand life plan, we first need to understand why it seems that college students seem to be very successful in opening stores.
One of the advantages of a highly educated shop
1, the eye is not the same. University in addition to learning knowledge but also to learn the ability to learn insights, highly educated people are more able to grasp every windfall.
2, can be more convenient with the help of technology. Highly educated people to use the latest scientific and technological instruments or platforms naturally, if the existing day of the existing resources are not used smoothly, they can also develop a product out.
3, college students dare to think and do, there is an impetus. This is stronger than many entrepreneurs who are afraid to take action.
4, college students are easy to grow in groups. Compared with the interest groups in society, college students group entrepreneurship is more able to think together, strength to a make. For example, the Shanghai group to open a store to buy pork, college students pork store, sales are very hot.
5, "high education" itself is a selling point. Under the same quality conditions, people are more willing to try products with selling points, and they will want to know what is different about what highly educated people buy, and whether they will become smarter after eating and using them.
6. Utilizing "empathy". In everyone's conventional wisdom, high school students should go to do more glamorous work, rather than the threshold is very low small business, such as college students to open a barbecue restaurant, there will be people feel so poor, so as to go to support the scene. A lot of news will write the words "beautiful college students", also because it will make the news selling point, such as the netizens called "pork Shi Shi" female college students.
7, highly educated people, can pay attention to the incidental value of the product. For example, from the service to start, from the copy to start, from the attitude to start, which makes the product more three-dimensional. Second, that is not to say, college students open store is a high success rate? In fact, not quite. We can think of how many people in the college student population, I have always thought that uncommon things will be reported, so highly educated to open a store success stories will also be relatively small odds. Successful store owners are not all entrepreneurs, but also part of the "son inherited his father's business", in addition, there are a large number of highly educated people in the search for success on the road. So we observe the success of the case, we should find the law to summarize the method, so that no matter whether the education is high or not, can be successful.
So I say, high education is a condition for success in opening a store, but not a determining factor.