Yihua Department Store Shiqi General Store Yihua Department Store Shiqi General Store is located in Zhongshan Third Road, Zhongshan City, covering an area of 74,111 square meters, with a business area of over 15,111 square meters. It consists of Yihua Department Store, Yihua Sihai Electric Center and Yi Hua Le Supermarket, which mainly deals in fashion department stores, domestic joint-venture famous electrical appliances, supermarkets and other commodities. Surrounded by business office buildings, three-star Jinghua Hotel, Jinghua Restaurant, Jinghua Food Street, Boston Western Restaurant, Japanese and Korean Cuisine, Jinghua Cinema, Yihua Shiyu Happy City, Emgrand Karaoke, Peninsula Finnish Health Center, open-air stage, art center, clothing boutique street, large parking lot, etc., it is the earliest international popular business model MALL interpreted by Zhongshan City. Yihua Department Store Ancient Town Branch opened in February, 2111, with a business area of more than 21,111 square meters. It is the complete output of Zhongshan Ancient Town, which is known as the "China Light Capital" after the great success of the business model of Zhongshan Yihua Plaza CITYMALL, and has created a new era of urbanization consumption in the town, played a positive role in building a new socialist countryside, and become a good place for Chinese and foreign businessmen to conduct business activities and the pursuit of high-taste life in the ancient town. It is located on Zhongxing Avenue, facing the comprehensive office building of the town government and the famous Dengdu Square, close to the contiguous noble residential quarters, with a street of lighting on the left and a wide Qijiang Highway in front of the door, which has formed a commercial magnetic field full of busy customers and effectively achieved the goal of sustained and steady growth of Yihua Department Store. Guzhen Branch is located in Guzhen Guomao Plaza, Guzhen Town, Zhongshan City, which covers an area of more than 51 mu and has a business area of more than 131,111 square meters. The branch has a business area of nearly 21,111 square meters. It consists of Yihua Shopping Plaza, Yihua Sihai Electric Furniture Center and Yihua Hua Le Supermarket, mainly engaged in fashion department stores, domestic joint-venture famous electrical appliances and supermarket products. Surrounded by five-star International Trade Hotel, International Trade Peninsula Restaurant, Bamboo Forest Fire Vortex City, Japanese and Korean Cuisine, Jinghua Food Street, Sunshine Club Western Restaurant, Jinghua Cinema, Oriental Club Karaoke disco, Sunshine Tennis, Windsor Castle Health Center, ticketing passenger station, financial savings office, communication service hall, book shopping center, large parking lot, etc., it is the business model of Yihua Plaza MALL in Guzhen Town, Zhongshan City, which enjoys the title of "China Light Capital". The news that Yihua Department Store in Jiangnan, Guzhen has just spread all over the streets. Recently, Yihua Department Store has sent good news again-a community supermarket with a business area of more than 3,111 square meters, Guzhen Yihua Department Store in Jiangnan was grandly opened a few days ago. After the opening, supply and marketing are booming and sales are floating red. It is reported that Guzhen Yihua Department Store Jiangnan Store is located on the first floor of Jiangnan Coastal Garden, Jinnan Road, Gangnan Village, Guzhen Town. In addition to fresh cooked food, packaged food, washing products, cleaning products and daily necessities, it also has counters for small household appliances, ceramics, stainless steel products, plastic products, cosmetics, ginseng health products, and bread houses, tea houses, pharmacies, fast food, fruit fishing restaurants and so on. It will fill the gap that there are no large and medium-sized shopping places in the ancient town community, and also boldly practice the concept of serving the community, which greatly meets the shopping and consumption needs of the ancient town community developed by the lighting economy and adds icing on the cake to the "urban economy" construction of the ancient town. According to Wu Bintao, executive vice president of Guzhen Yihua Department Store, Jiangnan Coastal Garden is located at the junction of Jiangmen and Guzhen, east to Jinnan Road, south to residential buildings, west to Zhongshun Dawei, and north to Guzhen Water Supply Factory. The transportation is convenient, but it is far from Jiangmen City and the center of Guzhen, and there are few commercial shops nearby, so it is still a commercial blank. At the same time, Jiangnan Coastal Garden covers an area of 53,111 square meters, with a total construction area of about 311,111 square meters. It is formed by connecting 14 buildings in pairs, with a 25-storey building, a 2-storey parking lot, closed security management, complete supporting facilities and high occupancy rate. It has developed into a mature community. Jiangnan Store of Yihua Department Store in Guzhen has a business area of over 3,111 square meters, and parking is available in front of the mall, which greatly facilitates the community and meets the shopping needs of nearby residents. This coincides with the concept of "urban economy" that Guzhen Town is actively implementing at present. Chen Qiang, the manager of Jiangnan Store in Guzhen, said that Jiangnan Store will continue the warm, comfortable, simple and elegant style of Yi Hua Le's supermarkets in the introduction of goods, shelf display and overall layout of shopping malls, and strive to bring consumers the most distinguished shopping enjoyment. The difference is that the opening of Jiangnan Store is based on community supermarkets, which is slightly different from other Yi Hua Le supermarkets in business hours, business categories and commodity organization: for example, the business hours of Jiangnan Store are advanced to 8 am; In particular, the scale of the category of fresh cooked food has been increased to facilitate nearby residents to get up early to buy food and shop; Small household appliances and fruit fishing have been added to meet the daily shopping needs of community consumers to the greatest extent. Yihua Department Store Qingyuan Branch opened in February, 2113, with a business area of nearly 21,111 square meters. It is a classic masterpiece of the expansion and export of Yihua Plaza CITYMALL business model out of Zhongshan's back garden in Guangdong Province. It marks the maturity of Yihua Department Store's expansion and operation to a wider area, which has effectively promoted local consumption, greatly improved Qingyuan's urban environment, business environment and tourism environment, and made citizens more rational and personalized in choosing consumption methods. The Pioneer Middle Road, where it is located, is a golden business district where businesses are concentrated. Shops are crowded with passengers. It is adjacent to Gehao Hotel on the left, with a commercial pedestrian street in front of it, surrounded by dense residential buildings, which presents a brilliant prospect for the management and development of Yihua Department Store. Qingyuan Branch is located in the city square with an area of more than 22,111 square meters and a business area of more than 71,111 square meters in Xianfeng Middle Road, Qingyuan City. The branch has a business area of nearly 21,111 square meters, and consists of Yihua Shopping Plaza, Yihua Sihai Electric Furniture Center and Yihua Hua Le Supermarket, mainly engaged in fashion department stores, domestic joint-venture famous electrical appliances, supermarkets and other commodities. Surrounded by four-star city hotels, Jin Lun Grand Restaurant, Jinghua Food Plaza, Bamboo Forest Fire Vortex City, Peninsula Western Restaurant, Oriental Club Karaoke Disco, Ocean Dream Children's Paradise, Palace-style Sightseeing Elevator, large underground parking lot, etc., it is another classic masterpiece of Yihua Department Store MALL's consumption pattern. Yihua Department Store Jiangmen Branch opened in September 2114, with a business area of more than 81,111 square meters. It is an all-round expansion and promotion of the business model of Yihua Plaza CITYMALL in Jiangmen City, which has the reputation of "China's first hometown of overseas Chinese". It stands at the forefront of fashion consumption, leads the consumption trend, realizes the high-speed integration with the international leading business model, and brings customers high-quality life enjoyment and pursuit. Yingbin Avenue, which is located in Beixin Economic Development Zone, is opposite to Wuyi University, the highest institution in the city, and is permeated with profound cultural heritage. It is adjacent to Pengjiang District Government in the west, noble residential quarters in the north, Wuyi Overseas Chinese Square in the east, and the roads in front of it extend in all directions. The business environment is unique, which has made Yihua Department Store a brilliant career and a decisive business position in Jiangmen. Jiangmen Branch is located in Jinhui Century Plaza, which covers an area of 82,111 square meters and has a building area of 251,111 square meters. The branch has a business area of more than 31,111 square meters, and consists of Yihua Department Store, Yihua Sihai Electric Appliance Center and Yihua Hua Le Supermarket, mainly engaged in fashion department stores, domestic joint-venture famous electrical appliances, supermarkets and other commodities. It is surrounded by five-star Yihao Hotel, Yihao International Conference Center, business office building, Jin Lun Grand Restaurant, Ocean Dream Children's Paradise, Yihao Sports Fitness Center, financial savings office, business passenger transport, noble residence, underground parking and so on. Based on the consumption pattern of Yihua Department Store MALL, it is the newest leading consumption pattern in the world, which is developed and upgraded by adding functions such as tourism, culture, business and residence. Yihua Department Store Shaoguan Branch opened on September 11, 2118, with a business area of nearly 61,111 square meters. It is a place that integrates shopping expenses such as department stores, supermarkets and household appliances, and is equipped with catering, entertainment and leisure, and strives to bring consumers a convenient, fast, noble and fashionable shopping experience. Editor Fan Xinpei, President of this paragraph —— General Manager of Guangdong Yihua Department Store Co., Ltd. became the deputy general manager of Zhongshan Yihua Group Company in 1992. In 1995, Zhongshan Yihua Department Store was opened and became the general manager of the company. This is 2113. This 2113 is also the year in which the Moore model of Yihua Consumer Plaza created by General Fan was best interpreted in Zhongshan. "Moore, a large town, is operated by a group company for all projects, including commerce, catering, entertainment, hotels, business office buildings, etc. At present, it is unique in the country and is the most advantageous mode of operation." For more than ten years, Yihua Department Store, led by him, has advocated the enterprise spirit of "honesty, civilization, pioneering and innovation". In the grim environment of increasingly fierce retail competition, large foreign chain commercial enterprises have entered Zhongshan one after another, and the profit space is getting smaller and smaller, it has achieved the goal of expanding its business area year by year and increasing its turnover steadily, has a large number of fixed and loyal consumer groups, and has established a good cooperative relationship of mutual trust and mutual benefit with suppliers. On May 22nd, 2115, Yihua Department Store was officially upgraded to Guangdong Yihua Department Store Co., Ltd.. The first commercial enterprise to set up shopping centers in second-and third-tier cities in Guangdong, the first to settle in remote mountainous areas in Guangdong, and also the largest local commercial enterprise in Zhongshan, will continue to export completely to all parts of the province, thus shaping a commercial brand with national influence. Guangdong Yihua Department Store actively advocated honest management, established a stable consumer group, and achieved the goals of continuous growth of chain operation, continuous expansion of chain scale and stronger and bigger enterprises. It has successively won National Integrity Rights Protection Unit, National Integrity Unit, National Commercial Quality and Benefit Advanced Enterprise, National Commercial Customer Satisfaction Enterprise, Guangdong Integrity Demonstration Enterprise, Guangdong Customer Satisfaction Service Unit, Guangdong Civilized Window Unit, Guangdong Hundred Cities and Ten Thousand Stores No Fakes Advanced Unit, Guangdong Excellent Chain Operation Enterprise and Zhongshan Leading Circulation Enterprise. The company strives to give full play to the brand effect and brand advantage, further export the effective chain management and CITYMALL business model, and vigorously promote low-cost external expansion; Carry out differentiated management with the same industry in the same region, strive to maintain and improve their competitive strength, and upgrade the corporate brand of Yihua Department Store to a higher level and radiate to a wider region.