In order to ensure that things or work are carried out in an orderly and effective manner, it is often necessary to carry out preparatory work in advance, and the scheme has the characteristics of operability and feasibility. Do you know what kind of scheme can really help us? The following are 7 survey plans I have collected. Welcome to read them. I hope you will like them. Investigation scheme 1

1. Purpose of investigation:

To investigate the popularity of products and the situation of consumers, as well as consumers' cognition of "Jinguan brand nutrition tablets". At the same time, through market research, publicize the business philosophy, corporate culture and product value of the enterprise to the public. The survey object is the customers who buy "Jinguan brand nutrition tablets".

Second, the respondents

Third, the investigation contents:

1. The investigation contents beforehand: By using the interview method (in-depth interview or GFI), the following main questions were investigated clearly:

(1) Do you like "Jinguan brand nutritional tablets"? Why?

(2) What are the unique selling points of "Jinguan brand nutritional tablets"?

(3) What is the psychological price of your "Jinguan brand nutritional tablet"?

(4) Do you like the packaging style of "Jinguan brand nutritional tablets"? Why?

(5) Are you willing to continue to buy "Jinguan brand nutritional tablets"? Would you like to recommend it to others?

2. Main survey contents: (the questionnaire is attached)

Survey method

Sampling method

Survey date: time and place

1. Prior survey: September 1 to September 5,

2. Main survey: September 6 to October 31,

4. Funding. ***111 investigators,

questionnaire printing: 1,111 yuan,

gifts/promotional materials: 21,111 yuan,

total: 26,111 yuan

V. Gantt chart of survey arrangement

(1) From September 1 to September 5, the planning manager is responsible for designing the main questionnaires and questionnaires.

(2) From September 6th to September 5th, we searched for customer representatives and conducted interviews to obtain the main survey indicators. (3) from September 6th to October 31th, the distribution points around the country conducted a questionnaire survey and made random sampling; (4) from February 1th to February 5th, collected data were sorted out and analyzed, and the results were reported

VI. Analysis methods

Demographic characteristics, frequency analysis and simple regression analysis

"Jinguan brand nutrition tablets" market questionnaire < Yes () No ()

(2) What is the unique selling point of "Jinguan brand nutritional tablets"?

nutritional function () health care function () therapeutic function ()

(3) how much is the psychological price of your "Jinguan brand nutritional tablet"?

21 yuan () 25 yuan () 31 yuan () 35 yuan () or others (4) Why do you like the packaging style of "Jinguan brand nutritional tablets"?

Unique and eye-catching () It looks classy () It looks professional ()

It's easy to carry () It's easy to open () It's easy to store ()

(5) Do you like "Jinguan brand nutritional tablets"? Yes () No ()

(6) Are you willing to continue to buy "Jinguan brand nutrition tablets"? Yes () No () (7) Would you like to recommend it to others? Yes () No ()

Please fill in your personal information:

Name: Age: Gender:

Occupation:

Number of family members: less than 2 () 2 () 3 or more (

Education: below high school () High school () University ()

3,111-4,111 () 4,111-5,111 () More than 5,111 ()

Thank you for your participation. We are very grateful. Please leave your name

Address and phone number

We will carry out gift giving and surprise sending activities. ) survey plan 2

1. Activity background

As the saying goes, "Food is the most important thing for the people". At present, most middle school students pay less and less attention to the health problems of diet, which is followed by various diseases caused by poor diet. Paying attention to diet health, reasonably matching food and developing good eating habits can not only make contemporary middle school students have healthier bodies, but also have more energy to devote to their study and life. Through this social practice survey, we can further understand some problems existing in the diet of contemporary middle school students, and make students know more about the relationship between food and nutrition through relevant materials.

2. Participants

Class 3, Grade 2 (14). The main object of investigation is the middle school students in the community. 4. Activity content 1. Design a questionnaire on "Nutrition and Health of Middle School Students"

2. Conduct a questionnaire survey

3. Make statistics on the questionnaire survey results

4. Analyze the questionnaire survey results. Understand the knowledge of nutrition and health

6. Make ppt and hand-drawn tabloids 7. Analyze and display the results

5. Requirements for activities

1. Make preparations before the investigation and think of preset questions.

2. When dealing with others, we should pay attention to politeness and take care of our own image. 3. Pay attention to safety issues. 4. Record in time during the investigation, and collect data such as words, photos and recordings.

VI. Activity Feedback

Contemporary middle school students are under great learning pressure and need a strong physical commitment. Students and parents should pay attention to the problem of diet health. What our group advocates is a nutritious diet every day, knowing the relevant knowledge of daily diet, and strengthening physical exercise. Through the investigation of middle school students' daily diet health and consulting relevant materials, students can understand the internal relationship between diet and health, arouse their attention to the problem of diet health, and increase their understanding of the nutrition contained in daily food and its relationship with human health, which not only expands their knowledge, enriches their after-school life, but also establishes a good awareness of healthy eating.

VII. Summary of activities

Diet is closely related to health. Good eating habits can't be developed in a day or two, but the awareness of healthy eating should be enhanced, and a healthy body can be built up over time. In daily life, parents often buy supplements for their children, but they don't notice that there are these nutrients in what we eat every day. As long as we mix them reasonably and pay attention to the daily intake, why bother to go further and further?

Schedule:

Q1: As a middle school student, do you usually pay attention to nutrition and health problems? ○○○○○○○○○○○○○○○○○○○○○○○○○○○○○967 ○ Yes ○ No ○ Sometimes

Q3: Did you have breakfast on time during the holiday? ○ Yes ○ No ○ Sometimes

Q4: Do you think nutrition is important during your healthy growth? ○ Very important ○ Nonsense, of course important ○ Not very important

Q5: Do you really pay attention to your diet? What do you usually eat? □ Snacks □ Spicy □ Milk bread □ Whole grains □ Eat on time, have breakfast □ Drink more carbonated drinks

Q6: What kind of diet do you think is healthy? _ _ _ _ _ _ _ _ _ _

Q7: Do you have the habit of eating midnight snacks? What do you usually eat? □ snacks □ rice □ barbecue □ snacks □ noodles □ instant noodles □ peanuts, wine

Q8: How do you understand a nutritious diet "? ○ Just eat enough, and pay little attention to nutrition ○ Pay attention to balanced intake of nutrition when eating ○ Nutrition belongs to nutrition, which has nothing to do with diet

Q9: Do you usually have the habit of being picky about food? ○○○○○○○○○○○○○○○○○○○○○○○○○○○○○967

2. Make a reasonable division of labor according to the abilities and specialties of the members of the group, and make clear what they are responsible for, such as asking questions, recording and synthesizing.

3. conduct a small-scale simulation visit, predict the problems that will occur, and discuss reasonable solutions. 2. research site selection

1. location: Kaifeng, weishi and lankao counties in Kaifeng city, Henan province

2. selection method: Henan is a big agricultural province and Kaifeng is a big agricultural city, with a large rural population and typical rural characteristics in Henan province.

3. Selection of research objects 1. Local government

2. Leaders of local agricultural intermediary organizations 3. Local farmers

4. Enterprises cooperating with agricultural intermediary organizations 4. Research content

The relationship and operation mode among farmers, agricultural intermediary organizations and markets (enterprises and other market subjects);

the macro-control function of the government

(1) the role of agricultural intermediary organizations as their own ties is brought into play

1. The relationship between agricultural intermediary organizations and the market

① The management mode and industry characteristics of agricultural intermediary organizations focus on how agricultural intermediary organizations obtain effective market information, how to get in touch with market entities such as enterprises, and what forms of cooperation they take

② How to make use of existing laws and regulations in a market economy. Safeguard and safeguard the rights and interests of themselves and farmers. 2. Contact between agricultural intermediary organizations and farmers

① How can agricultural intermediary organizations organize scattered farmers and how can they transform the decentralized operation of one household into large-scale production?

② how to play its role as a link between the market and farmers in the production, circulation and sales. (2) the attitude and evaluation of the market and farmers to agricultural intermediary organizations

1. The market mainly refers to market subjects such as enterprises:

Investigation plan 4

1. Background:

The rapid development of Internet and communication technology has made e-commerce rapidly popular. With the advantage of the internet without geographical restrictions, the obstacles related to location and distance between products, service providers and demanders have been eliminated, and China's economy is gradually becoming a new economy based on the internet and communication technology. Nowadays, in order to save time, more and more people are shopping online, which is getting closer to people's lives. The advantages of online shopping in reducing operating costs, convenience and speed have greatly reduced the entry threshold for enterprises and individuals, and online merchants have sprung up one after another. The rise of online shopping is quietly changing the commercial structure and lifestyle of society. Because college students have more contact with the Internet, we conducted an investigation on college students' online shopping.

Second, the purpose of the survey:

To investigate the online shopping of college students, in order to understand the situation and needs of college students in online shopping. As a new information carrier, online shopping has become increasingly popular in universities in recent years and is favored by more and more college students.

Third, survey objects and methods

1. Survey object: This survey takes college students as the survey object, in order to fully reflect the online shopping situation of college students and make it closer to the real situation of online shopping phenomenon of college students.

2. Data collection method: Questionnaire survey was used. The questionnaire survey of online shopping for college students is distributed to college students to understand the basic situation and situation of online shopping for students.

111 questionnaires were actually distributed in this survey, and 84 questionnaires were collected, with an effective rate of 84%.

IV. Contents of the survey:

Analysis of online shopping questionnaires for college students

(1) Characteristics of online shopping groups

The survey shows that 68% of the college students surveyed are online shoppers, which is significantly higher than that of boys, indicating that girls like online shopping more than boys. There are more freshmen and sophomores than juniors and seniors, which shows that the online shopping crowd tends to be younger now.

(2) Online shopping situation

According to the survey, there are not many college students who shop online, and only 46% have had online shopping experience, so the popularity of online shopping needs to be changed. However, online shopping has great potential among college students, and the number of people who shop occasionally is mostly, accounting for more than half of 62%.

(3) Analysis of reasons for online shopping

Reasons for not trying online shopping: Students who have no online shopping experience think that online shopping is too troublesome, they don't trust the website, question its security and worry about the quality of goods.

reasons for choosing online shopping: online shopping has timeliness, cheapness, low price and diverse products. Online shopping is more convenient, more cost-saving, and more information can be obtained.

(4) Choice of websites

The survey shows that most college students shop on Taobao, and there are more people on Dangdang. There are almost no people shopping in Netease Mall and Sina Mall. Most students choose websites with high reputation and good credit.

(5) Category of online shopping goods

The above survey results show that the goods that are genuine and cheap on the Internet are more popular among college students. College students buy more decorations and clothes online, accounting for 74%. The goods that college students buy are clothing, shoes and hats, books and periodicals, etc.

Some students mainly buy train tickets, train tickets and plane tickets online.

(6), the potential of online shopping

The above survey shows that college students have visited shopping websites, which shows that they all have the idea of shopping online, but they have not taken action yet.

(7), online shopping frequency

According to the survey results, the proportion of people who want to shop online in the next month is 39%, 31% are uncertain, 22% are half a year, and 4% are within three months and one year. From the frequency of college students' online shopping, online shopping has been integrated into college students' lives and developed rapidly.

(8) Problems in online shopping

The survey results show that most college students are suspicious and worried about the quality of online goods and after-sales service, and they are also concerned about the integrity of the network, and there is nothing too much trouble for others.

(9), online payment

The survey results show that most students use online payment, and some use third-party payment.

(11) Satisfaction with online shopping

Most students with online shopping experience are satisfied with online shopping, which shows that although online shopping is a new trading method, it is gradually developing and improving, and gradually gaining public recognition.