Decoration of fast food restaurant. Layout planning of fast food restaurants.
The layout of fast food restaurants is far from simple, such as putting a checkout counter at the door. From customer ordering to paying the bill, to staff catering and serving, the planning and design of fast food restaurants need to be considered.
The spatial pattern of fast food restaurants mainly includes these types:
Customer space: ordering area, dining area and space convenient for customers to eat;
Management space: service desk and cashier to facilitate customers to pay bills;
Conditioning space: such as pantry, main kitchen, auxiliary kitchen, cold room, etc.
Public space: queuing area, corridor, toilet, etc.
Knowing the space that fast food restaurants can reserve, we should make specific plans for each space below. Here is a technical term of architecture: moving line design. Moving line design theory is integrated into the layout planning of fast food restaurants, which refers to the moving route of customers, waiters, food and plates in fast food restaurants.
How important is it to move the production line to a fast food restaurant?
We once did a case where the utilization rate of the whole fast food restaurant increased by 20% after re-layout and planning and design under the condition that the restaurant area remained unchanged. Moreover, the original customer line has been changed, and the dining experience of customers has also improved a lot.
The dynamic design of fast food restaurants conforms to three points:
1, let customers order food quickly: fast food restaurants are fast, because customers have basically the same meal time, so the passenger flow will be more concentrated. Let customers make consumption choices as soon as possible, and post daily main products in conspicuous positions in the store to help customers make decisions as soon as possible.
2. Reduce the waiter's dynamic actions: the concentration of passenger flow means that the waiter will be very busy at a certain time. Orderly and fast customer service is a problem that needs to be considered in the dynamic design of restaurants.
3. Reduce the customer's stay time at the checkout counter: separate the customers who order food from those who are waiting to order food, and ensure that the customers waiting for payment will not affect the customers who are ordering food as much as possible. Saving customers' time is solving our time.
Fast food restaurant decoration II. Determination of fast food restaurant style
A good fast food restaurant decoration should be simple and fashionable, not only a bunch of gorgeous elements, but also a comprehensive embodiment of the dishes, prices and characteristics of fast food restaurants.
Decoration style should reflect your characteristics:
If the steamed stuffed bun shop is made into the style of western restaurant, will it sell well?
Why do fast food restaurants like to choose colors like red and yellow?
Why do western restaurants choose gold or black?
Why are all tea shops small and fresh?
There must be knowledge here, so the decoration design of fast food restaurants must take into account the characteristics of their own products, not blindly pursuing novelty and novelty, nor excessively pursuing decoration grades, and should know how to do as the Romans do. Bottom line: the decoration style should reflect your category characteristics.
Fast food restaurant decoration. Color choice of fast food restaurant
You may know that the correct application of color design in restaurants can not only bring people visual differences and artistic enjoyment, but also change the internal environment of dining space and create a certain atmosphere.
You can "change" the shape and size of the space.
Can cover up the defects of site conditions.
Can coordinate the conflicts of different shapes, decorations and materials.
Can bring strong emotions and adjust the atmosphere.
The positioning of fast food restaurants is a high turnover rate and a large flow of people. Therefore, the color matching of fast food restaurants adopts warm colors with high lightness and saturation, such as lemon yellow and vermilion. For example, McDonald's adopted a color scheme with red, orange and yellow as the main tone, with incandescent lamps with warm colors.
First of all, warm colors with high brightness and high saturation belong to expansive colors, which can broaden the space psychologically and reduce the sense of crowding when the number of guests is long; Secondly, warm colors such as red, yellow and orange will make people feel that the time is longer than the actual time, that is to say, people will subconsciously speed up the pace of action in the warm color environment, thus improving the flow speed of fast food restaurant guests; In addition, brightly colored spaces and furniture can give guests a clean and efficient impression.
Fast food restaurant decoration. Table and chair configuration of fast food restaurant
Tables and chairs are necessary equipment for fast food restaurants. Fast food restaurants should pay attention to the following points when configuring tables and chairs.
Consider the grade of fast food restaurants.
Consider the number of customers.
Consider using partitions and compartments.
In the configuration of tables and chairs, we should also grasp the comfort. The decoration of fast food restaurants is too comfortable, which means that customers may stay for longer and have a low turnover rate. Fast food restaurant decoration without considering the turnover rate is hooliganism!
Decoration of fast food restaurant V. Selection of lamps in fast food restaurant
Lighting is the key factor to determine the style of fast food restaurants, and it is the soul of fast food restaurant decoration, and the sense of grade depends on it. Therefore, the choice of lamps is also very important. Designers may care about professional design, such as changes in light and color, shadow effects, etc. Projected on consumers is an intuitive perceptual knowledge-how long I am willing to stay here.
The point, line and area light sources brought by bright and dark light create the style, atmosphere and grade of the restaurant. It is not expensive lamps that can show good results. Ordinary lights can make you get twice the result with half the effort. When selecting lamps and lanterns, we should pay attention to the following points:
1, diversified choice, combined with a variety of light.
2, pay attention to the collocation of various lights, combined with the use of a variety of lighting.
3. Pay attention to the light intensity
Three points design, seven points planning. Generally speaking, the installation and maintenance of fast food restaurants can only be saved through early depth and all-round planning.