As a typical case in the catering industry, submarine labor is interpreted by demand professionals as a case study. To sum up, most of the interpretation directions are: customer-centered, cross-border integration, service value-added products, green dishes and so on.

When it comes to customer-centered, creating "smiling service" Asian shopping malls, it can be said that it is the originator of this aspect, but Asia has become history.

speaking of cross-border integration, at present, flower shops and coffee shops are integrated, and music bars and restaurants are integrated, and everything that can cross the border is cross-border.

speaking of green products, all health industries are emphasizing green at present.

The core of Haidilao's success is "it's time to appear", which is the iron law of commercial success. When will the benefits appear? This requires forward-looking market insight and the courage to gamble.

Before Haidilao appeared, hot pot restaurants were everywhere, and all regions had their own chain brands, among which there were distinctive features, martial arts themes and local culture. With the upgrading of demand, people are no longer satisfied with their mouths, and their demand for self-worth rises. At this stage, they need to provide better services. With the rapid economic development, people are under great pressure. When the smiling faces and meticulous care of Haidilao appear, the feeling of physical and mental stretching and recognition immediately makes consumers enjoy it and become active communicators.

this feeling is like, you want to change money, and you went to ten stores, and only the last one gave it to you with a smile, which makes people feel like a spring breeze.