Shakespeare once said, "There will be a thousand Hamlets in the eyes of a thousand readers", which is applied to tourism activities as "there will be a thousand ways to play in the eyes of a thousand tourists". Personal tailor tourism is a kind of tourist route specially designed for tourists, which pays attention to unique experience.

Individual tailor-made small group tours can be customized according to the requirements of tourists in terms of member selection, route selection, length of time, transportation, accommodation, catering standards, etc., which has the advantages of being more private, more worry-free and more free. It is these advantages and a good sense of tourism experience that make the small group tour of private tailors usher in explosive growth.

Customized tours are like an upgraded version of free travel.

"Customized tours will definitely increase and develop." Yuan Ri, travel manager of Demai International, has a positive attitude towards the market prospect of customized travel. She said that as a travel mode based on tourists' needs, personalized travel can make tourists enjoy special resources and services more conveniently, so as to meet the current tourists' demand for more personalized and higher-quality travel.

Combining the practice of Demai and most customized tour services on the market at present, she thinks that the current customized tour has the meaning of "free travel upgrade", and this semi-customized and semi-free travel mode based on customer needs will naturally develop and grow.