Positioning is to determine the life and death of the restaurant can choose from a myriad of categories, there are fast food, hot pot, barbecue, Western food, Hunan, farm food, etc., different categories correspond to different user groups, the price per unit is also different. It is crucial to choose a category that you are familiar with and good at. In doing category positioning, you can first do market research, such as pickled fish this category do not touch, has been a sea of blood.

Second step, site selection

Positioning is good, before entering the site selection process. If the positioning is snacks, can be in the pedestrian street, subway entrance and other high traffic road. If the positioning is fast food, you can choose a site in a mature community, do familiar customers. If it is a formal meal, it is necessary to go to the large business district to close. Although the positioning of life and death, but the wrong site selection as live. Site selection is a physical job, this link can not be rushed.

The third step, design

Address selected, we have to decorate, decorate into what? Naturally inseparable from the design, a good design can add a lot of points for the store. We helped a fast food restaurant to do the design of the tide style, after the landing of the decoration, the flow of customers have not been broken, based on what? By virtue of the design is to catch the user's eye. Other restaurants do not pay attention to this piece, we pay attention to the flow of natural to us here.

The fourth step, decoration

Decoration try to find design and construction of a 'unit, otherwise the effect of landing and design may be different. In addition to the decoration of this piece to do a good job in advance of the budget, I have a friend opened a restaurant, such as decoration found that has spent 80% of the overall budget, the back of the promotion of the budget left very little, after the opening of the very tormented, the procurement of food ingredients on the purchase of deductions to and fro, very much affecting the user experience.

The fifth step, open for business

Open for business before the formal trial business for a few weeks, grinding under the process of food ordering, food delivery and billing, and so grinding almost, you can plan a few activities to open for business. If the food flavor users are more satisfied, the opening days through the activities to attract customers, become a repeat customer, the business of the store is in play.

The main thing is, no matter what project and specialty you choose. All need to master their own skilled catering skills, cooking skills, food service management skills, etc., so that you can operate in the process of less and more difficult and obstacles