Shopping platform. Jiyuan City Alliance is an electronic shopping platform for city life consumption. Based on the concept of making money for businesses and saving money for consumers, we will integrate local catering, entertainment, shopping and other businesses to form alliance businesses. Through the innovation of the business model of cross-industry cooperation of the city alliance network platform, we can promote the brand for the alliance merchants, improve the performance, increase the sales through multi-channel operation, help consumers realize the value-added of personal consumption and meet the omni-channel demand of consumers. City Alliance website provides online shops, online merchandise sales and activities promotion for local businesses in Yan 'an.