Huazhu Group has a number of well-known brands of franchised hotels, including Jubilee_Hotel of Jubilee, Flower House with its oriental flavor, and All Seasons, which is known for its comfort and convenience. In addition, Meilun International and Orange Crystal are also high-profile franchise brands under Huazhu. The success stories of these hotels show that the franchise business model is becoming increasingly prevalent in the hotel industry, bringing many advantages to the industry.
The advantages of the franchised hotel model are mainly reflected in the following: first, for franchisees, they can leverage the power of well-known brands to enhance the hotel's market recognition and customer base, and reduce the initial investment and business risks. Secondly, the group usually provides unified management standards and operational support, which helps to improve service quality and save operating costs. Furthermore, the franchise system usually has rich operational experience and resources, which can help new hotels quickly integrate into the market and achieve stable growth.
In practice, Huazhu's franchise policy provides partners with a full range of support, including brand authorization, training support, marketing and other support, which undoubtedly creates a good development platform for hotel owners. Therefore, choosing to join the Huazhu brand of franchised hotels is undoubtedly a wise choice for investors who are interested in entering the hotel industry or seeking to expand their business.