The marketing methods for opening a restaurant are as follows:
First, in the restaurant work, we can carry out focused sales promotion according to the identity of diners and the nature of meals.
guests come from all directions, with different regions, beliefs and purposes, and their requirements will always be different. Therefore, waiters should recommend dishes and drinks timely and purposefully on the basis of understanding the situation.
second, choose the right sales target, and pay attention to the words and deeds of the guests when serving them.
Example: Generally, extroverted customers are the target of selling products. Export-oriented guests talk a lot, and people love to move. They like to ask how this dish tastes. For such guests, they should give a positive answer and suggest a pilot.
If you receive a banquet attended by the elderly, you should consider that the elderly are generally frugal and do not like extravagance, so it is not appropriate to sell it directly to the elderly. You should choose talkative guests as the sales target and sell it with a voice that can be heard by the elderly.
third, use language skills to achieve sales promotion.
in the process of sales promotion, waiters should use more suggestive and descriptive language. Try to use choice questions instead of simple "do you want" or "do you want" questions. Suggestive sales promotion should use descriptive language, such as "fresh" and "fresh", to arouse the interest and appetite of guests.
Skills of opening a restaurant to attract customers
1. Do a good job in sales promotion
For many shops, there will be many activities. Similarly, you can make some activities to improve the discount of the store, so as to attract customers and improve the popularity of the store. Then the store will be more attractive to customers.
2. Diversification of food shapes
Everyone will have a better impression of beautiful shapes than others, so they can also use this method to attract customers to the food shapes in the catering industry. For example, please ask some styling chefs to make some requirements for the placement of food, so as to achieve a certain aesthetic effect.
3. Diversification of food
The traditional single diet has been difficult to meet the needs of consumers, and it is not enough to attract customers to buy. Therefore, it is also very important for the diversification of food in the store to attract customers at different levels.