1. Metaphors

10 girls tell you that college is a plastic surgery hospital!

2. Anthropomorphism

A risotto, is a cooked hot pot, so you get the picture, I love hot pot and all its relatives.

3. Anthropomorphism

If the rich second generation is born as a rabbit, we are born as a tortoise, even if we can't catch up with the rabbit even if we try harder, but we can be the fastest one inside the tortoise!

4. Comparison

I am very busy, but I am always available to you.

I don't have a favorite type, I just like you.

5. Counterpoint

I'm ashamed to say that my assistant only makes 50,000 dollars a month.

6. hyperbole

I haven't made a new friend in a long, long, long, long time.

My cheeks are now two meters and three inches thick, making me a walking, round joke.

7. Analogies

Shenzhen is the city that jumps out of the rules, and I am the one who jumps out of the rules.

Fame and controversy are inevitable configurations of buy one, get one free.

8. Platitudes

Obviously, there are clothes you want to buy now, but you must wait until the event, maybe it will end up being a few dollars cheaper.

Obviously, I can afford a first-class seat on a high-speed rail ticket, but I still only buy a second-class seat, always thinking that if I put up with it for a few hours, I'll save two hundred dollars.

-- Notes on "Explosive Copywriting Formula"