March is the season when everything is full of vitality, and the sp
March is the season when everything is full of vitality, and the spring breeze brings the letter "auspicious". In March, Geely Automobile sold 1 10300 passenger cars, which continued to increase from the previous month, with a year-on-year increase of over 9%. In the first quarter of 2023, new energy and intelligence began to run at an accelerated pace, and the globalization process progressed steadily: the sales of new energy increased strongly, the sales of Geely brand continued to grow, and the export sales continued to climb ... This letter is a bit long, so read it with Xiaoji ~
The penetration rate of new energy continued to rise in the first quarter.
Extreme krypton, strong geometric growth
The sales volume of new energy has mushroomed, and the growth trend is strong. In March, the sales volume of new energy sources (including Geely, Lectra, Krypton and Ruilan) was 28,093 vehicles, up over 98% year-on-year and about 265,438+0% quarter-on-quarter. In the first quarter, the penetration rate of new energy continued to climb, with the penetration rate exceeding 25% in March.
Among them, the brand-new Trend Technology brand delivered 6,663 vehicles, with a year-on-year increase of over 27 1% and a quarter-on-quarter increase of over 22%. Extreme krypton 00 1 is open for free upgrade in a limited time, and the million-level luxury configuration and the ultimate performance package are in one step, which makes the all-round charm of hunting clothes more deeply rooted in people's hearts. Extreme Krypton 009 has been recognized for its extreme luxury and comfort, and has become the designated car for the reception of national guests in Hangzhou Asian Games. Krypton X's global design team and interior have appeared one after another, reinterpreting urban luxury with "urban unbounded aesthetics", and gaining wide market recognition with its high-value brand advantages and comfortable driving experience. ?
The sales volume of fashionable pure electric series geometry in March was 65,438+08,290 vehicles, up about 65,438+026% year-on-year and over 20% quarter-on-quarter. Among them, the Panda mini, which went on sale in February, sold 65,438+00,550 vehicles, an increase of over 58% month-on-month, becoming a new top stream in the micro-pure electricity market. In March, Panda mini launched a national media test drive in Chengdu, with a scene-based immersive experience, which reflected the leaping advantages of Panda mini in terms of fast charging, non-inductive interconnection, easy opening and stopping, quality and safety, and felt its energetic and lovely crit in all directions. On April 8, the Panda mini fan experience party will be held again in An, dreaming of returning to the prosperous Tang Dynasty, "sprouting" Chang 'an with more "cute friends" and moving out of the streets. In addition, the cross-border linkage between Panda mini and Honey Snow Ice City, and the super "cute" combination of National Treasure and Snow King, together offer users a surprise gift of Li Meng, highlight the charm of "National Treasure" and enrich users' new travel choices.
In the field of power exchange, restylane Automobile, a light traveler, sold 65,438+0,394 vehicles in March, an increase of over 69% from the previous month. Its brand-new pure electric SUV Geely Ruilan 7 was first exposed. The new car is positioned as an "intelligent rear-drive SUV", which will be equipped with lidar and dual E04 chips developed by Geely, taking into account the characteristics of override and high intelligence, and relying on self-developed technological achievements to empower products, further improving the pure electric product matrix for battery replacement, and it is planned to be officially listed in the second half of this year.
Geely brand continued to grow year-on-year
Ke Ling's intelligent electrification is comprehensive and advanced.
In March, the sales volume of Geely brand (including geometry) was 88,239 vehicles, a year-on-year increase of over 5%. Among them, the sales volume of China Star's high-end series is 20,443 vehicles, and the cumulative sales volume has officially exceeded 600,000 vehicles. On March 12, the dual flagship of China Star staged a strong confrontation of "fast, tough and stable" in Sanya, Hainan, which innovatively interpreted the strength of "star" based on CMA architecture. In addition, the classic series of products also continued to sell well. The monthly sales volume of Job L continued to exceed 10,000 vehicles, and the sales volume of Shuangbin Family was 17689 vehicles, an increase of about 34% year-on-year. The sales volume of the Emgrand family was 65,438+05,642 vehicles, an increase of over 65,438+065,438+0% from the previous month. A number of classic series products play the role of "sales responsibility", and * * * jointly promote brand value to a new height.
The Job family welcomes new faces, and the new intelligent SUV "Digital Car" Job Cool will officially open for pre-sale on April 7. Standard 8 155 flagship car chip and industry-leading Geely Galaxy OS Air intelligent car system bring a smoother, smarter and richer digital interactive cockpit experience. Job Cool is also the first compact SUV in the automotive industry to obtain "low-carbon vehicle certification". From the exterior interior to the all-round upgrade of intelligent driving control, it has three good characteristics of "good cool, good driving and good intelligence", bringing users a brand-new and advanced intelligent driving control experience.
High-end brands in Ke Ling will realize intelligent upgrading and lead the intelligent development of global automobiles. Lexus, a new high-end brand in the world, sold 65,438+04,004 vehicles in March, up over 3% year-on-year and about 65,438+06% quarter-on-quarter. Ke Ling 05 is fully listed, with advanced personality, intelligence and driving control. The whole system comes standard with 30 intelligent driving assistance functions, which can realize NOA advanced intelligent driving navigation assistance in specific scenes; Thanks to Lynk E-Motive intelligent hybrid technology, the fuel consumption of WLTC is as low as 5.02L per 100 kilometers, and the comprehensive battery life of CLTC reaches 1.020km, which supports 3.3kw external discharge and opens a new charging experience. In addition, LINKOS N, the brand-new intelligent cockpit system of Lectra, also ushered in the world premiere, taking the lead in realizing OTA upgrade among Lectra 09 models.
On March 30th, Meizu ∞ Ke Ling unbounded ecology, LYNK Flyme Auto, an intelligent cockpit system created by deep integration of Ke Ling and Meizu, was officially released; China's first 7-nanometer SoC chip "Longying No.1" developed by Geely has officially started mass production. Both of the above models will be the first to be mounted on the new medium-sized SUV LECK 08. As the epitome of high-tech technology, Lake 08 is expected to become the next "explosive" product.
Overseas sales continued to grow.
Many regions have achieved substantial growth.
In March, the export sales volume reached 20 125 vehicles, with a year-on-year increase of over 158% and a quarter-on-quarter increase of about 15%. In the process of globalization, the acceleration button has been pressed again. In March, 2023, Geely brand won the best brand award of the year issued by the authoritative Israeli automobile magazine "Auto".
Coolpad (Yue Bin), Emgrand (Emgrand) and electric vehicle Geometry C (Geometry C) went to the Middle East to accelerate the realization of Geely Middle East 2025 strategic goals; Okavango landed in Latin America to further improve the overseas strategic layout. Many star products have blossomed everywhere abroad, and the brand's overseas influence has increased rapidly.
Geely Automobile's 2022 financial report was officially released. In the past year, we have made remarkable progress in new energy, intelligence, internationalization and high-end: the sales of new energy vehicles increased by 300% year-on-year, becoming the fastest-growing independent brand of new energy; The annual revenue reached 654.38+04.8 billion yuan, a year-on-year increase of 45.6%, a record high; The technology licensing income was 654.38+66 billion yuan, up 29.9% year-on-year, and the technology was exported to developed countries in the automobile industry for the first time. In 2023, the new energy and intelligence of Geely Automobile will accelerate again: Geely brand has released a high-end new energy series-Geely Yinhe, which will accelerate the launch of a variety of new energy products, Lectra brand will launch two new energy products, Krypton brand will launch two brand-new products, restylane Automobile will launch 65,438+0 pure electric vehicles, and the Group will also deepen its intelligence, strengthen its scientific and technological ecology, and empower intelligent driving and intelligent travel.
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