Today's restaurant menus are more than simple tools to introduce dishes; they should also serve a range of functions, such as reflecting brand identity, providing visual art and making it easy for customers to pick entrees. Here are four rather designer wall menus, can't you pick one for your restaurant?

Today, the most popular of all kinds of coffee shops is to present the menu in the mode of chalkboard. This type of wall menu has a strong retro style. See if this type of menu, which resembles a large chalkboard, gives customers a feeling of returning to their student days? In addition to providing menu information, this menu can be used to decorate the walls. It also allows the owner or foreman to fill in special menus (recommended dishes) on the empty chalkboard.

Nowadays, when people are decorating the restaurant, the presentation of the menu is no longer single. For example, we can display the restaurant's recommended food or dishes as self-adhesive plywood. A successful menu should be able to fit into the overall design of the store without losing its original purpose. If you can add hand-drawn elements, that's even better.

Some restaurants are keen to try and update their wall menus from time to time. How does the menu keep up with the owner's innovative thinking? This is the task of the designer. We can break the wall menu into small blocks that can be combined and removed at will, but they won't detract from the overall look of the wall. The design is childlike and will make the menu easy to understand, a perfect combination of art and utility.

This kind of kraft paper wall menu in China is relatively rare, but in foreign countries has been very popular, its principle is the same as tissue paper. When it runs out, it is torn off and rewritten. Having a large roll is totally inappropriate. For those who are worried about bad handwriting, don't worry about weird fonts, as long as the customers can understand or read it, it's an art. Fellow restaurateurs can write their menus on as many different papers as they like.

So, wall menus are definitely an important player in the restaurant industry. If the designer gives you a boring list with just a table of contents next time, you can say it out loud: it's an insult to our funny menu brethren!