2. Increase the search weight. Increase the search weight of Baidu, such as answering various questions about Baidu, Zhihu, Baidu Library and Douban. Or publish related articles, such as What are the campus WeChat recommendations, 20 14 Top Ten WeChat official accounts in China, and 20 15 Most Popular WeChat official accounts recommendation. In addition, some platforms recommended by WeChat official account are also included.
3 lottery activities. At present, the activity effect has been low in cost performance. Such activities have a low sense of participation for users, because users know that the probability of winning the prize is not high.
4, the red envelope method. The red envelope method, you will know what it means by listening to the name, and attract users by red envelopes. Well-known cases include Haidingwei business card and quick red envelope. One is to send a red envelope through the payment interface and red envelope interface that comes with WeChat. The amount of a single user's red envelope does not need to be very high, mainly between 0. 1-2. Ordinary users will be very happy, especially students. If the interface cannot be realized, you can send pictures of Alipay red envelopes through the official WeChat account at regular intervals every day.
5. Picture sharing rules. In fact, the picture sharing method is based on WeChat business, and the fastest way to pay attention to WeChat is to scan the QR code directly. This method is generally to make a propaganda map, which is not very beautiful. It talks about a point of interest (such as paying attention to phone bills, postcards and traffic), and then shares this picture in a circle of friends with WeChat name and QR code. The effect is not bad, and the reference case is Meitui.
6. Resource sharing. This is quite popular at present, but it may be hit in the face by Tencent, that is, ppt templates often passed by friends circle are collected for free, resume templates are collected for free, and 3,000 novels are downloaded for free. In fact, those resources that are integrated can be counted.
7. Voting lottery. Some of the voting lottery classes have good grades, while others have poor grades. The core lies in whether the candidate has the will and motivation to canvass. Generally, young people and white-collar workers can't put their faces down to canvass, but those young mothers who are idle at home and young men and women in third-and fourth-tier cities are leveraged and are the core powder-increasing groups.
8. Accumulate reward H5. Cumulative bonus H5 was a particularly popular promotion method last year. The core is that the user needs to call on some friends to help him complete the task, so that he can win the prize, which also drives the second spread. There is a trick. For example, this H5 needs 10 people to support it. When you are prompted to pay attention to WeChat on the page, you can get 5 supports for free, which can implicitly force users to pay attention.
9. Account number push each other. It is very happy to be able to push each other in large sizes, but without it, there is no need to worry. You can contact some accounts that are close to or slightly more than your fans to push each other. Of course, it is not particularly difficult to contact some big ones, especially some company accounts, because everyone has kpi.
10, external drainage. External drainage mainly relies on other media platforms, such as Baidu Baijia, Today Headline, Sohu Media Platform, etc. The content of your own WeChat can also be sent to these platforms, and you can also increase some traffic.