Entrepreneurship is not difficult, dare to dream of wealth
Now, everyone does not avoid their own desire and pursuit of money. But some people can only be "not strong will not be wise", in the face of reality, in the face of the ideal, often sitting in a well, drawing the ground, difficult to break through the self or even low-eye, can not really realize the dream. The limitations of thinking to a large extent hindered their dream of making money. And some of the small achievements of the people because of the insignificant results of complacency, stopping, do not seek development.
Zhang Changhua is a native of Wenzhou Ouhai people, he read the golden years of the Cultural Revolution delayed, a small age, dropped out of school to work in the farm. 16 years old, he began to learn carpentry, because at that time, carpentry a few can eat other people's food and can earn more money. So he worshipped Yongjia a carpentry master craftsman as a teacher, took a key step of his destiny.
Learned three years of craftsmanship, Zhang Changhua picking tools door to door to catch up with three years of work, eat a hundred meals, wear a hundred clothes, listen to a hundred words also do a hundred work, this period of time to make Zhang Changhua quickly grow up, not only improve the craft, and matured in dealing with the world. Away from home in the stormy days so that he has developed a tough will, it is this indomitable will, so that he learns carpentry after the teacher to set up their own business, in the past to take the wife and son of the comfortable days, decided to go to Hong Kong to start their own business.
But Hong Kong is not Zhang Changhua imagined that the gold everywhere can just grab a hand, just came to Hong Kong when he was unfamiliar with the place, eat the pain, suffer the tired are only their own silent bear. After a year of hardship, his wife came to him with his son, and life unfolded to him with a charming smile. After a year of carpentry, he decided to go to the mahogany furniture field contracted to do mahogany furniture work, thus earning the first bucket of gold in life.
This night and day hard work for 5 years, Zhang Changhua put in the savings of more than 700,000 Hong Kong dollars to start a business. "Huaxing Home Furniture Company" so that he became a member of the business owner from time to time, from that year onwards, his career is more and more prosperous. 1987 he spent 900,000 Hong Kong dollars in Humen, Guangdong Province, the establishment of "Dongguan Huaxinglong mahogany home furnishings limited company". In 1990 to expand the investment of 80 million Hong Kong dollars, in 1994 began to set up in the country's self-produced stores, in 1996 he went home to Wenzhou, founded the "Huaxinglong International Furniture City", so far his shopping malls have developed more than 40 points in the country, in 2001, the popularity, he was elected chairman of the Hong Kong Wenzhou Tourism and Hometown Association.
Can still maintain a positive mindset in the face of difficulties is really not a lot of people, repeated defeats dare to fight even less, because the more lucrative project obstacles the greater the need to overcome the more difficult. Therefore, many people come to the entrepreneurial road to break through, after losing money and then back to the road of work.
In fact, as long as you dare to think, everything is not difficult, entrepreneurship is not difficult to make money is not difficult. As long as you dare to do, the time to strike, success will not be just a dream. Many successful Wenzhou people precisely because they dare to think and act to achieve the dream, only to create a piece of business territory belonging to the Wenzhou people.
Frustration brings awareness of rights
In Wenzhou people, there is that kind of "not afraid of loss is afraid of stopping" the unique spirit of self-improvement, they are not afraid of tossing and turning, not afraid of difficulties and failures, they are in front of the difficulties can be supported by the bitter, in front of the failure of the ability to defeat again and again. But they are afraid of stopping and reminding themselves to move forward without stopping.
In 1986, Wang Zhaofu and his wife went to Zhengzhou Zhenxing shopping mall to rent a counter, operating clothing business, the first year due to the lack of detailed cost budgeting, timely capture the consumer market dynamics in Zhengzhou and many other factors, they almost lost their money. But the couple did not get discouraged, with the Wenzhou people dare to think and do the spirit of the first year was changed to self-production and self-sale, the couple got up early in the morning, frugal, self-managed garment processing plant, finally accumulated a portion of the funds. early 1990s, they began to operate the dance shoes, which is considered an exclusive business in Zhengzhou, engaged in the dance business and learning different and then a large number of foreigners to enjoy the dance shoes, so business! Doing exceptionally red-hot.
In 1994, Wang Zhaofu found that the Dumou Road area of the poor business base, there is no store, but the flow of people in this area is very huge, he felt that the market here has great potential for development, so he rented a place here, a joint venture to build up a few electric surface, a total of **** area of about 400 square meters, operating the clothing business that he is most at home. Soon, Wang Zhaofu company's business area expanded to the mall building 5 floor and natural commercial building 4 floor, a total area of about 2500 square meters.
But it was during the period when business was booming that Wang Zhaofu suffered some setbacks and even disasters. Because of the booming business, some people began to kidnap him for ransom, and he was once robbed of his store by gangsters. But these did not intimidate him, not to mention broke his will, but instead prompted him to bravely prepare Zhengzhou Wenzhou Chamber of Commerce, and was elected president, living in Zhengzhou for more than 50,000 Wenzhou businessmen's interests shouting and defending their rightful power.
"Frustration is a stumbling block for the weak, a stepping stone for the strong". Indeed, smooth sailing on the road to human growth and development is not necessarily a good thing. And those who have a bumpy road, every setback and difficulty may be a training for him, so that people in the fight with adversity at the same time, and constantly improve their own will, perseverance, sentiments and beliefs.
Entrepreneurial heroes experience three ups and downs
"Therefore, the sky will come down with a great task with the people also, must first bitter their will, labor their muscles and bones, and starve their bodies and skin,......" "Bitter their will! "Why is it prior to "laboring their bones and bones, starving their bodies and skin"? That's because a person whether to make money or to become a man, or to achieve great things, has been the will of the refining, the psychological quality of the improvement is to avoid the indispensable steps.
Lin Liren and the famous Zhejiang business leader Wang Junyao village, and earlier than Wang Junyao debut.
When he was already well known in the Wenzhou business community, Wang was still unknown. Although Lin Liren eventually did not have as much fame as Wang Junyao, but his four business three times failed, once cheated, robbed of the ups and downs of the experience, more to show the strong will of Wenzhou people indomitable.
For his own life experience of several great sorrows and great joys, Lin Liren recalled.
"When I was very young my father used a fish boat to transport longan and sugar from Fujian to Wenzhou to sell and earn the difference in price. At that time it was illegal, called speculation, can only be done secretly, for which my father has suffered a lot, and even had a boatload of goods were robbed but did not dare to report to the police did not dare to say anything. And every time the 'movement' came, in order to avoid criticism, my father could only go far away from home. Business left a deep impression on me at an early age, and I learned that it was a good thing full of risk full of hardship but very tempting to make money."
"My first business practices date back to junior high school, when I was 14 years old and had just opened up. I used to pick fresh fish to sell at the market, or carry a stretcher and walk from village to village, door to door, collecting crab shells before selling them to the state, earning the difference in price to subsidize my family. This was my earliest business activity, and I basically earned my school fees by selling fish. Before I even graduated from high school, I chose to go into business."
"The first time I came to Shenzhen was in 1985, when we came to sell cultural supplies, including folders and document bags. There was a lot of profit at that time, the gross profit could reach 70%, but I didn't stay in Shenzhen because there wasn't much demand in Shenzhen and we were doing the national market."
"In addition to making cultural goods, I also made many small objects, making the most money or woven bags. At that time, the country's township fertilizer factories sprung up, the demand for woven bags is great. I gradually became successful, and at the age of twenty-four or twenty-five, my fame had spread throughout the townships, for while I shipped a large number of woven bags to all parts of the country, I also gave the townspeople work in weaving such bags, giving them an opportunity to earn money, and I tasted success for the first time."
"But failure immediately followed, in 1989, I signed a big order of 1. 200 million yuan in Henan, but after I provided 10 million woven bags, I found that the payment could not be recovered, and had to stop supplying, and then I began a long, humiliating life of debt collection. As the other party defaulted on the loan for various reasons, after all the efforts, I still had more than 3 million dollars of payment could not be recovered. By 1990, I became penniless, I had no face to return home had to go away to Shenzhen empty-handed."
"Soon after I came to Shenzhen, I found a way to make a living: to be a rental agent and collect commissions. At that time, Shenzhen's rent is quite high, rent people are still a lot of people, so I immediately put into this industry, because the business is exceptionally hot, we are almost doing there to collect money like."
"By the spring of 1992, I have accumulated more than 100,000, think do rentals end is not a long-term solution, plus more people to do intermediary, some employees of the company know the benefits of the ZuFang agency, have resigned, they go to do the small business owner, with me to grab business. The pressure of competition facing myself is getting bigger and bigger, so I started to look for another business."
"So I started speculating on uncompleted flats. At that time, speculation in uncompleted flats is more profitable, generally speculate a set of uncompleted flats, can earn 5,000-10,000 yuan, many neighborhoods in Luohu, I have speculated, the most is the Dongle Garden, at that time a breath to get nearly 30 sets. A year later, my assets reached 60 to 70 million yuan."
"At the beginning of 1993, houses were being built everywhere in the country, and it seemed that as long as they were built, money would come. So we also found a piece of land in Huiyang and planned to build a 26-story building. Due to the lack of attention to changes in national policy, I did not expect, we just laid the foundation, in June, the central government began macro-control, to September, the silver tightening, because we built the building company was originally advances to do, this time the loan can not be a penny, the building eventually became a rotten building, I lost my money again.
"This time, although my money and lose all, but I'm not dead, when I found Wenzhou tricycle license plate a has been speculated to more than 50,000 yuan, and in Huiyang, basically there is no speculation, I speculate that Huiyang's license plate will also soar, so the street money from the field shipped more than 100 tricycles, ready to apply for a license plate in Huiyang. Who knows, bad luck has once again befallen me, the car was confiscated before it even hit the ground."
"The successive failures made me unable to get even 1,000 yuan in 1995, and with no place to live, I had to seek other ways to make a living. One day I bought a pager at one of the counters in the communication hour, and then, reselling it to someone else made a few dozen dollars. Then I spent $200 and put an ad in the paper. I got more than 300 phone calls asking me for a pager. In this way, I started a small pager business. Since I often asked for goods from the same counter, I could get them cheaper than the average buyer, so I had a price advantage."
"Soon, I noticed a phenomenon: the cheaper the pager, the greater the demand, and this cheap pager, usually a second-hand phone to change the frequency. I pondered, to get rich, must find the source of the second cell phone, at the same time, must find know how to change the frequency of the technicians. Fortunately, I came across a Taiwanese businessman, specializing in Japan to buy second-hand pagers, and at the same time I found a few engineers who know how to change the frequency technology. With these two resources, I no longer do retail, but wholesale. I bought used cell phones from that Taiwanese businessman, then asked those engineers to change the frequency for me, and then wholesaled the modified pagers to retailers. "At that time, a used pager without frequency modification, very cheap as long as 20 yuan can be bought, after the frequency modification, the price of each unit rose more than ten times. Because I have sufficient supplies, can be a constant supply, a large number of customers are wholesale from me to 1997, my career reached a peak, is considered a multi-millionaire.
"Although the business is doing very well, I still soberly realized: pagers are undoubtedly the sunset industry, replaced by cell phones is becoming more and more obvious trend, I have to find another investment direction. So, I made two larger investments, one is the investment in the education industry, the other is to invest in an airplane pilot training school, but these two investments are not successful enough, not only did not succeed in the transition but also lost some money, but really make me a great deal of money, is the B-share market. "February 19, 2001, the B-share market for domestic investors to open, in a number of no volume up after the stop, I was encouraged by friends, heavily into the B-share market. Who knows a few months after the B-share dive, all my shares were trapped. more than 3 years of bear market let me more and more deeper set, my assets shrunk 2 / 3.
"I found that the previous success, all lies in their own bold and daring to try to be good at discovering the business opportunities that others did not find, and can be a step ahead of others to capture the opportunity, with a certain degree of serendipity and speculative components. "Three fiascoes, I have been through the vicissitudes of life. Painfully, I am determined to be quiet, down-to-earth work, abandon the past want to rely on one or two opportunities to get rich quickly psychological, down-to-earth practice the basics, little by little to do up. "In early 2002, with the help of friends, I will be the rest of the funds invested in human shares located in Xixiang, a digital camera production plant called Weber, this time the investment is more successful, and now my principal has been fully recovered, the equity also increased in value." Finally, Lin Liren said: "from the teenage business to now, 20 years, I experienced three ups and downs, and now still in the entrepreneurial stage. In fact, failure is not terrible, in my age to do business in Wenzhou, who has not been cheated, robbed? Who has not been penniless for several years dare not go home experience? Who has not slept on the floor, and even slept on the street? It is important not to be defeated by failure, only those who learn lessons from failure, the more frustrated the more courageous people, it is possible to obtain the final success." In the face of several ups and downs, Lin Liren was unperturbed by changes and repeated failures, and thus eventually succeeded. "Who laughs at the end, who laughs best", heroes have had failures, failure is not shameful, as long as the final success, the front of the failure but can add color for the successful. Wenzhou people through the failure to exercise their psychological quality, good psychological quality, optimistic mentality, good at changing strategies are destined to the success of the Wenzhou people.