August 4, in order to implement the General Office of the State Council "on the further release of consumption potential to promote the continued recovery of consumption of the views" (State Council [2022] No. 9) related requirements, the Municipal Development and Reform Commission with the relevant units in the formation of the "Tianjin on the promotion of consumption recovery and revitalization of a number of measures" (draft) on the basis of careful study. The opinion puts forward 20 points of targeted measures and opinions on nine major sectors, including automobile consumption, home appliance consumption, housing and household consumption, culture, tourism and sports consumption, night consumption, rural consumption, exhibition consumption, new consumption and optimization of the consumption environment, in order to vigorously promote the restoration of consumption and the release of potential, and boost the city's confidence in consumption.
The following are some measures to promote consumption recovery in Tianjin (draft):
In order to implement the decision-making and deployment of the CPC Central Committee and the State Council, fully implement the "General Office of the State Council on further releasing the potential of consumption to promote the continued recovery of consumption opinions" (State Council [2022] No. 9) and other documents, coordinate the prevention and control of epidemic and economic and social development, and seize the opportunity to cultivate an international consumption center city, and to promote the development of the city.
One, encourage automobile consumption
1. Increase the number of individual special lottery indicators. Directed to put 20,000 individual ordinary car incremental indicators, through the special lottery activities, for still in the lottery and has accumulated more than 60 (including 60) "unsuccessful" applicants for allocation, the successful applicant must be in the city to buy a new car. （
2.Increase the promotion and application of new energy vehicles. Encourage conditional districts to give greater support to individuals to buy new energy vehicles. Make good use of the central new energy vehicle purchase subsidies and charging facilities award funds to increase support for the district public **** charging piles and other areas. Encourage the use of new energy vehicles in new or renewed rental cars (cruisers, net cars), public transportation, sanitation, urban logistics and distribution (access to the city distribution platform) and other areas. Explore the development of innovation and integration in the field of hydrogen transportation, and accelerate the promotion and application of hydrogen fuel cell vehicles in the city's large-scale iron and steel production enterprises, transportation enterprises, online freight platform enterprises and other fields. (Municipal Bureau of Industry and Information Technology, Municipal Development and Reform Commission, Municipal Finance Bureau, Municipal Transportation Commission, Municipal Urban Management Commission, Municipal Bureau of Commerce, and the people's governments of the districts are responsible according to their respective responsibilities)
3.Enliven the second-hand car market. Promote the access of the used car market to online trading platforms and expand the scale of online transactions. Encourage new car sales enterprises to carry out second-hand car distribution business, give full play to the brand advantages of enterprises, and launch second-hand cars in line with corporate standards. Implementing the national deployment of small non-operational used cars that meet the National Five emission standards, canceling the restrictions on moving in, and promoting the free circulation of used cars and cross-regional operation of enterprises. (Municipal Bureau of Commerce, Municipal Market Supervision Commission, Municipal Bureau of Ecology and Environment, Municipal Bureau of Public Security according to the division of responsibilities)
Two, to promote the consumption of home appliances
4. Strengthening support for the consumption of home appliances. Make good use of the county business construction action special funds for the Binhai New Area, Wuqing District, Baodi District, Ninghe District, Jinghai District, Jizhou District and other counties in the six districts, the transformation and upgrading of the home appliance sales network, warehousing and distribution centers, after-sales maintenance and home appliance recycling and other service outlets to give financial support. Districts with the conditions are encouraged to give appropriate support to consumers for the purchase of energy-saving and intelligent home appliances, and to guide consumers to update and eliminate refrigerators, air-conditioners, televisions, washing machines and other home appliances with high energy consumption and poor safety. (Municipal Bureau of Commerce, Municipal Bureau of Finance, the people's governments of the districts according to their responsibilities)
5. Encouragement of home appliance promotional activities. Actively organize "subsidized consumption month" "home appliance shopping festival" "warm home decoration festival" and other activities to encourage large shopping malls, home appliance manufacturers, e-commerce platforms and other enterprises to discount, subsidy Encourage large shopping malls, home appliance manufacturers, e-commerce platforms and other enterprises to promote home appliances by means of discounts and subsidies. (Municipal Bureau of Commerce, the people's governments of the districts according to the division of responsibilities)
Three, expanding housing and household consumption
6. Stabilizing housing consumption. Adhere to the house is used to live, not to speculate on the positioning of the support of sub-district policy to promote the steady and healthy development of the real estate market, optimize the individual purchase of credit policy, guide financial institutions to lower housing loan interest rates, reduce the proportion of down payment of commercial loans for housing, to protect the rigid demand for housing, and reasonable support for the improvement of the type of demand. (Municipal Housing and Urban-Rural Development Commission, the Municipal Finance Bureau, the People's Bank of Tianjin Branch, Tianjin Bureau of Banking and Insurance, the people's governments of the districts in accordance with their responsibilities)
7.Expanding the consumption of home furnishings. Encourage the organization of online and offline combination of real estate and home furnishing exhibition and trade fairs, guide real estate development enterprises to carry out the sale of housing plus free home furnishing, furniture, home appliances and other activities to release the potential for consumption. (Municipal Housing and Urban-Rural Development Commission, the people's governments of the districts according to the division of responsibilities)
Four, expanding the cultural tourism and sports consumption
8. to create a high-quality tourist routes. Integration and optimization of the city in the river, sea, port, ocean building and seafood cuisine, cross-border e-commerce and other aspects of the advantageous resources, expanding the sea and river tours, countryside tours, non-heritage tours, etc., linking the "eating, living, traveling, shopping and entertainment" a variety of industries, carefully designed to pro-sea experience, recreation and camping, the ocean building to play card, countryside recreation, cool enjoyment of pleasure, tongue and food fun, and other a number of themed tourism consumption Routes. (Municipal Bureau of Culture and Tourism, Municipal Bureau of Commerce, Municipal Agriculture and Rural Affairs Commission, the district people's civil affairs in accordance with the division of responsibilities)
9.Strengthening the cultural and tourism market online and offline cooperation. Strengthen cooperation with large network live platforms to carry out Tianjin cultural and tourism products live with goods activities, free online promotion of food, accommodation, travel, shopping and entertainment and other related products. Carry out "Hello Tianjin" series of live broadcast activities at a high level, do a good job of "Tianjin Gift" online and offline all-round publicity, and create "Tianjin Gift" gift sets. Guiding brand owners to innovate online marketing of tourism commodities and supporting the opening of flagship stores on e-commerce platforms. (Municipal Bureau of Culture and Tourism, Municipal Bureau of Commerce, Municipal Party Committee Propaganda Department, Municipal Party Committee Net Information Office, Municipal Bureau of Industry and Information Technology, etc. according to the division of responsibilities)
10.Constructing a new scenario of cultural and tourism consumption. Making full use of the waters of Dongjiang Harbor and playing the role of the Boat Sports Association to build a marine sports base in Dongjiang Harbor. Relying on the beautiful natural scenery of Dongli Lake, build Dongli Lake camping base. Continuously develop the V1 Auto World, and build an automobile industry specialty project integrating famous car exhibition and sales, driving experience, racing car driving training, and professional automobile races. Increase the publicity and promotion of Jizhou B&B and other special consumption places, and organize brand activities such as the coffee festival on the Wuda Avenue and the Dongli Lake Culture, Tourism and Sports Festival. (Municipal Bureau of Culture and Tourism, Municipal Sports Bureau, Municipal Bureau of Commerce, Municipal Party Committee Propaganda Department, and the people's governments of the relevant districts are responsible for this according to their respective responsibilities)
V. Prosperous Night Consumption
11. "Night City of Tianjin" brand. Branding. To create a "night shopping Jin goods", "night taste Jin flavor", "night tour of the sea river", "night appreciation of Jin music", "night high Jin city", "night", "night", "night", "night", "night", "night", "night", "night", "night" and "night". "Night Shopping for Jin Goods," "Night Taste of Jin," "Night Tour to the Sea River," "Night Appreciation of Jin Music," "Night Reading in Jin City," and so on. We will guide the city's key shopping malls, commercial streets, night markets, cultural tours, restaurants, and other merchants to launch a variety of nighttime discounts, new product launches, light shows, and artwork appreciation activities. Supporting districts to organize night markets, beer festivals, food festivals, music festivals and other nighttime activities to promote consumption. (Municipal Bureau of Commerce, Municipal Bureau of Culture and Tourism, the people's governments of the districts according to the division of responsibilities)
12.Enrich the connotation of night activities. Continue to promote conditional museums, art galleries, art galleries and tourist attractions to extend opening hours and offer nighttime art lectures, salons, sharing sessions and garden tours. Encourage Haihe River cruise boats to extend their opening hours on weekends and holidays. Publish "Tianjin Late-Night Dining Map (Version 3.0)", establish a late-night dining alliance, and create the most beautiful "Night Jin City" places, the most beautiful night shopping stores, and the most beautiful night shopping shopping districts. (Municipal Bureau of Culture and Tourism, Municipal Bureau of Commerce, the people's governments of the districts according to the division of responsibilities)
Six, activate rural consumption
13.Speed up the consumer goods to the countryside. Organize enterprises of daily-use consumer goods, home appliances, household appliances and automobiles to hold "Quality Consumption Rural Tour" activities, and promote the replacement of durable consumer goods in rural areas. Guide a number of strong, reputable business circulation enterprises through the mobile vending car delivery to the countryside and other forms, for rural residents to provide food, daily necessities, small household appliances, agricultural supplies and other types of commodities. (Municipal Bureau of Commerce, Municipal Agriculture and Rural Affairs Commission, Municipal Bureau of Industry and Information Technology, the relevant district people's governments in accordance with their responsibilities)
14.Promote agricultural products into the city. Guiding e-commerce platforms to increase "Jinnong boutique" picking and selling efforts to promote the "Internet" agricultural products out of the village into the city. Organize more brand-name agricultural enterprises to participate in national comprehensive exhibitions, hold local characteristics of agricultural products production and marketing docking sessions, live with goods and other forms of expanding sales channels, to create a "Jin products out of Jin" brand. (Municipal Bureau of Commerce, Municipal Agriculture and Rural Affairs Commission, the people's governments of the relevant districts in accordance with their responsibilities)
Seven, stronger exhibition consumption
15. Safe and orderly resumption of the exhibition activities. Under the premise of strict implementation of epidemic prevention and control measures, the orderly resumption of the organization of conferences, exhibitions, exhibitions and other activities to help the consumer market recovery. (Municipal Bureau of Commerce, the people's governments of the relevant districts in accordance with their responsibilities)
16.Strengthen the exhibition and marketing linkage. Accelerate the introduction of exhibition projects with international popularity and industry influence, according to the exhibition area, the exhibition organizer to give financial support, to attract the exhibition to the Tianjin cluster. Using bicycle, furniture, food and other consumer goods exhibitions to promote the popularity of consumer products in Tianjin and boost consumer confidence. Organize the World Intelligence Conference, Summer Davos Forum, Northern China International Bicycle and Electric Vehicle Exhibition, China (Tianjin) International Automobile Exhibition and other exhibitions at a high level to enhance the influence. (Municipal Bureau of Commerce, Municipal Bureau of Industry and Information Technology, Municipal Bureau of Finance, the people's governments of the relevant districts in accordance with their responsibilities)
Eight, cultivate new consumption
17.Innovation of consumption business and mode. Adapt to the needs of the normalization of epidemic prevention and control, accelerate the organic integration of online and offline consumption, cultivate and grow the "Internet" tourism, pension, housekeeping, sports, health, child care and other consumer new business. Encourage the digital transformation and upgrading of traditional retail enterprises, guide restaurants, supermarkets, food markets, pharmacies, etc. to expand online channels, to create "stores on the cloud", "cloud neighborhoods". Guiding brick-and-mortar merchants to utilize the methods such as store visits by celebrities, bloggers, and user reviews to attract online traffic into real purchasing power. Expanding contactless consumption experience, encouraging commercial districts, tourist attractions, residential communities to layout smart stores, smart restaurants, smart stations, smart bookstores and other smart stores. (Municipal Bureau of Commerce, Municipal Bureau of Industry and Information Technology, Municipal Bureau of Culture and Tourism, Municipal Bureau of Civil Affairs, Municipal Bureau of Sports, Municipal Health Commission, etc., according to their respective responsibilities)
Nine, optimize the consumer environment
18. Carry out consumption promotion activities. The brand of Haihe International Consumption Season will be launched, with "one theme for one district" and "one program for one industry", building a rich scene of "weekly excitement and monthly novelty". It has launched the "JinLeBuy" consumption coupon distribution campaign, strengthened the linkage between urban areas, the government and banks, and regional synergy, and carried out discount promotions around department stores, home appliances, automobiles, restaurants and other commodities. We will make good use of the summer and winter vacations, as well as key holidays such as Labor Day, Mid-Autumn Festival and National Day, encourage various forms of consumption promotion activities such as weekend peripheral, mother and child, catering and food, folk bazaars, nighttime consumption, cultural and recreational creativity, and new product debuts and premieres, etc., and support various types of offline entities and online platforms to hold store celebrations, anniversary celebrations, online shopping festivals and other promotions. In-depth action to revitalize old brands, support the construction of flagship stores and experience stores for old consumer goods, encourage old brands to create the "Tianjin Gift" brand, and expand and strengthen the brand of old brands. (Municipal Bureau of Commerce, Municipal Bureau of Finance, Municipal Bureau of Culture and Tourism, the people's governments of the districts in accordance with their responsibilities)
19.Optimize consumer financial services. Encourage financial institutions to innovate consumer credit products around key areas such as bulk consumption, new types of consumption, and service consumption, provide personalized financial products, and support the development of new types of business. Promote the "business circle financing" model, encourage banking institutions to defer debt repayment and interest payments, issue loans to retail, catering and other industries affected by the epidemic enterprises, and provide exclusive financial service programs. Give full play to the role of the Tianjin credit information***sharing platform, strengthen the integration of public***credit information and financial information***sharing, promote the "Bohai Bank E Loan - Haihe Loan", and utilize credit means to unleash the potential of consumption. (Municipal Finance Bureau, People's Bank of Tianjin Branch, Tianjin Banking and Insurance Bureau, Municipal Bureau of Commerce, Municipal Development and Reform Commission, etc., according to their respective responsibilities)
20.Creating an environment of assured consumption. Strictly implement the seven-day return system for goods purchased online, and encourage and guide enterprises to establish an offline return mechanism without reasons and a system of first payment of compensation. Strengthen the construction of online consumer dispute resolution mechanism, establish a green channel for consumer rights protection, reduce the cost of consumer rights protection, and effectively safeguard the legitimate rights and interests of consumers. Strengthen the recall management of defective consumer goods, strengthen the use of public **** service quality monitoring results to create a favorable consumer environment. (Municipal Market Supervision Commission, Municipal Bureau of Commerce in accordance with the division of responsibilities)
These measures shall come into force on the date of publication, and the document shall be valid until December 31, 2023. This measure is effective until 2023, except for the period of time specified in this measure or other documents provide otherwise.
Source: Official website of Tianjin Municipal Development and Reform Commission, Consumption of Services Division