Business Philosophy: Famous Products, Famous Stores, Famous Services
Enterprise Purpose: Honest Management, Customer Oriented, Innovative Management, Unlimited Development
Enterprise Goal: To create good benefits with high-quality management and services; sustainable operation, and aspire to develop into a renowned department store enterprises.
Enterprise spirit: honesty and commitment, pioneering and innovative
Enterprise Profile
Nanyang Hongdu Department Store was established in 2001, is located in Nanyang City, Henan Province, the core of the commercial zone - No. 55, Renmin South Road, is located in Nanyang City, the famous business district - Hongdu business district. -Hongdu Business Circle in Nanyang City, Henan Province. Mall 1-4 floor main men's and women's clothing, international jewelry, watches and fashion shoes and bags, etc., the 5th floor of the Hongdu Shengshui Liren Women's World for the royal SPA, beauty and fitness, elegance, taste, fashion and the pursuit of quality of life of young and middle-aged white-collar workers as our main target customers, and with a warm shopping environment, sophisticated scale (operating area of more than 6,000 square meters), With the warm shopping environment, exquisite scale (operating area of more than 6,000 square meters), close to the international trend of goods to establish the market positioning of the middle and high-end route.
The company was established at the beginning, has been "famous products, famous stores, famous service" as the business philosophy, advocating good faith and commitment, pioneering and innovative spirit of enterprise. In order to continue to maintain the company's leading position in the industry, to meet the needs of increasing consumer demand, and actively introduce international and domestic high-grade well-known and mature brands and efforts. During the seven years of unremitting operation, the company carefully studies and explores the development and changes of modern commercial retailing, constantly learns and summarizes the domestic and foreign advanced retailing experience and mode of operation, and forms a perfect management system and management system in line with its own operating characteristics. At present, the business layout tends to be reasonable, the configuration of industry types is relatively scientific, the brand selection and combination are professional and rigorous, and the business performance is constantly improving, and it has become a department store with optimized brand resources and outstanding performance. It is also the professional shopping mall with the clearest target customers, the highest grade and the largest scale in Nanyang City, the first choice of the middle and high-income class to buy high-grade famous products, and a business card and fashion vane of Nanyang City's reform and opening up to the outside world. From 2001 to 2007, the company has been honored by Nanyang Municipal Economic and Trade Commission and Nanyang Municipal Consumers' Association as "Honest and Reliable Shop" and "Consumers' Trustworthy Unit". Since its establishment, the company has a number of loyal consumer groups, with more than 10,000 members, and has opened a member points, stored value information network system. The company regularly puts in the "red fashion" magazine produced and issued by the company for the members, promotes new products, spreads the dress culture, and regularly holds parties, lectures and promotional activities for the members, which has a remarkable effect.
The company undertakes the accumulation of past experience, strengthens the innovation and optimizes the core competence of the enterprise, devotes great enthusiasm to the future development, and treats every detail with professionalism. Redevelopment and its commitment will continue to build the most vibrant and iconic examples of urban centers.
Hongdu Department Store (Level 1-5):
Located in the heart of Nanyang's commercial district, Hongdu combines retail, entertainment and leisure facilities to create a perfect place for shopping and enjoying life. Large-scale integrated popular department store, mainly engaged in cosmetics, gold jewelry, watches, cigarettes and liquor, digital audio-visual, leather luggage, men's and women's shoes, men's and women's clothing, children's clothing and children's games, four seasons bedding, home accessories, fitness equipment, down apparel, high-quality household appliances, etc., the industry complete, rich in commodities, reasonable configuration, is located in the middle-end consumer groups, not out of Nanyang, can feel the popularity of the fashion, taste. Hongdu Electrical Appliances (6F): With a complete range of medium and high-grade home appliances, humanized home appliance package scenario consumption mode and forward-looking digital home professional leading edge, to meet those who pay attention to fashion, the pursuit of brand high-end people. The first to launch a "one-stop" service, every place from the visual harmony, giving a kind of inspiration to decorate the home, more professionals to give you on-site guidance. No partition open situation type decoration style, give a person a bright surprise, as if in their own homes, this conforms to the international trend of more innovative "experiential" home appliance package scenario consumption mode, the living room, bedroom, kitchen appliances into an experience showroom, give a person a brand new home appliance purchase a new feeling. The experience of purchasing home appliances gives people a new feeling of purchasing home appliances. Hongdu Lekodo Animation Paradise (negative one floor): Hongdu Lekodo Animation Paradise introduces the new concept of Hong Kong's video game and creates the business model of theme video game mall, creating a unique and charming 365-day never-ending video game fiesta. The fashionable appearance, exquisite decoration and dynamic experience area will become the unique highlights of Hongdu Arcade. Lai Lai Food Court (6F): Lai Lai Food Court is a famous brand chain restaurant enterprise in China, operating its own brand of food and beverage and combining it with local food culture to create a variety of food outlets with affordable prices, favorable location and comfortable dining environment. Won the favor of consumers around the world, and become the first choice of consumers from all walks of life when dining out. In Nanyang, Lai Lai to the red department store and the surrounding business circle of consumer groups, shopping mall employees as the main source of customers, combined with local snacks in Nanyang and the integration of Henan's traditional food culture, the integration of exotic flavors as a whole, with high quality and stable service and stylish dining environment, to provide customers with happy, healthy, nutritious and delicious food. This new food world is going to provide you with a brand new way of dining. It will be your trusted second family kitchen in your life. Writers' Book City (6th floor): Writers' Book City is a modern large-scale book city developed by Nanyang Writers' Bookstore, located on the sixth floor of Nanyang Hongdu Department Store, with a business area of more than 500 square meters, and nearly 10,000 kinds of books of various disciplines. Unique decoration style, leisure and quiet reading area, everywhere humanized design, elegant atmosphere, to the noisy city in you, open up a piece of knowledge of the pure land. We are modern, large-scale, leisure, affinity for the guiding ideology, do not seek the largest, only the best, and strive to build the writer's book city in Nanyang City, the most varieties of sales, the best quality of books, the best environment for book-buying, the best service environment, the highest degree of integrity of the cultural window. Since the establishment of Writers' Book City, it has been adhering to the service concept of people-oriented, serving the public and spreading culture, putting readers' service in the first place, being pragmatic and realistic, and striving to create an elegant and cozy book-buying environment for readers as well as humanized and high-level services, realizing the services of "registration of lack of books", "booking of new books", "telephone booking", "booking of new books", "booking of new books" and "booking of new books". "Book Shortage Registration", "New Book Book Reservation", "Book Purchase by Phone", "Book Purchase by Mail", "Group Supply", "Mobile Book Sale ", "book bar reading card", "member discount card" and other integrated professional services. It has won the praise, trust and support of the majority of readers. Writers Book City sincerely hope that people from all walks of life, leaders and organizations at all levels, the majority of readers, as always, care and support towards glory. Writers Book City, worthy of your trust. Where to buy books for leisure, please go to Red Capital Writers' Book City. KFC (1-2 floors): KFC (Kentucky Fried Chicken Kentucky Fried Chicken), is a famous chain of fast food restaurants from the United States, the first KFC by Colonel Harlan Sanders in 1952. Mainly sells fried chicken, burgers, fries, sodas and other Western fast food. KFC belongs to Yum! Yum is the world's largest restaurant group, with more than 33,000 chain stores and 840,000 employees in more than 100 countries and regions around the world. It owns world-renowned restaurant brands such as KFC, Pizza Hut and Oriental Both White (Chinese catering), which are ranked No. 1 in the world in the fields of cooked chicken, pizza, Mexican-style food and seafood catering respectively. KFC is the world's largest fried chicken fast food chain with more than 11,000 restaurants around the world. These restaurants can be found in more than 80 countries, from the Great Wall of China to the bustling downtown area of Paris, the picturesque city center of Sofia, and sunny Puerto Rico, where fast food restaurants can be found under the KFC logo. Today, the Colonel's spirit and legacy have come to symbolize the KFC brand, and the KFC logo, designed in the image of Colonel Sanders, has become one of the world's best and most recognizable brands. The grand opening of KFC Hongdu Restaurant in Nanyang, Henan Province on January 1, 2009!
Hong Du Shengshui Liren Women's World: Hong Du Shengshui Liren Women's World is a red department store investment to join the Hong Kong SPA Industry Association for the preparation, counseling, professional royal SPA, beauty and fitness in one of the high-grade women's international chain, scientific, rigorous professionalism, considerate and caring service concepts, elegant and cozy equipment and environment, carefully constructed! "Besides your home and office, this is your third place". With a business area of about 1600 square meters, it is the women's leisure club with the largest investment, the most advanced facilities and the most professional service in Henan. The decoration style is based on neoclassical style, adhering to the deep SPA club philosophy of Europe and America. It is equipped with VIP queen area, ionic hydrotherapy area, aerobic exercise area, jade physical therapy area, ecological leisure area, etc. It has a professional service team certified by the American SPA Association, and is the first one to introduce Italian LED biological light, 6.9 light energy sculpture fat pincer, ELS18 five elements of energy fat elimination capsule; South Korean skin tester, all-around body composition analyzer; Australian flash diamond peeling and activation instrument; German high-pressure oxygen injection and penetration skin revitalization instrument; American high pressure Oxygen injection and osmosis skin revitalization instrument; U.S. seven-color color light and other top equipment and instruments in Europe, the United States, Korea and Japan, the European Union ecological product certification of pure plants, pure organic products. Every woman who comes to the SPA hall will be subjected to one-on-one service, so that you really warm the soul, relax the body and mind, happy mood.
Hongdu Times Square: high-grade shopping mall, mainly engaged in international and domestic first-line brands of jewelry, watches, bags and leather goods, men's and women's clothing, etc., to elegant, taste, fashion and the pursuit of quality of life for the elite as the main target customers, and with a warm shopping environment, the size of the delicate, close to the international trend of the goods to establish a high-grade route to the market positioning. Opened eight years ago, in line with the famous products, stores, service business philosophy, in Nanyang, high-end retail consumption is unique, and has been in the leading position, and is determined to build a century-old store with a deep cultural heritage.