Reporters yesterday from the Municipal Sports Bureau was informed that recently, the State General Administration of Sports Sports and Culture Development Center of the State General Administration of Sports in the country selected 191 China's outstanding sports tourism projects. The city won the 2020 National Excellent Sports Tourism Project 3: Jiaozuo City was awarded the 2020 National Top Ten Sports Tourism Destinations, China Jiaozuo International Taijiquan Exchange Competition was awarded the Excellent Sports Tourism Tournaments, Wenxian Chenjiagou Taijiquan Culture and Tourism District was awarded the Top Ten Sports Tourism Scenic Spots.
It is understood that the cities selected as China's top sports tourism projects will be in the 2020 China Sports Culture Expo and China Sports Tourism Expo (hereinafter referred to as the two bazaars) this year from November 27 to 29, and the award ceremony. Due to the impact of the epidemic. The two bazaars were postponed and adjusted from offline to online.
Sports destination refers to a certain resource endowment (including natural, cultural and intangible cultural heritage) reserves, the rational and effective use of these resources, the development of sports tourism, sports leisure and vacation, sports amusement, sports adventure, competition viewing and other sports tourism industry as the main body of the relevant industries, and to achieve a certain degree of industrial scale and industrial agglomeration of the geographic space and colony.
Jiaozuo for three consecutive years in the top ten sports tourism destination. In recent years, relying on tourism brands such as the hometown of Taiji, landscape Jiaozuo, the world Taiji City, the Central Plains health place to use tourism resources and comprehensive sports strength, Jiaozuo successfully held the tenth a game, a festival and 2019 China Yuntai Mountain 99 International Mountaineering Challenge and National Mountaineering Fitness Conference, built the Taiji Sports Center, China Taiji Pavilion, three miles of large archery culture and tourism area and other sports tourism facilities. South Taihang National Mountaineering Fitness Trail, Lulianggou Intelligent *** Enjoy Outdoor Departure Camp, Narrow Gate Outdoor Sports Town and other sports tourism projects to speed up the advancement of the city to further promote the deep integration of leisure and tourism.
Currently, the city has 18 stadiums, national fitness centers and 4,151 fitness project parks.
Sports boutique events are international and national sports events and innovative sports events with local characteristics held for many years in a row, as well as special sports and tourism festivals held year-round. Our city s a race and a festival has been held for 10 sessions, and its reputation, recognition and influence have been increasing.
Sports boutique scenic spots are scenic spots and places that incorporate special sports tourism programs. Wen County Chenjiagou Taiji Chuan Cultural Tourism Zone won the top ten sports tourism scenic spots, is the only scenic spot in our province to win this award. According to reports, Chenjiagou Taiji Chuan Cultural Tourism Zone is located in Qingfengling, south of the Yellow River, north of Taihang, and Fuxi Huagua Terrace, River Luo Interchange across the river. The world-famous Taijiquan was born here. The main attractions of Chenjiagou Taijiquan Cultural Tourism Zone are: Taijiquan Ancestral Hall, Ancestral Forest, Taijiquan Museum, Taiji Cultural Park, Yang Lu Chan Boxing Hall, Donggou, Chen Zhaopi Cemetery, Ancient Soapberry Tree, Chinese Taijiquan Hall, Taijiquan International Cultural Exchange Center, and the former residences of famous people in Taijiquan.
2. Famous Tourism Brands in China
01 Jinshi Gorge Scenic Spot
NiuBeiLiang National Forest Park
0 DAYUNSHAN SCENIC SPOT
04 Zhashui Cave Scenic Spot
05 Tianzhushan Scenic Spot
6 WANGMU GUOJIA FOREST PARK
07 WANCHUAN GUOZHOU SCENIC SPOT
08 JiuTianShan Scenic Area
09ShangGuYuDaoDi Flower Culture Tourism Scenic Area
10WangWangZhaiYangChengYi Scenic Area
3.What is the destination brand
Tourist attractions, also known as intelligent tourist attractions, utilize the information technology, Internet of Things, cloud technology and other new technical means, through the local area network (LAN), the Internet and the mobile Internet, with the help of a variety of network forms and computer equipment terminals, informatization and intelligent management of tourism facilities, tourism services, tourism activities, marketing methods, and even the various resources of scenic spot operators, in order to grasp and manage consumer demand, optimize tourism products, and enhance the brand value
1. E-ticket. Unlike traditional paper tickets, electronic tickets use new media such as barcode and ic card, and intelligent equipment such as computerized ticket checker instead of manual checking, which not only saves manpower, but also reduces leakage and evasion of tickets caused by human errors, and at the same time realizes the collection and management of passenger flow and other information.
2. Electronic tour guide service system. Electronic tour guide equipment is used to introduce attractions to tourists, and is generally available in a variety of languages. Therefore, an electronic tour guide can meet the needs of tourists from different countries and regions, and has an absolute advantage over manual tour guides in terms of efficiency and convenience.
3. Multimedia information terminal system. This is also a common touch-screen query system, where visitors can easily get the information they need as long as they click on the corresponding options.
4. Tourism e-commerce website. It undertakes a series of tasks such as online payment, online publicity and customer relationship management. Through this platform, one-stop inquiry and booking of attraction ticket information, catering, hotels, restaurants, and travel routes can be realized.
5. Security monitoring and scheduling command system. With the help of computer and monitoring software, the camera is used as a medium to display the scene on the big screen in real time. In case of emergency, it can discover, command and evacuate the crowd in time to guarantee the safety of tourists' life and property can be guaranteed to the greatest extent.
6. Computer network system. It is the central transmission system of the information platform, with fiber optic cable as the medium, supported by the relevant operating system, to establish a stable and efficient network platform.
:4.Famous Domestic Tourist Destinations
1.Xinjiang
There are two seasons in Xinjiang in a year,
half of which is winter and the other half is the flower season.
After the ups and downs of temperature,
the colorful flower season for the people of Xinjiang is finally here.
Almond blossoms in March, roses in May, lavender in June, lotus in July, sunflowers in August and chrysanthemums in September. Xinjiang's splendid natural scenery and diversified ecological structure make the flower belt north and south of the Tianshan Mountains available for flower viewing for more than half the year. With flowers as the medium, the flower-appreciation economy has blossomed into a highly promising flower industry in many parts of Xinjiang. At the same time, this industry is gradually covering the four seasons, with spring eagerly awaited, summer colorful and autumn and winter fruitful.
2. Yunnan
Yunnan has a long history and culture, beautiful natural scenery, with the ancient city of Lijiang, the Three Rivers, Stone Forest, Hani Terraces, the ancient city of Dali, the Three Pagodas of Chongsheng Temple, the Jade Dragon Snow Mountain, the Erhai Sea, Yunnan Pond and other tourist attractions.
3. Chongqing
Chongqing, nestled amidst the mountains, has a melting pot, a mountain city and a fog capital. As a former capital and now a municipality, it has been attracting attention from all over the world. Night scenery, hot pots and beautiful women are known as Chongqing's three business cards.
5. Top 10 Tourist Destination Brands
Bosnia and Herzegovina is a tourist destination country that signed a contract with China.
Bosnia and Herzegovina is one of the major minority destinations for European tourism. It went through a warm war and is now quiet, with few beautiful women and low prices. This country has won the first place in Lonely Planet's list of the top 10 best value places to travel in 2016. Whether you want to avoid the crowds to explore the secret world of Europe, or you want to visit destinations that are affordable, this place has it all.
6. What's in a destination brand
The branding of a world tourist destination should be characterized by its cosmopolitan nature.
Specifically embodied in the following four aspects:
One is a high degree of brand recognition, outstanding brand image and distinctive personality. The various links and stages of brand building fully display its resource, regional and cultural characteristics, and have strong recognition in the world;
The second is high brand awareness, widely recognized globally, ranked among the world's top tourist destinations of the same type, and well known to tourists and potential tourists around the globe;
The third is high brand reputation, gained in the world's major target markets highly recognized, appreciated and trusted in the global tourism industry;
Fourth, high brand loyalty, with a certain scale of loyal customers and industry partners around the world.
7. Tourism brands in the provinces
Moutai is No. 1 in sales, profits and market capitalization