When faced with activities, we should start to make an activity plan. The activity plan can make the activity end successfully, yes, this activity plan will not be left behind by us! Can you write an excellent activity plan? I specially collected the "bank Lantern Festival activity plan template" for your reference at work and study. 1

template of the bank's Lantern Festival activity plan 1. Activity theme

solve riddles on the lanterns, Celebrating Lantern Festival.

2. Activity time

21xx February 7th (15th day of the first lunar month) at 6: 11pm.

III. Venue

Meeting room in Hall xx on the first floor.

IV. Activity Preparation

1. X months ago, the human resources department of xx Bank was responsible for collecting all kinds of riddles and preparing small gifts for rewarding employees.

2. Site layout: On the morning of X, X, xx Department assisted the Human Resources Department to hang Lantern Festival lanterns; Before leaving work in the afternoon, draw a red ribbon around the conference room and hang the lantern riddles on it; Play festival music during the event to render the atmosphere.

3. On the evening of X, the Human Resources Department is responsible for organizing guessing activities, including personnel notification, answer checking, prize distribution and publicity shooting. The security section is responsible for maintaining order during the activity.

V. Rules of Activity

1. The guessing activity must be on-site guessing, and the puzzle shall not be taken away.

2. When guessing a lantern riddle, each guessing player must first check the riddle at the designated exchange office. After the riddle is confirmed to be correct, the inspector will take it down and submit it to the exchange office. The guessing player will register and fill in the riddle title, answer, my name, department or workshop before receiving the prize.

3. Guess a riddle correctly and exchange it for a prize. In order to let more employees participate in the activity, each person is limited to guess one at a time.

4. riddles ***211:

riddles 1-61 should be checked at No.1 redemption table, riddles 61-121 should be checked at No.2 redemption table, and riddles 121-211 should be checked at No.3 redemption table.

5. Award setting:

*** Set 211 prizes, guess a riddle correctly and exchange it for a prize, and the activity will be over when all the prizes are exchanged.

VI. Precautions for activities

1. Quizzes should be orderly and don't make any noise.

2. After the answer is guessed, employees only need to remember the title number of the riddle and check the answer at the designated redemption office, but they can't take it off.

3. queue up for answers and keep order. violators will be disqualified from guessing. Bank Lantern Festival activity plan template 2

Ensemble: Giving Good Gifts

Different from the promotion of other nodes, the peak season marketing near the Spring Festival is equivalent to a "good start" for the New Year. Whether the activity can attract new and old customers also means whether year of the snake can make a good start. To this end, many banks have taken gift-giving activities to attract customers.

Duet:

There are many kinds of gold and silver bars in the Spring Festival

In the tradition of China people, the Spring Festival is always the peak season for precious metals, especially gold. Therefore, many banks have also launched a variety of gold products in response to this consumption habit to send blessings to the citizens in the New Year.

Trio: "Fee" Discount

Around the Spring Festival, people spend a lot of money and make frequent transfers and remittances. In view of this consumption characteristic, some banks have also introduced real discounts to directly save customers' expenses.

the eve of the spring festival is the traditional marketing season for the banking industry. This year, the peak season marketing launched by banks for the Spring Festival in year of the snake is mostly performed in the form of a "trio": "Give a good gift", exchange points for gifts, send New Year's Eve, send hot spring tickets, and there are many tricks; "fee? Offer ",1 down payment for iPhone5, etc., keeping up with fashion; A variety of "New Year's Gold and Silver" have been issued in unison, with more and more creative meanings ...

Industrial and Commercial Bank of China:

Bank of China: China Construction Bank: Bank of Communications:

Chongqing, which is known as the capital of hot springs, is a good choice to soak in hot springs in winter. In Ronghui Hot Springs, ICBC Platinum Card customers not only buy tickets at a price of 7.5% discount, but also can redeem a ticket with 52,511 credit card points. Last year's Flash Cool Card continued to give out "gifts" for the convenience of the people, including going to see a movie in 1 yuan every Saturday and Sunday from now until February 28th, going to see a movie at 11 yuan from Monday to Friday on March 1th, and buying a 12-yuan package for Axingjia in 1 yuan from Monday to Friday on February 28th. During this period, ICBC Credit Card Day on Wednesday will also enjoy Qinyuan's "4 for every 11 yuan" and Tianyou's "3 for every 11 yuan". Peony Metro Co-branded Card also enjoys 5 times and 11 times points at different times.

Bank of China:

Gifts for new businesses

BOC launched a new year's opening activity called "Spring Festival Hot Benefit", covering personal finance, credit card, e-banking, high-end customer value-added services and so on. From now until February 24, new cards (except social security financial IC card activation and batch card opening) will be given small gifts; Debit cards, short messages, remittances, funds, precious metals, credit cards, third-party depository, wealth management and other businesses can also be given; During this period, those who open the wealth management version (VIP version) of mobile banking or upgrade it to VIP version and make the first transaction on the spot can also get gifts; From now until March 31th, those who get the exclusive points of BOC for the first time (exclusive feedback provided by mid-to high-end customers with an average daily financial asset of more than 211,111 yuan) can not only win gifts, but also participate in the corresponding activities of exchanging points for goods; Bank of China will also invite mid-to high-end customers to participate in "BOC Lejuhui?" Activities to celebrate the Spring Festival. In addition, BOC has also launched a series of movie viewing and hot spring bathing activities, and citizens can also consult in detail at the outlets.

China Construction Bank:

The maximum loan amount is RMB 11 million

From now until February 21th, every day, the top 51 customers in each branch will receive the word "Fu" or "Li", which means happiness. For customers with loan needs, CCB has also launched a "small quick loan" credit loan with a maximum amount of 1 million yuan, which can be released in three days at the earliest and can be recycled. If it is a private bank customer, the "wealth loan" product can provide a loan amount of up to 11 million yuan.

Bank of Communications:

The "Most Red Star Period Five" can win a grand prize

From now until March 31th, the mobile banking customers of Bank of Communications can participate in the four preferential activities of the original "Most Red Star Period Five", such as "mobile phone charge recharge discount", "mobile phone movie ticket purchase discount", "mobile phone ticket purchase with insurance card" and "mobile phone special goods shopping".

Ping An Bank:

Gold and silver will be given if the assets meet the standards

For the newly opened VIP card customers (gold, platinum and diamond cards), as long as the assets meet the standards, gold and silver commemorative cards and sterling silver blessing bowls will be given to you. During the Spring Festival < P >, Ping An Bank will also send out year of the snake commemorative gold bars when handling the designated Ping An gold products; Gold card, platinum card and diamond card users can also get 8 grams of "Ping An Pure Silver Blessing Bowl".

hengfeng bank:

Send the New Year's Eve dinner if you swipe your card in full

From now until February 24th, 21xx, you can swipe your Hengfeng bank card twice a month to buy wealth management and gold at its outlets, and hengfeng bank will send out 111 811 yuan/table taoranju New Year's Eve delivery cards, which will be valid until May 3rd, 21xx.

Before and after the festival, CCB and Chongqing Bank also continued to launch a variety of wealth management products with considerable income to send "wealth" to the citizens. For example, the third phase of Changjiang Xinli wealth management products launched by Chongqing Bank yesterday has a term of 33-342 days and an expected annualized rate of return of 4.3%-5.5%.

Industrial and Commercial Bank of China:

Agricultural Bank: China Construction Bank: China Merchants Bank:

Some gold products are out of stock

In order to prepare for the demand of New Year's Day and Spring Festival in year of the snake, ICBC opened the first precious metal trading center in Chongqing in February last year in Jie Fangbei, and launched a large number of new gold and silver products, among which the five famous Buddhist series of gold and silver products were launched for the first time. For example, the 3D hard gold craft, Jiuhua Dayuan Handbead, which is a perfect combination of precious metals and precious stones, has sold out in many outlets.

Agricultural Bank:

Six kinds of gold and silver products are pushed together

As one of the contents of the "Golden Key Spring Action" in the beginning of the year, Agricultural Bank of China has launched six kinds of precious metal products, including gold/silver ingots, lucky strike gold/silver medals, gold/silver medals for celebrating the New Year, Fu Lu Shou Xi Qian, year of the snake colorful silver medals and golden keys. Except for the gold/silver ingot marked with the logo of Agricultural Bank of China, all other products are marked with the logo, color, specification and number of Agricultural Bank of China.

China Construction Bank:

There are 11 new products, including "Jin" and "Xi"

As a new gold product in 21xx, CCB has launched dozens of new gold products, including Nacai Ruishou (Golden Dragon), Fudou, Lingshe Xianbao, and Wushe New Year. These products have different grams to choose from, which meet the needs of citizens to wear and give to their relatives and friends.

China Merchants Bank:

Pushing for the "Safe Amulet"

China Merchants Bank has also prepared a variety of gold and silver products for year of the snake, among which the gold product "Goddess of Mercy with a Thousand Hands" is particularly popular, and it is also a New Year product that China Merchants Bank focuses on promoting. This amulet is made of 999 pure gold and is divided into 2.39 grams and 8.69 grams. The price is 1669 yuan and 4691 yuan respectively.

Industrial Bank:

Gold bars on the first year of the snake stamp

Industrial Bank's "year of the snake Xingyun" gold bar product, the front snake is based on the snake pattern on the first year of the snake stamp issued by China. On the back, the words "Jin Mu fire, water and soil" and "year of the snake transportation" in the five elements are combined, with specifications of 11 grams and 51 grams. In addition, there are various products such as "Rich Gold and jiaozi", "Safe Lucky Money" and "Transshipment Beads", which are also liked by the public.

hengfeng bank:

Group Buying Gold

In the "Gold Collision" activity launched by hengfeng bank, two people can buy gold in a group, and each person can buy 21 grams of (redeemable) gold bars to return to 211 yuan, and participate in its Weibo forwarding to get a movie ticket.

reporter's notes

suggestions for buying new year's gold bars: abandon silver with heavy money

the reporter learned that although many banks have introduced precious metal products such as gold and silver, citizens are advised to be cautious when buying silver products. Gold products can be realized at present, and many banks have also opened redemption channels for recycling. However, it is difficult to realize silver products in the market, and no institution has promised to recycle them. When citizens invest, it is best to give priority to gold.

China Construction Bank:

Two-way national remittance is free

As long as you have a settlement card and call the branch, customers can enjoy the preferential treatment of two-way national remittance free of charge, saving the cost of fund receipt and payment and remittance.

you can also enjoy the China Unicom contract plan of buying iPhone5 with zero interest and zero handling fee by installment. You can also enjoy the same preferential rates in Suning, Gome, Meikemeijia, Pacific, Far East Department Store and Starlight 68.

Postal Savings Bank:

1 down payment for iPhone5

From now until February 28th, you can enjoy 1 down payment, 1 interest rate and 1 handling fee by swiping your card with a debit card (including financial IC card) and a credit card in the designated telecom business halls of all districts and counties, and you can also get the telecom charges in 51 yuan. In the Spring Festival (February 9 ~ February 5, 21xx), Valentine's Day (February 4, 21xx) and Lantern Festival (February 24, 21xx), 51 yuan's phone bill will also be given. With the approach of the Spring Festival in the Year of the Loong, the marketing atmosphere of Jining Jiaxiang Sub-branch of CCB in peak season is getting stronger and stronger. This behavior seized the favorable opportunity of the marketing peak season of personal financial business before the holiday and adopted "four measures" to promote the rapid growth of personal financial business.

First, deploy personal business marketing before the Spring Festival. After New Year's Day, the bank held the president's office meeting and the special meeting of the president in charge to arrange the marketing work during the holiday season, carefully studied and interpreted the marketing plan of PK League in the peak season of "Golden Dragon Dancing in Spring, CCB Sending Auspiciousness", strengthened research and analysis, and arranged and deployed the marketing work in the peak season from different levels and angles to ensure the steady progress of the marketing work in the peak season.

the second is to actively expand the market and strengthen product marketing. Business outlets and account managers go deep into communities, wholesale markets, large supermarkets and wealthy high-end customer groups to carry out product marketing and promotion, tap target customers in depth and in detail through multiple channels, and at the same time combine product marketing with customer maintenance and expansion, give full play to the linkage role of product sales, and actively promote the sales growth of personal financial products.

the third is to strengthen publicity and create an atmosphere. Decorate and arrange all business outlets in a unified way, post business posters, increase the update frequency of LED screen slogans, present couplets and gift packages to customers, distribute promotional leaflets in supermarkets, and carry out credit card shopping activities with prizes, so as to create a warm and festive atmosphere in an all-round way and enhance the social influence of CCB.

the fourth is to strengthen services and improve efficiency. In order to do a good job in the peak passenger flow before the Spring Festival, business outlets not only keep the service hardware clean and hygienic, but also further create a good soft service environment, strengthen the role of lobby managers, actively guide and divert customers, strengthen the close cooperation and linkage between high and low cabinets, adopt scientific and flexible scheduling to ensure that windows and personnel are in place, and at the same time strengthen self-service equipment maintenance to ensure normal operation, fully meet customers' business needs, and improve customer satisfaction through multiple channels and in all directions. Bank Lantern Festival activity plan template 3

1. Activity time

21xx, x, x, xx-xx.

second, the theme of the event

21xx Lantern Festival promotion planning.

Third, the activity slogan

Deep affection for the Lantern Festival (meet at the Lantern Festival, enjoy the beautiful scenery of the Lantern Festival, hang red lanterns high, and enjoy the Lantern Festival).

IV. Analysis of Activity Festivals

1. Lantern Festival is a traditional festival in China. The traditional activities include eating glutinous rice balls, watching lanterns and guessing riddles, which contain the connotation of reunion, sweetness, auspiciousness and happiness. Therefore, the promotion of merchants can focus on the food and commodities related to Lantern Festival. At the same time, traditional activities such as fireworks, dancers dancing dragons, hanging red lanterns high, and crossword puzzles are used to add to the fun and create a lively atmosphere for the Lantern Festival.

2. As soon as the Spring Festival is over, Spring Festival clothes will be on the market, and a new semester will begin for students. Therefore, the Lantern Festival promotion can also focus on clothes and school supplies.

5. Activities

1. Reunion for the Lantern Festival.

Delicious Tangyuan Exhibition.

1. Open a special counter for glutinous rice balls, including glutinous rice balls of various brands: